Regional newspaper publisher extends trial of AdSmart targeted television advertising serviceJohnston Press is seeking to bolster revenues striking a three-year regional advertising deal with Sky to sell targeted TV ad slots to clients.The regional newspaper publisher started a trial to use Sky’s AdSmart product, which tailors what is shown in TV ad breaks according to household post code and profile, to sell to its advertisers in May last year. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2015-09-10 00:00:00 UTC ]
C3, TV's standard metric for commercial measurement since 2007, could be on its last legs. Nielsen said today it will create more precise Nielsen Individual Commercial Metrics, in which its audience estimates will be based on each individual ad, instead of overall commercial minutes. The switch,... Continue reading at AdWeek
[ AdWeek | 2021-11-22 14:00:00 UTC ]
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Lightning Books has acquired bestselling self-published novelist Nicola May's back catalogue. Continue reading at The Bookseller
[ The Bookseller | 2021-09-30 19:55:17 UTC ]
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Nielsen is shifting local TV from ratings-based buying and selling to impressions-based buying. In January, the company will move to impressions-based buying and selling in local markets across the country, it said today. Top line At the same time Nielsen will shift to impressions-based... Continue reading at AdWeek
[ AdWeek | 2021-09-21 14:38:25 UTC ]
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HarperNorth has struck a deal for The Bingo Hall Detectives by Jonathan Whitelaw, an “irresistible slice of murder and mystery” set against the backdrop of the Lake District. Continue reading at The Bookseller
[ The Bookseller | 2021-09-18 01:02:22 UTC ]
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British presenter Piers Morgan will join News Corp and Fox News Media and host a TV show that will air in the U.S., Britain and Australia Continue reading at ABC News
[ ABC News | 2021-09-17 00:42:43 UTC ]
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Hachette Children’s Group has signed a TV option deal for Zanib Mian's Planet Omar series with Bafta award-winning producers Lime Pictures, described as "an incredible milestone for Muslim representation in children’s programming". Continue reading at The Bookseller
[ The Bookseller | 2021-09-13 19:45:34 UTC ]
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Locast, a company that claimed to improve access to local TV stations for people who can’t get the signal via traditional means, has been dealt a blow by a New York Court. It lost a courtroom battle with CBS, ABC, NBC and Fox, which said the company was violating copyright. Deadline reports the... Continue reading at Engadget
[ Engadget | 2021-09-02 11:15:37 UTC ]
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A company purporting to improve access to local TV stations for people who can’t access the signal via traditional means has been dealt a blow by a New York Court. Locast has lost the courtroom skirmish started by CBS, ABC, NBC and Fox, which said that the company was violating their copyright.... Continue reading at Engadget
[ Engadget | 2021-09-01 10:42:15 UTC ]
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Cipher Press has acquired Nat Reeve's "extraordinary, ambitious" historical debut Nettleblack and its sequel in a two-book deal. Continue reading at The Bookseller
[ The Bookseller | 2021-08-23 14:07:08 UTC ]
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Although they represent 26 percent of the U.S. population, portrayals lag despite progress in product development and entertainment, Nielsen finds. Continue reading at Advertising Age
[ Advertising Age | 2021-08-19 18:10:40 UTC ]
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Ilex Press will publish a book to accompany the Landscape Photographer of the Year competition, to showcase the winning and commended entries in each of the competition’s sections. Continue reading at The Bookseller
[ The Bookseller | 2021-07-31 15:20:44 UTC ]
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Hodder & Stoughton has acquired two novels from Jessie Keane, including standalone historical thriller, Diamond. Continue reading at The Bookseller
[ The Bookseller | 2021-04-01 01:47:00 UTC ]
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The deal with News Corp followed a standoff over legislation passed by the Australian government to compensate publishers. Continue reading at The New York Times
[ The New York Times | 2021-03-16 18:21:40 UTC ]
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The agreement comes more than two years after UC officials walked away from its subscription deal with Elsevier, demanding the publisher negotiate a fair transformative open access deal. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-03-16 04:00:00 UTC ]
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News Corp is the largest media company to sign agreement with Facebook since laws passed by Scott Morrison’s governmentRupert Murdoch’s News Corp says a landmark three-year agreement with Facebook to pay for its Australian content will transform the terms of trade for journalism.Facebook has... Continue reading at The Guardian
[ The Guardian | 2021-03-15 23:55:55 UTC ]
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The Borough Press has landed All My Mothers by Costa shortlistee Joanna Glen in a “significant” five-figure deal. Continue reading at The Bookseller
[ The Bookseller | 2021-02-18 01:00:45 UTC ]
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Orion Fiction has bought two more novels from Caroline Hulse, including All the Fun of the Fair, billed as "a hilarious and poignant coming-of-age story like no other". Continue reading at The Bookseller
[ The Bookseller | 2021-02-01 15:39:53 UTC ]
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Hodder Studio is publishing the next two novels by Beth Lewis, author of debut The Wolf Road, starting with "powerful novel" The Origins of Iris, which touches on themes of self-discovery and survival. Continue reading at The Bookseller
[ The Bookseller | 2020-12-21 05:11:55 UTC ]
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While books about the outgoing US president have been bestsellers for the last four years, Trump might be a step too far for some publishersFact-checkers are quaking in their boots amid reports that Donald Trump could be being “courted for a new tome on his time in the White House”. The... Continue reading at The Guardian
[ The Guardian | 2020-11-11 14:24:45 UTC ]
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Transworld has bought two more crime novels by Deborah Masson, whose novel Hold Your Tongue won the 2020 Bloody Scotland Crime Debut Award. Continue reading at The Bookseller
[ The Bookseller | 2020-11-01 12:11:39 UTC ]
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