Hearst UK's Ryan Buckley and Faye Turner are testing everything from 50,000-person panels to clean rooms. The post Inside Hearst UK’s multi-pronged approach to third-party cookie replacements appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2022-05-17 04:01:00 UTC ]
Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of... Continue reading at Advertising Age
[ Advertising Age | 2019-09-24 10:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Tinder’s... Continue reading at Advertising Age
[ Advertising Age | 2019-09-18 10:00:00 UTC ]
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Ad Age’s Launch Pad offers brief looks at new products and activations of interest to marketers and media people. Outdoor retailer REI today launched Uncommon Path, a quarterly print magazine, in partnership with HearstMade, the division of Hearst Magazines that produces Airbnb Magazine with... Continue reading at Advertising Age
[ Advertising Age | 2019-09-17 18:14:21 UTC ]
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Hearst Autos used an old school marketing method this week to tout its new look, with an eye-catching newsstand pop-up plopped in the middle of New York Fashion Week. Execs began rolling out Hearst Autos' new look, which is intended to "simplify" the brand, in June, said chief marketing officer... Continue reading at AdWeek
[ AdWeek | 2019-09-11 15:07:03 UTC ]
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Ad Age’s Launch Pad offers brief looks at new products and activations of interest to marketers and media people. At a time when newsstands in New York City are either shrinking or shutting down (and turning into garish vape shops when they do), the media capital of the world just got a... Continue reading at Advertising Age
[ Advertising Age | 2019-09-10 17:20:34 UTC ]
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As part of Ad Age’s continuing media coverage, here’s our ever-expanding annual survey of the covers of the fall magazines that have been hitting (or are about to hit) newsstands and subscribers’ mailboxes. We’ll be adding to this post throughout August, so keep coming back. Rolling Stone has... Continue reading at Advertising Age
[ Advertising Age | 2019-08-26 15:40:00 UTC ]
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As part of Ad Age’s continuing media coverage, here’s our ever-expanding annual survey of fall magazine covers, which have been hitting newsstands and subscribers’ mailboxes. We’ll be adding to this post throughout August, so keep coming back. Departures, the lifestyle magazine for American... Continue reading at Advertising Age
[ Advertising Age | 2019-08-22 20:29:00 UTC ]
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Sheel Shah, VP of Strategic Partnerships & Consumer Products at Hearst Magazines, will kick off the 2019 FUSE Media Summit with an opening keynote. We connected with Shah for a quick Q&A to hear more about his role at Hearst and how he sees technology impacting the media landscape. Continue reading at Publishing Executive
[ Publishing Executive | 2019-08-21 19:07:07 UTC ]
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As part of Ad Age’s continuing media coverage, here’s our ever-expanding annual survey of fall magazine covers, which have been hitting newsstands and subscribers’ mailboxes. We’ll be adding to this post throughout August, so keep coming back. Serena Williams, photographed by Kwaku Alston, is... Continue reading at Advertising Age
[ Advertising Age | 2019-08-20 14:54:00 UTC ]
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Hearst Magazines announced new roles for three executives within its corporate sales and marketing structure, the first stages of a succession plan following last month's departure of Michael Clinton, who retired and transitioned to an advisory role after spending the last nine years as Hearst... Continue reading at Folio Magazine
[ Folio Magazine | 2019-08-15 20:06:35 UTC ]
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Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Joining us late? Here’s the previous edition. Driving force The September issue of Hearst Magazines’ Road & Track includes a cool little bonus for... Continue reading at Advertising Age
[ Advertising Age | 2019-08-14 18:25:45 UTC ]
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As part of Ad Age’s continuing media coverage, here’s the start of our annual survey of fall magazine covers, which have begun hitting newsstands and subscribers’ mailboxes. We’ll be adding to this post daily, so keep coming back. Remember “Twilight”? Let’s ... not. In its September cover story,... Continue reading at Advertising Age
[ Advertising Age | 2019-08-14 16:45:00 UTC ]
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To make booking and running global campaigns easier for clients, magazine company Hearst has built up its centralized, global digital Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-08-14 14:50:56 UTC ]
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The magazine company has run over 200 global campaign over the last year from its centralized team of 26 people, based in London. The post 1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-08-14 04:01:54 UTC ]
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The FUSE Media Summit returns this Nov. 19-21, once again connecting digital media and technology executives for 2 ½ days of expert insights, boardroom case studies, and peer-to-peer discussion. To develop an impactful program, we're working closely with a group of all-star advisors that... Continue reading at Publishing Executive
[ Publishing Executive | 2019-08-13 16:55:01 UTC ]
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As part of Ad Age’s continuing media coverage, here’s the start of our annual survey of fall magazine covers, which have begun hitting newsstands and subscriber’s mailboxes. We’ll be adding to this post daily, so keep coming back. In June, Hearst Magazines announced that Michael Sebastian was... Continue reading at Advertising Age
[ Advertising Age | 2019-08-12 17:35:00 UTC ]
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“We don’t do anything without an audience opportunity and a revenue opportunity,” Robertson Barrett, President of Digital Media at Hearst Newspapers, Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-08-08 15:06:02 UTC ]
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For retailers and companies looking to build deeper connections with consumers or cast a wider net for audience engagement, launching a print magazine is a bourgeoning trend. Online vacation rental company Airbnb, luggage retailer Away, dating app Bumble and golf equipment and apparel brand... Continue reading at Folio Magazine
[ Folio Magazine | 2019-08-06 16:28:13 UTC ]
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[caption id="attachment_127941" align="alignright" width="150"] Gabrielle Korn[/caption] Nylon editor-in-chief Gabrielle Korn is stepping down from her role following last month’s sale of the magazine to Bustle Digital Group. In her August editor's letter, Korn said, “I’ve weighed my options... Continue reading at Folio Magazine
[ Folio Magazine | 2019-08-01 19:59:47 UTC ]
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Hearst announced today that Michael Sacks has been named publisher of the San Antonio Express-News. He succeeds Susan Pape, who will Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-07-31 20:28:38 UTC ]
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