Hulu, Condé Nast, Roku and YouTube Execs on Being Flexible With Marketers During Pandemic

As the delayed 2020 Digital Content NewFronts finally arrive today in their new virtual format, Adweek assembled its annual NewFronts roundtable to discuss this wild year. Several industry execs weighed in on many of the marketplace's biggest issues going into NewFronts, including Jim Keller, vp of national ad sales at Hulu; Pamela Drucker Mann, global... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-22 12:41:43 UTC ]
News tagged with: #biggest issues #digital content

Other Publishing stories related to: 'Hulu, Condé Nast, Roku and YouTube Execs on Being Flexible With Marketers During Pandemic'

Lockdown diaries: the book marketer

If you’d asked me how I was coping a month ago, the truth would have been not so well actually. I let the anxiety that so many of us have been feeling overwhelm me, and I was tired of all the Zoom. SO TIRED. Continue reading at The Bookseller

[ The Bookseller | 2020-06-03 17:53:34 UTC ]
More news stories like this | News stories tagged with: #lockdown diaries #book marketer #month ago

As Audiobook Market Grows, Narrators of Color Find Their Voice

Publishers are increasingly seeking out audio talent that reflects the race and experience of the books’ authors and characters. But what constitutes a black, Latino or Asian voice? Continue reading at The New York Times

[ The New York Times | 2020-06-03 12:00:12 UTC ]
More news stories like this | News stories tagged with: #audiobook

Bloomsbury has transformed 'surprisingly well' despite severity of pandemic hit, says Newton

Bloomsbury chief executive Nigel Newton has said the beginning of the pandemic had a severely negative impact on Bloomsbury's sales, but that overall the company had "transformed surprisingly well". Continue reading at The Bookseller

[ The Bookseller | 2020-06-02 01:56:06 UTC ]
More news stories like this | News stories tagged with: #pandemic hit #bloomsbury

Time Out Is All “In” on Rebuilding Its Business Post-Pandemic

The COVID-19 pandemic has been devastating to several industries, and publishing has been no exception. Among those hardest hit have been titles serving local markets. With public spaces temporarily shutting down, regional titles have little leverage to sell advertising, and readers have little... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-28 16:08:28 UTC ]
More news stories like this | News stories tagged with: #cash flow #balance sheet #social distancing #allowing customers

Dawson's Meat Market wins the YA Book Prize

Juno Dawson has won the YA Book Prize 2020 with her “gritty and compelling” exposé of the fashion industry, Meat Market (Quercus Children’s Books). Continue reading at The Bookseller

[ The Bookseller | 2020-05-27 20:01:44 UTC ]
More news stories like this | News stories tagged with: #juno dawson #fashion industry #ya book

NPD’s Kristen McLean on the US Industry: Weathering the Pandemic

Having dropped up to 2.5 million units in its worst 'acute COVID period' week, Kristin McLean says the US publishing industry needs to assess, predict, and harden weak spots for challenges ahead. The post NPD’s Kristen McLean on the US Industry: Weathering the Pandemic appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-05-27 12:33:49 UTC ]
More news stories like this | News stories tagged with: #post npd #pandemic appeared #kristen mclean #challenges ahead #publishing industry

The Crisis Below the Surface: How the Pandemic Weighs on Women in Publishing

Recently, a colleague experienced an irksome response from a coworker when she could not meet with him at short notice. She felt frustrated that he seemed to show little compassion or understanding when she’s currently balancing a full-time job and homeschooling two young children. She’s not... Continue reading at Publishing Executive

[ Publishing Executive | 2020-05-27 12:00:06 UTC ]
More news stories like this | News stories tagged with: #short notice #full-time job #young children #publishing industry

Team Whistle buys OTT marketing firm Tiny Horse for $30 million

Digital media company Team Whistle has acquired Tiny Horse, a marketing services firm focused on over-the-top streamers, TV networks, producers and advertisers. The companies didn’t disclose terms of the deal, however, sources told Variety the acquisition was mostly in the form of a stock swap... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-05-22 09:54:48 UTC ]
More news stories like this | News stories tagged with: #$30 million #tv networks #companies didn #disclose terms #digital media

BookExpo 2020: Public Libraries and the Pandemic

As states begin lifting stay-at-home restrictions, public libraries face a wide range of short- and long-term issues. How do we keep library workers safe, and employed? How will buildings be redesigned to support physical distancing? Amid the economic damage wrought by the pandemic, how will... Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #wide range #public libraries

“We Were Created for a Moment Like This.” How Harvard Business Review Is Forging Ahead During a Pandemic

In spite of many new challenges publishers face since the onset of the COVID-19 pandemic, some have found opportunities to better serve their audience, as well as redefine what their brand mission is. This is certainly true for Harvard Business Review. Although the publication faces many of the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-21 17:12:01 UTC ]
More news stories like this | News stories tagged with: #post-pandemic world #create opportunities #preferred medium #biggest challenges #coming months #public service #positive note #digital media

How The Publishing World Is Staying Afloat During The Pandemic

Quarantine may be a golden opportunity to finally read "War and Peace" — but it's not an easy time for the book industry. Continue reading at HuffPost

[ HuffPost | 2020-05-21 09:45:35 UTC ]
More news stories like this | News stories tagged with: #book industry #publishing world

What will post-pandemic fiction look like? The novels that followed 9/11 offer some clues.

It always takes a little time for novelists to shape a real-life nightmare into a story. Continue reading at The Washington Post

[ The Washington Post | 2020-05-21 06:58:16 UTC ]
More news stories like this | News stories tagged with: #novelists

Marketing to kids in difficult times

Many months ago, when we all sat in our meeting rooms, sipping coffee and bouncing campaign ideas around, I don’t think any one of us marketing folk could have predicted just how much our plans would be forced to change. The effects of the national lockdown on marketing campaigns and the... Continue reading at The Bookseller

[ The Bookseller | 2020-05-20 21:41:29 UTC ]
More news stories like this | News stories tagged with: #marketing campaigns #difficult times #months ago #national lockdown #extra layer #publishing industry

The New Normal: How Industry Magazines Are Navigating the Pandemic

The extent to which the COVID-19 pandemic will impact publishing is still coming into focus, and, as our content director noted last month, will likely take years to fully assess. Absent the luxury of planning years, months or even weeks into the future, publishers of all sizes have been forced... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-19 18:45:36 UTC ]
More news stories like this | News stories tagged with: #real estate #real deal #non-subscribers alike #state level #editorial side

French publishers warn of 'severe and lasting damage' from pandemic

The French Publishers Association (Syndicat National de l’Edition, SNE) said on Tuesday (19th May) that the Covid-19 pandemic has inflicted “severe and lasting damage” to French publishers. Continue reading at The Bookseller

[ The Bookseller | 2020-05-19 15:13:17 UTC ]
More news stories like this | News stories tagged with: #covid-19 pandemic #french publishers #publishers association

Reynolds and Blanchett join in Roald Dahl Youtube fundraiser series

The Roald Dahl Story Company has brought together filmmaker Taika Waititi and a host of stars including Ryan Reynolds and Cate Blanchett for "James and the Giant Peach, with Taika and Friends", a story-telling series on the Roald Dahl Youtube.  Continue reading at The Bookseller

[ The Bookseller | 2020-05-18 17:28:18 UTC ]
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The 5 books Bill Gates says you should read in the pandemic summer

The billionaire philanthropist’s regular reading list is informed by the coronavirus crisis, with books about pandemics, how to survive difficult times, and what policies can help us recover Bill Gates, who has spent years warning the world about pandemics and whose foundation is now supporting... Continue reading at Fast Company

[ Fast Company | 2020-05-18 13:00:16 UTC ]
More news stories like this | News stories tagged with: #coronavirus crisis #bill gates #covid-19 vaccine #current crisis

Walker acquires YouTuber Nikki Lilly's motivational life guide

Walker books will publish Nikki Lilly's Come on Life: Highs, Lows and How to Live Your Best Teen Life.  Continue reading at The Bookseller

[ The Bookseller | 2020-05-17 16:39:01 UTC ]
More news stories like this | News stories tagged with: #teen life #walker books

Bloomsbury acquires pandemic-inspired picture book

Bloomsbury Children’s Books has acquired a pandemic-inspired picture book from author Michelle Robinson, with illustrations by Emily Hamilton. Continue reading at The Bookseller

[ The Bookseller | 2020-05-17 13:35:10 UTC ]
More news stories like this | News stories tagged with: #bloomsbury children #bloomsbury children’s

Here’s Katherine Anne Porter describing how she resisted death during the 1918 Spanish Flu pandemic.

“I resisted. I would not die. I could not.” Katherine Anne Porter—the Pulitzer Prize- and National Book Award-winning author of Ship of Fools and Pale Horse, Pale Rider—was born 130 years ago today in Indian Creek, Texas, and should, by all expectations, have died less than twenty-eight years... Continue reading at Literrary Hub

[ Literrary Hub | 2020-05-15 18:30:52 UTC ]
More news stories like this | News stories tagged with: #award-winning author