Inside Open Road Integrated Media's Data Driven E-Book Marketing Success Story

Open Road has evolved into a leading marketing platform, boosting sales and discoverability for its publishing partners. (Sponsored) Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2019-05-10 04:00:00 UTC ]
News tagged with: #open road #boosting sales #publishing partners

Other Publishing stories related to: 'Inside Open Road Integrated Media's Data Driven E-Book Marketing Success Story'


GBBO, Outlaw and Byron books for Quadrille

Quadrille has signed a series of cookery titles for 2015 and 2016, including a book from "Great British Bake Off" finalist Richard Burr and new books from Michelin starred chef Nathan Outlaw. Continue reading at The Bookseller

[ The Bookseller | 2015-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cookery titles


Macmillan Science and Education to merge with Springer Science+Business Media

Holtzbrinck Publishing Group and BC Partners have reached an agreement to merge Springer Science+Business Media (owned by funds advised by BCP) with the majority of Holtzbrinck-owned Macmillan Science and Education, namely Nature Publishing Group, Palgrave Macmillan and the global businesses of... Continue reading at The Bookseller

[ The Bookseller | 2015-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan education #macmillan science #bc partners #palgrave macmillan


PW Picks: Books of the Week, January 19, 2015

This week: an unreliable narrator and her missing daughter, a crime novel that's like watching a slow-motion train wreck, and a biography of PTSD. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #unreliable narrator


OUP Bans Pork from Children’s Books

The UK’s Daily Mail reports that Oxford University Press has banned sausages and pigs from children’s books in an attempt “to avoid offence.” The post OUP Bans Pork from Children’s Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books appeared


More Littlewood for Jo Fletcher Books

Jo Fletcher Books has acquired three new novels by Alison Littlewood, including a sequel to the author’s Richard and Judy Book Club bestseller A Cold Season. Publisher Jo Fletcher acquired world rights rights to A Cold Silence and two other books from Oli Munson at AM Heath. A Cold Silence... Continue reading at The Bookseller

[ The Bookseller | 2015-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #oli munson #childhood home


DBW Panel : Can Publishers Take Advantage of Reader Data?

Publishers are awash in data about readers' habits. Now: what to do with it all? Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reader data


In Colombia, Facebook Partners with 24symbols for Free Books

For the first time, Facebook's Internet.org app has bundled free ebooks with its services, starting in Colombia with 24symbols. The post In Colombia, Facebook Partners with 24symbols for Free Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free books


OUP defends claim children's books are censored

Oxford University Press has said it encourages authors to “consider cultural differences” after claims it bans the mention of pork products in its educational children’s books.   Speaking on the Radio 4 Today programme, presenter Jim Naughtie said the publisher has banned authors from... Continue reading at The Bookseller

[ The Bookseller | 2015-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cultural differences


No, we haven’t banned books on pigs – but sensitivity is key in global publishing | Jane Harley

At Oxford University Press we have to balance children’s cultural and learning needs, while retaining some healthy common senseGiven that our editorial guidelines that reference pigs and pork have been in place for as long as I can remember, little did I imagine that they would attract... Continue reading at The Guardian

[ The Guardian | 2015-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publish books #positive impact #real difference


Farage to publish pre-election book with Biteback

Biteback Publishing has signed a new book by UK Independence Party (UKIP) leader Nigel Farage. The Purple Revolution: The Year that Changed Everything was signed by Biteback m.d. Iain Dale in a deal with Charlie Brotherstone at Ed Victor. Continue reading at The Bookseller

[ The Bookseller | 2015-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biteback publishing #iain dale #charlie brotherstone #ed victor


David Walliams leads UK book sales

Comedian David Walliams led the sales of children's books in the UK last year, generating more than £7m in 2014. Continue reading at BBC News

[ BBC News | 2015-01-14 00:00:00 UTC ]
More news stories like this |


Hewson joins Two Roads

John Murray Press imprint Two Roads has hired Kate Hewson as senior non-fiction editor. Two Roads’ editorial assistant Fede Andornino has also been promoted to assistant editor. Hewson, who will report to Two Roads’ publisher Lisa Highton, joins Two Roads on 2nd February from Icon, where she... Continue reading at The Bookseller

[ The Bookseller | 2015-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #assistant editor #2nd february #pan macmillan


Waterstones in talks to buy Blinkbox books

Waterstones is in exclusive talks to buy Blinkbox books, The Bookseller understands. Tesco is in exclusive talks with one buyer, thought to be Waterstones, with a deal expected to be finalised by the end of this week. The bookseller urgently needs a digital app-based proposition to rival... Continue reading at The Bookseller

[ The Bookseller | 2015-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #deal expected #exclusive talks #bookseller understands #blinkbox books #raises questions #kindle e-readers


Force Your Children To Love Architecture With These Cutesy Picture Books

Curtain walls get kid-friendly. Here's a conundrum for overeager design-loving parents everywhere: How do you explain to a seven-year-old the wonders of Le Corbusier's Villa Savoye or Mies van der Rohe's Seagram Building? How do you make a pre-teen see the beauty of the built world, and the... Continue reading at Fast Company

[ Fast Company | 2015-01-14 00:00:00 UTC ]
More news stories like this |


James Patterson donates funds for first World Book Day Award (+video)

Through the award, five schools in Britain and Ireland will receive funds for their libraries. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #receive funds


Publishers Are Lining Up Behind ‘Netflix for Books’ Services. But Why?

On Tuesday, Scribd and Oyster both announced partnerships with Macmillan to bring new titles to their ebook subscription services. But how do all-you-can read platforms benefit publishers? The post Publishers Are Lining Up Behind ‘Netflix for Books’ Services. But Why? appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers #announced partnerships


Quartz's Digital Media Strategy Begins to Crystallize

When Atlantic Media introduced business-news publication Quartz in September 2012, it spent about $10 million on the launch, according to people familiar with the matter. That's a far cry from the more than $100 million Cond Nast dropped in 2007 rolling out its glossy business magazine,... Continue reading at Advertising Age

[ Advertising Age | 2015-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fresh air #legacy publishers #native advertising #editorial content


Carol Evans Leaves Working Mother Media

Carol Evans is leaving Working Mother Media after helping to lead the company for more than 35 years. Evans grew WMM from a single magazine—Working Mother, launched in 1978—into a magazine, website, events producer and research institute, along with two companion associations. Continue reading at Folio Magazine

[ Folio Magazine | 2015-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #events producer #research institute


New Year, New You: Health and Wellness Books Take a Spiritual Turn

Set for a healthier 2015? Religion publishers offer new titles and reissues of bestsellers to encourage both physical health and spiritual fitness. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-13 00:00:00 UTC ]
More news stories like this |


Sales of printed books fall by more than £150m in five years

New figures from Nielsen BookScan show continuing decline since 2009 as more and more readers migrate to ebooksPrint sales of adult fiction have declined by over £150m since 2009, new figures show, as ebooks take an increasingly large bite out of the market.A review of 2014 from book sales... Continue reading at The Guardian

[ The Guardian | 2015-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #figures show #volume sales #readers migrate #adult fiction #print books #book business