Limited in their ability to monetize video on Facebook, publishers eye video-licensing opportunities

With platforms and subscription services clamoring for high-quality video content, publishers are poised to reap profits from licensing video content. The post Limited in their ability to monetize video on Facebook, publishers eye video-licensing opportunities appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-06-22 00:00:00 UTC ]

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Russian Book Publishers Say Paper Costs, High Inventories, Are Limiting Production

In Russia's book market, high bookstore inventory levels and rising paper prices are prompting publishers to consider cutting back on book production in 2019. The post Russian Book Publishers Say Paper Costs, High Inventories, Are Limiting Production appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paper costs #book market #cutting back #book production


Why video is still the best investment for digital publishers

Today, video is recognized as the most important medium for viewer engagement. Despite a competitive environment publishers still are aware of the importance of engaging audiences via video. From building trust in the content to gaining internal confidence in a video strategy, here are a few... Continue reading at Digiday

[ Digiday | 2019-02-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video strategy #digital publishers #important medium


Facebook tests empowering publishers to deliver ads to Watch

Facebook wants to be friendlier to TV networks and digital media publishers who have shows on Watch by giving these partners the ability to sell ads through their own ad technology, according to advertising and technology executives with knowledge of the initiative.The social media giant is... Continue reading at Advertising Age

[ Advertising Age | 2019-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad technology #technology executives #select group #media companies #tv network #digital publishers


Facebook Watch has a new program to fund publisher shows starring influencers

Facebook wants to connect publishers and other studio production partners with influencers to make new shows for Facebook Watch. The post Facebook Watch has a new program to fund publisher shows starring influencers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook watch


Facebook finally lets brands and publishers into Groups

Facebook released new features that gives Pages the power to join Groups, which means publishers and brands can officially participate in the group activity that is increasingly becoming a core focus for the company.On Wednesday, Facebook announced a slate of new tools, including the ability for... Continue reading at Advertising Age

[ Advertising Age | 2019-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #core focus #shared interests #business products #real world


Facebook to publishers: We are not here to save you

When Facebook's Campbell Brown addressed an auditorium full of magazine executives in New York Tuesday, she did not mince words: The social network is not here to save their businesses.Facebook's head of global news partnerships was addressing an audience of print media professionals at the... Continue reading at Advertising Age

[ Advertising Age | 2019-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad sales #fourth quarter #job cuts #entire solution #constantly changing


Facebook is funding more programs catering to local news publishers

Facebook announced over $30 million in grants to organizations trying to help local news publishers. The post Facebook is funding more programs catering to local news publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook announced #post facebook #$30 million


‘Efficient’: Publishers are recycling their Instagram efforts for Facebook Stories

Once a ghost town, Facebook Stories has gotten increasingly more attractive to publishers. The post ‘Efficient’: Publishers are recycling their Instagram efforts for Facebook Stories appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-14 00:00:00 UTC ]
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IPR License Signs S. Fischer Publishing Houses in Germany to Its Network

The newest addition to IPR License's growing roster of offerings in online trading and licensing is S. Fischer Verlage, based in Frankfurt. The post IPR License Signs S. Fischer Publishing Houses in Germany to Its Network appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #network appeared #newest addition #ipr license #growing roster


Denmark’s LEGO Publishing Has Licensing Partnership With Chronicle Books

Expected to go to market in spring 2020, the new LEGO-based content from Chronicle Books is to include seven new LEGO titles and multiple formats. The post Denmark’s LEGO Publishing Has Licensing Partnership With Chronicle Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post denmark #licensing partnership #chronicle books


Facebook exempts news publishers from its archive on political ads

Facebook says it will stop including some publishers' advertising in its political ad archive following months of criticism from news organizations.Next year the social media giant will no longer require publishers who want to buy ads boosting exposure to their articles on politics to go through... Continue reading at Advertising Age

[ Advertising Age | 2018-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #political ads #news organizations


Digiday Research: YouTube is the easiest platform for European publishers to monetize

European publishers surveyed by Digiday rated YouTube as the easiest platform to monetize ahead of Instagram, Twitter and Facebook. The post Digiday Research: YouTube is the easiest platform for European publishers to monetize appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #easiest platform #european publishers


Digiday Research: Which platforms publishers say monetize best

Publishers struggle to generate revenues from social platforms but they rate Facebook as the easiest. The post Digiday Research: Which platforms publishers say monetize best appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #publishers struggle #social platforms


Facebook Is Expanding Its Test of a Breaking News Tag to Publishers in More Countries

Facebook is expanding the breaking news tag it began testing in March to more markets and displaying the resulting breaking news label in more countries. The social network kicked off the test in March with more than 50 publishers in North America, Latin America, Europe and Australia. Product... Continue reading at AdWeek

[ AdWeek | 2018-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latin america


Publishers on the Rebound: Alternative Channels Show Life After Facebook

The launch of Facebook’s News Feed in 2006 opened an entirely new door for news outlets and lifestyle publishers who jumped at the chance to distribute content, grow audience reach and increase engagement through this new outlet. And, the best part: it was completely free. It was a perfect... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comprehensive picture #sponsored content


Facebook’s and Google’s subscription tools offer publishers modest improvements

The subscription lift has been modest, and the tools can be cumbersome to implement, limiting their impact, publishers say. The post Facebook’s and Google’s subscription tools offer publishers modest improvements appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook


Digiday Research: Publishers rely on Facebook for paid content distribution

A survey by Digiday found that 86 percent of publishers pay to distribute content on platforms. The post Digiday Research: Publishers rely on Facebook for paid content distribution appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #digiday found #publishers rely #publishers pay #distribute content


Publishers Talk Vulnerabilities and Opportunities on Final Day of Folio: Show

Trying something new isn’t always within the fabric of publishers, especially if they’re unsure of the results. In the final day of the 2018 Folio: Show, speakers highlighted how fighting through these moments of discomfort with a new brand, platform, or strategy can lead to more loyal readers... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great experience


Unilad: Facebook viral publisher goes into administration

Hundreds of jobs at risk with parent company owing £6m and administration loomingUnilad, one of the biggest publishers on Facebook, has gone into administration, putting hundreds of jobs at risk and casting doubt on whether outlets that rely on the social media platform for distribution can... Continue reading at The Guardian

[ The Guardian | 2018-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest publishers #sustainable businesses


Facebook's new offer to advertisers: Safe videos at lower prices

Facebook is giving brands assurances that their commercials will only run in a thoroughly vetted video environment as part of a new program that focuses on premium content. The new ad offering is also coming down in price since Facebook first started testing the program earlier this... Continue reading at Advertising Age

[ Advertising Age | 2018-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #premium content #started testing #video service #reality show #tv studios #place ads #buy ads