In search of Facebook love, publishers form link-sharing pacts with each other

Publishers that are scouring for more readers are digging into the audiences of rival sites. Through what some people call "social syndication," The Daily Dot, Bustle, Mental Floss and others are partnering up to cross-post articles in each other's Facebook pages. Often, this means teaming up with sites that might be considered competitors, but these publishers say there's value in getting their brands and content to readers. The traffic often speaks for itself. Cross-posted articles can get millions of views if they find the right audience. The post In search of Facebook love, publishers form link-sharing pacts with each other appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-02-04 00:00:00 UTC ]
News tagged with: #daily dot #mental floss #facebook pages

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Walker to publish sequel to Guess How Much I Love You

Walker and Candlewick are to publish Will You Be My Friend?, a sequel to the bestselling children's book Guess How Much I Love You. Continue reading at The Bookseller

[ The Bookseller | 2020-04-07 14:27:02 UTC ]
More news stories like this | All news stories tagged with: #bestselling children #publish sequel


L J Ross | 'I love all of [being self-published], right down to the granular elements'

The bestselling indie writer on why the reader remains king, dabbling with the Big Five and taking creative control  Continue reading at The Bookseller

[ The Bookseller | 2020-03-12 21:11:30 UTC ]
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Ronan Farrow and Woody Allen now share a publisher.

Here’s an odd and unpleasant piece of news: with today’s announcement that Woody Allen’s long-rumored memoir is no longer just a rumor, and will in fact be hitting shelves next month, Allen and his estranged son Ronan Farrow—who has dedicated much of his journalistic career to uncovering... Continue reading at Literrary Hub

[ Literrary Hub | 2020-03-02 20:44:05 UTC ]
More news stories like this | All news stories tagged with: #memoir #powerful men #sexual abuse #journalistic career #hitting shelves #ronan farrow #woody allen


Publishers Share Their Social Distribution Secrets

Since Yahoo first organized its directory of websites (manually, no less) in 1994, past the “portal” years of “carriage fees” and syndication agreements, and through a decade of ever-changing search and social indexing algorithms, digital distribution has been a frustrating, elusive and often... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-12 18:56:47 UTC ]
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After Ups and Downs, Facebook Referral Traffic to Publishers Stabilizes

Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-12-10 17:16:21 UTC ]
More news stories like this | All news stories tagged with: #news publisher #campbell brown #news partnerships


After ups and downs, Facebook referral traffic to publishers stablizes

Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should not rely on Facebook to play a major role in their business plans or strategies. Yet for most of this year, Facebook has acted as one of the most predictable... Continue reading at Digiday

[ Digiday | 2019-12-10 05:01:35 UTC ]
More news stories like this | All news stories tagged with: #news publisher #referral traffic #major role #campbell brown #news partnerships


Google Vows to Keep Investing in Journalism in Search for Sustainable Publishing Models

During the Digital Media Asia 2019 conference held in Hong Kong in October, tech giant Google reiterated its support for Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-11-04 18:00:50 UTC ]
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WPP returns to growth and Facebook News offers publishers ‘free money’: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:25:54 UTC ]
More news stories like this | All news stories tagged with: #hearst #parting gift #final season #silicon valley #anthony crupi #profits fell


Facebook News debuts with 'free money' for publishers

Facebook opened a news hub today, where it pays publishers to host their headlines and drive visitors to their websites as a way to make amends with the industry that has been battered by the rise of the social network and other platforms. CEO Mark Zuckerberg is due to host media partners at an... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:00:00 UTC ]
More news stories like this | All news stories tagged with: #hearst #machine learning #driving forces #wide range #measure audiences #dark side #extensively covered


Facebook Reaches Deal With Wall Street Journal Publisher, Others for News Section

News Corp has reached a deal to let Facebook Inc. feature headlines from The Wall Street Journal and other Dow Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-21 14:49:53 UTC ]
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Facebook Watch Updates Its Initiative of Partnering Publishers With Creators

Facebook provided an update on an initiative it is testing, in which it partnered up digital publishers with creators and public figures with established communities on the social network to create exclusive video content for its Facebook Watch video destination. The test began in the U.S.... Continue reading at AdWeek

[ AdWeek | 2019-10-15 16:45:31 UTC ]
More news stories like this | All news stories tagged with: #digital publishers #public figures


With the Help of Washington, News Publishers Fight to Recapture Advertising Dollars From Facebook and Google

Rupert Murdoch, the executive chairman of News Corp and co-chairman of Fox Corp., who built his fortune in the newspaper Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-01 07:00:50 UTC ]
More news stories like this | All news stories tagged with: #news corp #executive chairman #rupert murdoch


By hiding likes and video views, Facebook could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
More news stories like this | All news stories tagged with: #recently begun #featuring images #ways rose #rival snapchat #viral videos #emphasizing messages #ranking formula #video-sharing app #changetheireditorial decisions #trial system #algorithm relies #lack thereof #tech incubator #senior director #measure theirself-worth


Facebook hiding likes and video views could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
More news stories like this | All news stories tagged with: #recently begun #featuring images #ways rose #rival snapchat #viral videos #emphasizing messages #ranking formula #video-sharing app #changetheireditorial decisions #trial system #algorithm relies #lack thereof #tech incubator #senior director #measure theirself-worth


3 Publishers Share a Page From Their Experiential Marketing Playbooks

Home of the original Shake Shack and lined by food carts and the sprawling Eataly marketplace, it’s not difficult to find a good meal in Manhattan’s Madison Square Park. Nor is it easy to stand out. Taste of Home found a way, when, last December, it offered passersby a chance to win a dinner... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-13 15:42:27 UTC ]
More news stories like this | All news stories tagged with: #bottom lines #b2b publications #target audience


Spain’s Publishers’ Federation Pledges a New Pact for Reading and International Outreach

Spain’s publishers’ federation, in a series of meetings with government, educational, and cultural leadership, hammer out an approach to invigorate reading domestically and promote Spanish literature internationally. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Toward a ‘State Pact’... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-07-24 01:16:59 UTC ]
More news stories like this | All news stories tagged with: #editor-in-chief @porter_anderson #porter anderson #international outreach #post spain


Arcadia Publishing Forms Children's Division

Arcadia Publishing has formed a children’s division and appointed former DK editorial director Nancy Ellwood to head it. The first books from Arcadia Children’s Books are expected to be released in fiscal 2021, which begins next April. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-17 04:00:00 UTC ]
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Publishers: Let’s Get Real About Regulating Facebook

Yeah, that situation with the Parkland graduate was appalling. Here’s another Harvard kid who should have been sent packing: Mark Zuckerberg. Fifteen years ago, the entrepreneurial undergrad  was emailing a friend about the harvest of his proto social network, “The Face Book.” As revealed a few... Continue reading at Folio Magazine

[ Folio Magazine | 2019-06-21 14:07:05 UTC ]
More news stories like this | All news stories tagged with: #book app #antitrust action #ad sales


Digiday Research: Facebook still delivers the greatest reach for publisher content

Forty-five percent of 124 publishers surveyed by Digiday said that Facebook provides the greatest reach for unpaid posted content. While few publishers see strong reach from content posted to their pages, engaging content being shared organically by users is driving significant amounts of... Continue reading at Digiday

[ Digiday | 2019-05-29 04:01:04 UTC ]
More news stories like this | All news stories tagged with: #engaging content #publisher content #digiday research


Germany’s biggest publisher sales houses unite to fight Google, Facebook and Amazon

Axel Springer and Funke Mediengruppe’s joint sales house Media Impact has joined forces with the joint sales house of fellow publishing juggernauts RTL Groupe and Gruner+Jahr to solidify an advertising alliance that sells the combined inventory of all four media groups. The post Germany’s... Continue reading at Digiday

[ Digiday | 2019-05-28 04:01:59 UTC ]
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