Like it or not, autoplay video won

The Internet hates autoplay video, but it will become even more ubiquitous as media companies aim to generate more video ad revenue. Facebook is leading that charge, driving 3 billion daily video views serving users autoplay video; Twitter and YouTube are testing various forms of autoplay; and publishers from Bloomberg to IGN have embraced autoplay, too. Autoplay can “amplify a video campaign at a scale that user-initiated video could never compete with,” said Jenny Schauer, associate media director at Digitas. The post Like it or not, autoplay video won appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-04-21 00:00:00 UTC ]

Other Publishing stories related to: 'Like it or not, autoplay video won'

In-Person Author Tours Won't Be Back Anytime Soon

There are a number of big questions to be answered and logistics to be ironed out before authors hit the road again. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-23 04:00:00 UTC ]
More news stories like this | News stories tagged with: #big questions

Covering systemic violence without showing video of police killings

By now, many (if not most) of us have seen the cellphone video of the murder of George Floyd by Minnesota Police officer Derek Chauvin multiple times. The video—captured by a Black teenager named Darnella Frazier while she was walking to the store with her young cousin—has featured prominently... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2021-04-22 12:44:36 UTC ]
More news stories like this | News stories tagged with: #front-page story #prince philip #sacramento bee #communicating risk #protest #journalism #pulitzer prize

James McBride has won the inaugural Gotham Book Prize for literature that celebrates NYC.

Last year, when New York City was the epicenter of the COVID-19 outbreak in America, Bradley Tusk and Howard Wolfson decided to create a new annual award, the Gotham Book Prize, as part of an effort to “honor New York City and support the novelists who best captured the spirit of our city,” as... Continue reading at Literrary Hub

[ Literrary Hub | 2021-04-06 13:00:34 UTC ]
More news stories like this | News stories tagged with: #james mcbride #covid-19 outbreak #annual award #novelists #book prize

Chrome can now caption almost any video or audio

A lot of the web revolves around video content (subscribe to our YouTube channel!) and podcasts these days, but that brings some accessibility challenges you won’t find with the written word. Hundreds of millions of people are deaf or hard of hearing. Other folks have trouble processing... Continue reading at PC World

[ PC World | 2021-03-25 21:01:00 UTC ]
More news stories like this | News stories tagged with: #youtube channel #written word #libraries

‘The Scapegoat’ is a bizarre, arresting mystery you won’t be able to put down

In Sara Davis’s debut novel, menace gathers. So does a marvelously calibrated pace and tension. Continue reading at The Washington Post

[ The Washington Post | 2021-03-09 15:30:25 UTC ]
More news stories like this |

Blue Peter Book Awards won by McNicoll, Barfield and Bradley

The Blue Peter Book Awards have been won this year by Elle McNicoll's A Kind of Spark (Knights Of) and Mike Barfield and Jess Bradley's A Day in the Life of a Poo, A Gnu and You (Buster Books). Continue reading at The Bookseller

[ The Bookseller | 2021-03-04 09:57:17 UTC ]
More news stories like this | News stories tagged with: #elle mcnicoll

Roku Buys Nielsen’s Advanced Video Advertising Business, Accelerating DAI Capabilities

Users of connected TV's most popular platform are about to see a major advertising upgrade. Roku and Nielsen are shaking up the connected TV advertising landscape with a landmark deal and strategic alliance: Roku is acquiring Nielsen's advanced video advertising (AVA) business, including the... Continue reading at AdWeek

[ AdWeek | 2021-03-01 21:30:00 UTC ]
More news stories like this | News stories tagged with: #connected tv #popular platform #landmark deal #strategic alliance #measurement company #nielsen

Joe Biden won the presidency by making the most of his lucky breaks

‘Lucky: How Joe Biden Barely Won the Presidency’ by Jonathan Allen and Amie Parnes is an inside account of the 2020 campaign. Continue reading at The Washington Post

[ The Washington Post | 2021-02-28 13:00:37 UTC ]
More news stories like this | News stories tagged with: #lucky breaks #inside account

His Debut Novel Won the Pulitzer. Now It Has an Action-Packed Sequel.

In “The Committed,” a follow-up to “The Sympathizer,” Viet Thanh Nguyen’s nameless spy navigates a Paris underworld rife with drug deals, violence and colonialism’s ghosts. Continue reading at The New York Times

[ The New York Times | 2021-02-26 10:00:03 UTC ]
More news stories like this | News stories tagged with: #debut novel

5 Recent Essay Collections You Won’t Want to Miss

Find powerful and compelling essays on race, politics, culture, and more in this list of recent small press essay collections. Continue reading at Book Riot

[ Book Riot | 2021-02-17 11:38:00 UTC ]
More news stories like this | News stories tagged with: #small press

Context and environment are driving success for video pre-roll ads

Hilary Pollack, research manager, Twitter Good storytellers know that context matters. But did you know that applies to your ads as well? We partnered with MAGNA and IPG Media Lab to measure the impact of context, specifically content adjacency and user experience, on ad perception and... Continue reading at Digiday

[ Digiday | 2021-02-17 02:00:00 UTC ]
More news stories like this | News stories tagged with: #context matters #user experience #premium publisher

STREET WRITER: The literary video game we didn’t know we needed.

Tired of the subtweets? The peevish reviews? The [gasp] indecorous email sign-offs? Do you wish the literary world would just conduct its brawls out in the open for all to see? Well, now you can fight along at home with Street Writer, Maxwell Neely-Cohen’s absolutely wonderful literary homage to... Continue reading at Literrary Hub

[ Literrary Hub | 2021-02-04 14:06:11 UTC ]
More news stories like this | News stories tagged with: #literary world

After protest Powell’s won’t shelve right wing performance artist Andy Ngo’s conspiracy fanfic.

Notorious fake journalist and target of deadly vegan milkshakes Andy Ngo has a new book coming out called “something something Antifa is under your bed” or some shit; after a small protest yesterday at Powell’s Bookstore in Portland, Oregon (where Ngo is from), the store—which is one of the... Continue reading at Literrary Hub

[ Literrary Hub | 2021-01-12 15:29:06 UTC ]
More news stories like this | News stories tagged with: #book coming #bookstore

The Polish Book Institute’s New Video: ‘To Lure Attention’ to Available Rights

Filmmaker Grzegorz Jankowski's new video for the Polish Book Institute introduces New Books from Poland to international book publishers. (Sponsored) The post The Polish Book Institute’s New Video: ‘To Lure Attention’ to Available Rights appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-12-16 12:20:13 UTC ]
More news stories like this |

Nielsen Will Overhaul Video Measurement, Creating Single, Cross-Media Offering

Farewell, Total Audience Measurement. Hello, Nielsen One. In a major overhaul of its video measurement, Nielsen said today it is preparing to offer a new cross-media solution, called Nielsen One. The new video analytics tool will enable publishers and marketers to transact on a single metric... Continue reading at AdWeek

[ AdWeek | 2020-12-08 11:00:33 UTC ]
More news stories like this | News stories tagged with: #major overhaul #enable publishers #single metric #digital platforms #nielsen

Sarah Frier’s No Filter has won the 2020 FT and McKinsey Business Book of the Year Award.

Today, The Financial Times and McKinsey & Company announced the winner of its 2020 Business Book of the Year Award, which recognizes a work that provides the “most compelling and enjoyable insight into modern business issues.” The prize comes with £30,000 prize and each of the five... Continue reading at Literrary Hub

[ Literrary Hub | 2020-12-01 20:59:19 UTC ]
More news stories like this | News stories tagged with: #sarah frier #literary hub #book of the year

Craig Brown has won the 2020 Baillie Gifford Prize for Nonfiction.

The Baillie Gifford Prize, founded in 1999 following the end of the NCR Book Award for Nonfiction, celebrates the best non-fiction writing in the English language of the year. The honor comes with £50,000, and each of the shortlisted authors will receive £1,000. Previous winners include Hallie... Continue reading at Literrary Hub

[ Literrary Hub | 2020-11-24 19:57:04 UTC ]
More news stories like this | News stories tagged with: #craig brown #non-fiction writing #english language #shortlisted authors #david france #literary hub #book award

The Hugo Awards will have a video game category in 2021

For the first time in its storied history, the Hugo Awards will honor a video game. The annual literary award has avoided recognizing the medium for years, but present circumstances being what they are, it will make an exception at the next World Sci... Continue reading at Engadget

[ Engadget | 2020-11-23 22:04:25 UTC ]
More news stories like this | News stories tagged with: #hugo awards #video game #literary award

Dr. Ruha Benjamin and Ocean Vuong have won the 2020 Brooklyn Public Library Literary Prize.

Earlier this morning, the Brooklyn Public Library (BPL) announced the winners of the 2020 Brooklyn Public Library Literary Prize for nonfiction and fiction/poetry. The Award, one of the few major literary prizes from a public library system, comes with a $5,000 purse. Previous winners include... Continue reading at Literrary Hub

[ Literrary Hub | 2020-11-23 17:59:11 UTC ]
More news stories like this | News stories tagged with: #post dr #ocean vuong #literary hub #literary prize