Identity Crisis at Gawker? Nick Denton's Blogging Empire Working with Branding Agency Redscout

Gawker Media, which is battling heavily financed digital publishers like BuzzFeed and Vox for audiences and ad dollars, is working with brand-strategy agency Redscout, according to two people familiar with the matter. The relationship began last summer, one person said.Former Gawker employees believe it's the first time the digital publisher has teamed up with a branding agency. The precise nature of the work is unclear. Both Gawker and Redscout declined comment.Redscout, which is owned by MDC Partners, advises companies on developing a brand strategy. Its roster of clients include large consumer brands such as Pepsi, Lay's and American Express, as well as media companies like ABC Family and LinkedIn. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-02-24 00:00:00 UTC ]
News tagged with: #digital publisher #brand strategy #american express #media companies

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Picador pre-empts book on 'next big climate crisis'

Picador has pre-empted an investigation into water stress, billed as "the next big climate crisis", by environmental journalist Tim Smedley. Continue reading at The Bookseller

[ The Bookseller | 2020-04-28 18:18:39 UTC ]
More news stories like this | News stories tagged with: #picador

20 brand-new books hitting shelves today.

The days in quarantine would all blend together if it weren’t for Tuesday, which is the day new books hit the (now metaphorical) shelves. Here are a few of the titles dropping today. You can get them from your local indie and/or Bookshop (which, by the way, has now raised over one million... Continue reading at Literrary Hub

[ Literrary Hub | 2020-04-28 13:57:38 UTC ]
More news stories like this | News stories tagged with: #local indie #million dollars #bookshop

4 Shout-Outs to Publishers Giving Back During the COVID-19 Crisis | April 24

Today marks the fifth week we have recognized publishers that, despite difficult challenges and uncertainty, have prioritized their community as much as, if not more than, their own business interests. We continue to be inspired by all of the gestures we’ve seen from around the industry, and we... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-24 15:33:49 UTC ]
More news stories like this | News stories tagged with: #good hands #final column #free access #global audience #business leaders #justin smith #stay-at-home orders #publishing companies

HQ bags Brand's practically perfect Poppins book

HQ has bagged a second book by comedian Katy Brand, billed as part manifesto, part celebration of Mary Poppins. Continue reading at The Bookseller

[ The Bookseller | 2020-04-23 12:45:31 UTC ]
More news stories like this | News stories tagged with: #part manifesto #mary poppins

Behind West Virginia’s opioid crisis, an addiction to money

Reporter Eric Eyre exposes the people and companies that flooded the state with pills. Continue reading at The Washington Post

[ The Washington Post | 2020-04-23 10:39:28 UTC ]
More news stories like this | News stories tagged with: #west virginia #opioid crisis

Frankfurt Book Fair expected to go ahead despite Covid-19 crisis, says Boos

Frankfurt Book Fair is still expected to go ahead in October despite the coronavirus crisis, its president Juergen Boos has said. Continue reading at The Bookseller

[ The Bookseller | 2020-04-22 04:49:28 UTC ]
More news stories like this | News stories tagged with: #covid-19 crisis #coronavirus crisis #frankfurt book fair #book fair

Vigliano Buys Back His Agency

David Vigliano has bought back the assets of his eponymous literary agency from Y Entertainment Group. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #entertainment group #literary agency

Sceptre to celebrate East and Southeast Asian identity in essay collection

Sceptre is publishing East Side Voices, a collection of essays by "the brightest East and Southeast Asian voices in Britain today". Continue reading at The Bookseller

[ The Bookseller | 2020-04-21 12:34:21 UTC ]
More news stories like this | News stories tagged with: #essay collection #britain today

Crime writers launch anthology for Samaritans during Covid-19 crisis

A group of crime writers are publishing a digital short story anthology to help raise funds for charity Samaritans in the light of the coronavirus crisis. Continue reading at The Bookseller

[ The Bookseller | 2020-04-20 05:15:57 UTC ]
More news stories like this | News stories tagged with: #covid-19 crisis #crime writers #raise funds #coronavirus crisis #anthology

Steven Wright’s ‘Coyotes of Carthage’ pulls back the curtain on how democracy works. It isn’t pretty.

Wright’s debut reads like a “how to” book that thousands of K Street connivers and Wall Street warriors won’t want Americans to see. Continue reading at The Washington Post

[ The Washington Post | 2020-04-18 11:00:00 UTC ]
More news stories like this | News stories tagged with: #pulls back

As brands block coronavirus, streaming app Newsy opens an ad slot free from bad news

Digital publisher develops commercial break that avoids pandemic stories, as industry struggles with skittish advertisers. Continue reading at Advertising Age

[ Advertising Age | 2020-04-17 17:36:26 UTC ]
More news stories like this | News stories tagged with: #bad news #digital publisher

Hearst Magazines’ Kate Lewis on Adapting Editorial Content in a Time of Crisis

Like every publisher, Hearst Magazines has had to adapt to creating content in an all-remote world, from putting out magazines Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-04-13 16:58:44 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #kate lewis #creating content #all-remote world #hearst

‘There is an opportunity in everything’: Hearst Magazines’ Kate Lewis on adapting editorial content in a time of crisis

Like every digital publisher, Hearst Magazines has had to adapt to creating content in an all-remote world. "My motto is 'enter smiling,' and I believe there is opportunity in everything," CCO Kate Lewis said on the inaugural episode of The New Normal, a weekly interactive discussion show where... Continue reading at Digiday

[ Digiday | 2020-04-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #crisis appeared #hearst magazines #kate lewis #digital publisher #creating content #all-remote world #inaugural episode #hearst

Piatkus to bring out 'guidebook on surviving the Covid-19 crisis'

Piatkus is publishing "a guidebook on surviving the Covid-19 crisis, embracing the global pause and emerging with a new kind of future" by Beth Kempton. Continue reading at The Bookseller

[ The Bookseller | 2020-04-09 10:48:50 UTC ]
More news stories like this | News stories tagged with: #covid-19 crisis #beth kempton

How is the internet handling increased traffic during the COVID-19 crisis?

With the current COVID-19 pandemic leading to increased demand for online services there have been concerns about the web's ability to cope. New analysis by Fastly of traffic patterns between January and March looks at regional trends for key US states and countries around the globe that are... Continue reading at Betanews

[ Betanews | 2020-04-09 10:31:56 UTC ]
More news stories like this | News stories tagged with: #covid-19 crisis #increased demand #online services #covid-19 pandemic #school closures #stay-at-home orders #digital publishing

As Magazines Seek New Footing During the COVID-19 Crisis, Newsstands Try to Hang On

For most publishers, the newsstand business has become ancillary. But prior to The Great Recession, America’s top 500 magazines delivered nearly 350 million copies to newsstands across the country. Times have changed, to say the least. That number now is a small fraction of what it once was,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-07 15:37:04 UTC ]
More news stories like this | News stories tagged with: #greater good #supply chain #entire ecosystem #things return #road ahead #hearst

Madeleine Milburn Literary Agency brings in 'mentorship' programme for authors

The Madeleine Milburn Literary Agency is launching a six-month mentorship programme for aspiring authors. Continue reading at The Bookseller

[ The Bookseller | 2020-04-05 22:15:47 UTC ]
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New Works by Writers with Disabilities Hit Publisher Lists

For the first time, a spate of new and forthcoming titles written by people with disabilities across the United States suggests that the publishing industry may finally be amplifying their voices and stories. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry

Indie publishers face 'existential crisis' after coronavirus lockdown but remain hopeful

Indie publishers face an “existential crisis” during the pandemic lockdown but remain hopeful they can make it to the other side. Continue reading at The Bookseller

[ The Bookseller | 2020-04-02 06:36:44 UTC ]
More news stories like this | News stories tagged with: #existential crisis #coronavirus lockdown #pandemic lockdown