Lessons learned from promoting audiobooks: what works?

With the audio market on the rise Miriam Robinson looks at what publishers are doing in the space. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-07-15 00:00:00 UTC ]
News tagged with: #lessons learned #audio market

Other Publishing stories related to: 'Lessons learned from promoting audiobooks: what works?'


Scribd Subscription Adds Penguin Random Audiobooks

Penguin Random House will offer its audiobooks, though not its ebook titles, via the Scribd subscription service. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook titles


Apple finally realized that audiobooks aren't music

Have you scratched your head wondering why Apple would put audiobooks in iOS' music player, rather than... y'know, a book app? So has Apple. Besides a redesigned music app, the early iOS 8.4 beta also moves audiobooks into iBooks, where they arguably... Continue reading at Engadget

[ Engadget | 2015-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book app


London Book Fair 2015: At Digital Minds, Publishers Urged to Experiment, and Learn

The seventh annual Publishing for Digital Minds Conference kicked off the London Book Fair, with the main exhibits officially opening on Tuesday. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital minds #publishers urged


Neal Pollack's Secrets To Cranking Out Creative Work

The author of Alternadad and Downward-Facing Death shares how his habits help him work at a healthy clip.Neal Pollack is the author of nine books, a three-time Jeopardy champion, a musician, and a yoga instructor. His newest novel Repeat is "a romantic comedy with some time travel in it," as he... Continue reading at Fast Company

[ Fast Company | 2015-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #creative work #books including #yoga instructor #romantic comedy #time travel


The Audio Book Club Learns How to Be Both

To listen to the Audio Book Club discussion of How To Be Both, click the arrow on the player below. Continue reading at Slate

[ Slate | 2015-04-10 00:00:00 UTC ]
More news stories like this |


L.A. Theatre Works at 40

The old entertainment industry adage “the show must go on” might as well be the motto of L.A. Theatre Works, which has grown from a small theater group doing workshops with prison inmates to a vast company that produces an array of audio projects Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prison inmates


Guitar World Launches Lessons App, Boosting Mobile Video Strategy

By Ellen Harvey I t's difficult to discuss the future of the publishing business without at some point mentioning the words "mobile" and "video." Mobile devices have become the medium of choice for consuming... Continue reading at Publishing Executive

[ Publishing Executive | 2015-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile devices #ellen harvey #publishing business #consuming content


Could the Transcontinental Texting Book Club work for you?

I was surprised to discover how satisfying a two-person phone-text book club could be. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-03-25 00:00:00 UTC ]
More news stories like this |


Todd promoted as Canongate restructures

Jamie Byng is to move into a new position at Canongate, with Jenny Todd named publisher. Byng, currently publisher and m.d., will become chief executive, freeing him up to explore new opportunities.  Todd will now oversee the publishing teams, including editorial, rights, sales, marketing,... Continue reading at The Bookseller

[ The Bookseller | 2015-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jamie byng #finance director #publishing teams #including editorial #operations director


Clays sponsors Folio Prize promotion

Book printers Clays Ltd is sponsoring a UK-wide promotion for The Folio Prize, taking in libraries, bookshops and social media. Clays has backed a publicity push that has recruited 100 independent booksellers to spotlight the shortlisted titles, while, in partnership with The Reading Agency,... Continue reading at The Bookseller

[ The Bookseller | 2015-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #folio prize #shortlisted titles #reading agency


E-books go into Sainsbury's Double Up promotion

E-books are being included in the Sainsbury’s Nectar Rewards Double Up promotion for the first time.  The popular promotion sees customers able to double points on their Nectar reward cards at the same time as get “massive” discounts on ebooks from Wednesday (18th March) for  a period of two... Continue reading at The Bookseller

[ The Bookseller | 2015-03-18 00:00:00 UTC ]
More news stories like this |


Library task force starts work

A new task force for libraries, which met for the first time last week, will focus its attention on sharing best practice between councils, promoting the role of digital and shaping a workforce for the future. One of the key aims of the Leadership for Libraries task force will be to highlight... Continue reading at The Bookseller

[ The Bookseller | 2015-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #task force #wide variety


These Promotions Draw Advertisers Like Magnets

[Sponsored Content] Many publishers have a "can't-miss" issue that naturally attracts advertisers. Perhaps the attraction is bonus distribution at the biggest industry event of the year, or is tied to the seasonality of your profession's business cycles. Whatever the reason, this issue has big... Continue reading at Folio Magazine

[ Folio Magazine | 2015-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored content


Gigaom closure offers harsh lesson in evolution

The demise of the well-respected technology news site highlights the pressures faced by venture capital-funded publishersStop all the clocks, cut off the telephone … it is the end of Gigaom. With many apologies to WH Auden, when the news broke last week that the well-respected technology site... Continue reading at The Guardian

[ The Guardian | 2015-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news broke


Fresh Talent promotion from WHS Travel

WH Smith Travel has launched a promotion to back new and emerging authors called Fresh Talent. The retailer has picked 12 titles to promote on dedicated bays in WHS Travel shops, with bespoke point of sale information featuring author photographs.  All the titles will be offered in a "buy one... Continue reading at The Bookseller

[ The Bookseller | 2015-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #whs travel #half price


Audiobook only: Why one company is skipping print editions

Audible, the largest producer and seller of audiobooks, has reportedly begun commissioning original audio works. A book by Jeffery Deaver is one of the works currently being created by the company. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jeffery deaver


Government promotes child library membership

The government has announced plans to improve literacy by promoting public library membership in primary schools. But the move has had a mixed reaction, with campaigner Laura Swaffield describing the news as a “bad joke for World Book Day”. The government has put together an action plan,... Continue reading at The Bookseller

[ The Bookseller | 2015-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #announced plans #improve literacy #primary schools #mixed reaction #bad joke #action plan


Amazon under fire on redundancies and Prime promotion

Amazon is failing in its legal duties when making staff redundant, according to union GMB. Meanwhile the Advertising Standards Authority (ASA) has upheld a complaint against an Amazon promotion for its Prime membership service The GMB union has accused the internet giant of failing to follow... Continue reading at The Bookseller

[ The Bookseller | 2015-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #legal duties #internet giant #warehouse operations #milton keynes


Identity Crisis at Gawker? Nick Denton's Blogging Empire Working with Branding Agency Redscout

Gawker Media, which is battling heavily financed digital publishers like BuzzFeed and Vox for audiences and ad dollars, is working with brand-strategy agency Redscout, according to two people familiar with the matter. The relationship began last summer, one person said.Former Gawker employees... Continue reading at Advertising Age

[ Advertising Age | 2015-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publisher #brand strategy #american express #media companies


Works In Translation: If They Publish Them, Will They Buy Them?

Tom Chalmers, managing director of IPR License, talks about some of the strongest markets for selling works in translation right now. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tom chalmers #ipr license