With platforms and subscription services clamoring for high-quality video content, publishers are poised to reap profits from licensing video content. The post Limited in their ability to monetize video on Facebook, publishers eye video-licensing opportunities appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-06-22 00:00:00 UTC ]
A number of publishers and licensors exhibiting at or attending this year’s Licensing Expo in Las Vegas are looking to license their proprietary, book-based brands to manufacturers of toys, arts and crafts, apparel, and other products. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-05 04:00:00 UTC ]
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Ms. Pelosi said the company’s decision to leave up manipulated videos of her demonstrated how the social network contributed to Russian manipulation of the 2016 election. Continue reading at The New York Times
[ The New York Times | 2019-05-29 22:22:21 UTC ]
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Forty-five percent of 124 publishers surveyed by Digiday said that Facebook provides the greatest reach for unpaid posted content. While few publishers see strong reach from content posted to their pages, engaging content being shared organically by users is driving significant amounts of... Continue reading at Digiday
[ Digiday | 2019-05-29 04:01:04 UTC ]
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Axel Springer and Funke Mediengruppe’s joint sales house Media Impact has joined forces with the joint sales house of fellow publishing juggernauts RTL Groupe and Gruner+Jahr to solidify an advertising alliance that sells the combined inventory of all four media groups. The post Germany’s... Continue reading at Digiday
[ Digiday | 2019-05-28 04:01:59 UTC ]
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Ad revenue from YouTube, Facebook, Snapchat and Twitter is helping publishers build more sustainable video business models -- though scale still matters. The post Platform ad revenue opportunities are growing for publishers, but scale still matters appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-22 04:01:36 UTC ]
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Forty-two percent of 103 publishing executives polled by Digiday this February said Facebook was an effective platform to grow international audiences. The post Digiday Research: European publishers still look to Facebook and Instagram to grow abroad appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-08 00:00:00 UTC ]
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A conference aimed at “demystifying” publishing saw figures from the London trade travel to Manchester in a bid to increase the diversity of people entering the trade. Continue reading at The Bookseller
[ The Bookseller | 2019-05-01 00:00:00 UTC ]
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Welcome to the latest edition of Ad Age Publisher's Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. Facebook II: Wired is out with a sequel of sorts to its widely-read March 2018... Continue reading at Advertising Age
[ Advertising Age | 2019-04-25 00:00:00 UTC ]
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BuzzFeed is one of few digital publishers to gain significant traction in brand licensing. The post The Rundown: Brand licensing shows promise for few publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-04-11 00:00:00 UTC ]
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The Austrian news publisher has grown video revenues to 10% of digital ad revenue. The post How Austrian publisher Die Presse made its video business profitable appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-04-10 00:00:00 UTC ]
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If you're wondering about that leading "Afraid Of?" headlineright off the bat New York Mag seems to be suggesting something unflattering about the Post, right?well, here's a sample summary of Carmon's piece via Twitter:(Adam Penenberg is director of New York University's American Journalism... Continue reading at Advertising Age
[ Advertising Age | 2019-04-02 00:00:00 UTC ]
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The launch of Apple News Plus, the all-you-can-eat magazine subscription service, aims to get publishers hoping for a new rush of readers glued to their iPhones. Once bitten, though, those publisers are still approaching the platform with caution, afraid of giving up the lifeblood of their... Continue reading at Advertising Age
[ Advertising Age | 2019-03-30 00:00:00 UTC ]
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The Department of Housing and Urban Development alerted Twitter Inc. and Alphabet Inc.’s Google last year that it is scrutinizing their practices for possible housing discrimination, a sign that more technology companies could be ensnared in a government probe of their lucrative demographic... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-28 23:15:00 UTC ]
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The Department of Housing and Urban Development alerted Twitter Inc. and Alphabet Inc.’s Google last year that it is scrutinizing their practices for possible housing discrimination, a sign that more technology companies could be ensnared in a government probe of their lucrative demographic... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-28 23:15:00 UTC ]
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Two-year-old female-focused Freeda Media has worked with 150 brands on branded content campaigns, and revenue has seen triple-digit growth. The post Inside Facebook-born Freeda Media’s distributed publishing strategy appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-03-27 00:00:00 UTC ]
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The Troy-based independent game developer Velan Studios has teamed up with one of the giants of the video game industry. Velan announced Tuesday that Electronic Arts Inc. will be the publisher for its first original game for consoles, PCs, and mobile. The studio also said it will be adding 40... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-03-26 00:00:00 UTC ]
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The pilot program is designed to improve the spread of information among local news publishers looking to modernize their businesses. The post How Facebook is spending more to ensure wary publishers rely on it less appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-03-19 00:00:00 UTC ]
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Negotiation of European distribution rights will become “a horror show”, agents have warned, with American publishers emboldened to grab European English-language rights from British firms after Brexit. Continue reading at The Bookseller
[ The Bookseller | 2019-03-13 00:00:00 UTC ]
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Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend!Ben Lerer has a message for digital publishers: Stop blaming the big, bad duopoly for eating your homework. Continue reading at AdAge.com Continue reading at Advertising Age
[ Advertising Age | 2019-02-28 00:00:00 UTC ]
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To avoid brand-safety issues, agencies are increasingly buying premium publisher audiences directly on YouTube. The post YouTube’s brand-safety woes give publishers a boost in selling video ads directly appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-02-25 00:00:00 UTC ]
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