There's still much to be learned from books written by the great minds of advertising's golden age, but it's hard to deny that almost any advice printed to the page quickly becomes dated in today's digitally driven world. To illustrate that point, and boost turnout at an upcoming IdeasFirst Ukrainian Marketing Forum, BBDO Ukraine created... Continue reading at 'AdWeek'
[ AdWeek | 2018-04-02 00:00:00 UTC ]
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Download the PDF versions of all three Publishing Perspectives show dailies from the 2016 Frankfurt Book Fair, featuring discussions of copyright, freedom to publish, and more. The post Download All 2016 Frankfurt Book Fair Show Daily Magazines appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-10-23 00:00:00 UTC ]
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Egmont Publishing has acquired world rights to a second picture book text by Sam Hay, author of Do Not Wash This Bear. Continue reading at The Bookseller
[ The Bookseller | 2016-10-22 00:00:00 UTC ]
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Out of 27 serious letters of interest, Carol Levinson and Steve Costa chose Stephen Sparks and Molly Parent as new owners. The pair will begin running the store in January 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-10-21 00:00:00 UTC ]
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Threats and opportunities were considered by leading figures from academic publishing at Thursday’s panel discussion on Brexit. The post The Implications of Brexit for the UK Academic Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-10-21 00:00:00 UTC ]
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CEO Ted Adams explains how he took his comics and gaming publishing house into TV with Wynonna Earp and Dirk Gently. CEO Ted Adams explains how he took his comics and gaming publishing house into TV with Wynonna Earp and Dirk Gently.The arrival of Dirk Gently's Holistic... Continue reading at Fast Company
[ Fast Company | 2016-10-21 00:00:00 UTC ]
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It was an unusually interesting week in digital marketing stats, with some numbers proving to be surprising and others mind-boggling. The following nine data points particularly got our attention. 1. Talk about a ridiculous YouTube win Emirates, the airline from United Arab Emirates, was... Continue reading at AdWeek
[ AdWeek | 2016-10-21 00:00:00 UTC ]
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Flatiron nabs two YA novels, one for six figures; B.A. Paris re-ups at St. Martin’s Press; Sherrilyn Kenyon takes a new series to Tor; and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-10-21 00:00:00 UTC ]
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World events--particularly those in Turkey, where thousands of journalists, authors and academics have been jailed or dismissed--drew lots of attention at the annual event. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-10-21 00:00:00 UTC ]
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Facebook will be promoting Live through television ads, billboards, and even buses. Facebook will be promoting Live through television ads, billboards, and even buses.Since the launch of Facebook Live last April, there have been broadcasts shot on all seven continents and... Continue reading at Fast Company
[ Fast Company | 2016-10-21 00:00:00 UTC ]
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Read about the implications of Brexit on publishing, copyright reform, an interview with author Nujeen Mustafa, and more news from the Frankfurt Book Fair. The post Download: Friday’s Frankfurt Book Fair 2016 Show Daily appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-10-21 00:00:00 UTC ]
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As publishing begins the long climb to Christmas, Paul Beatty joins us to talk about life on the Man Booker shortlistIn this week’s podcast we discuss the limits of acceptability with novelist Paul Beatty, whose scorching satire of black American identity has been shortlisted for next week’s Man... Continue reading at The Guardian
[ The Guardian | 2016-10-21 00:00:00 UTC ]
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Shapiro, hailed as the sage of the bargain-book business, calls it a day after more than half a century in the business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-10-21 00:00:00 UTC ]
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Irvine Welsh and James Kelman are among the authors shortlisted in this year's Saltire Literary Awards. Continue reading at BBC News
[ BBC News | 2016-10-21 00:00:00 UTC ]
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Frankfurt Book Fair is off to a seriously toned start this week, Wednesday's morning events looking light on audience as trade industry players focused on work and meetings on their stands. The post At Frankfurt Book Fair: Back to Work appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-10-20 00:00:00 UTC ]
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The cartoonist Riad Sattouf; the second volume of his graphic memoir has just been published. Continue reading at The New York Times
[ The New York Times | 2016-10-20 00:00:00 UTC ]
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Jamie Oliver and Phil Collins go up against Ladybird parodies and Danish coziness on bumper publishing day Jamie Oliver and Phil Collins will do battle against Ladybird and the Danish concept of hygge in the race to be Christmas No 1 in the UK book charts, which begins in earnest with the... Continue reading at The Guardian
[ The Guardian | 2016-10-20 00:00:00 UTC ]
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Jacob Dalborg, CEO of Bonnier, was the featured speaker during the CEO panel where he talked about the plans the Swedish publisher has for the future. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-10-20 00:00:00 UTC ]
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Politics meets publishing at the 2016 Frankfurt Book Fair, with discussions of copyright, freedom to publish, and 'Europe and Islam'. The post Download: Thursday’s Frankfurt Book Fair 2016 Show Daily appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-10-20 00:00:00 UTC ]
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Richard Charkin, executive director of Bloomsbury and current IPA president, said the situation in Turkey is of grave concern. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-10-19 00:00:00 UTC ]
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As Pinterest works to build an advertising business that rivals heavyweights like Facebook and Google, it's launching a creative program with a handful of production shops, publishers and creators aimed at making it easier for brands to create posts for the platform. The new program is called... Continue reading at AdWeek
[ AdWeek | 2016-10-19 00:00:00 UTC ]
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