How The Independent grew its traffic by 24 percent

November saw a number of U.K. newspapers recording traffic increases, particularly the Independent, which now reaches 3 million browsers daily. November was a busy news month, but the newspaper is crediting its success to its site redesign, which reduced page-load times. The Independent also began publishing to Facebook Instant Articles, posting north of 10 articles to the fast-loading article feature a day. The post How The Independent grew its traffic by 24 percent appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-12-21 00:00:00 UTC ]
News tagged with: #site redesign #began publishing

Other Publishing stories related to: 'How The Independent grew its traffic by 24 percent'


More Independent Booksellers Are Getting Into the Publishing Business

Looking to boost their bottom lines, some indies are forgoing things like cafes and coffee bars to become full-fledged publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent booksellers #publishing business #bottom lines


Several publishers on Medium have seen their traffic drop

In April, a batch of small publishers migrated to Medium in the hopes that the platform’s network effect would increase their reach. But seven months after the move, ComScore and Alexa data show that most of these publishers have seen their traffic decline. "It was never my intention to move to... Continue reading at Digiday

[ Digiday | 2016-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traffic decline #network effect #huge boost


Business Insider Challenges Digital Traffic Measurement, Says Its Audience Is Far Higher Than ComScore's Estimate

Business Insider has become the latest large web publisher to challenge an influential arbiter of digital traffic. It is arguing that it has a monthly audience of 328 million people, more than triple the 100 million suggested by ComScore's domestic estimate of 51 million and Google Analytics'... Continue reading at Advertising Age

[ Advertising Age | 2016-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital traffic #distributing content #internet giants #growing frustration


Independents' day

Following Oneworld's Man Booker Prize win, Bridget Shine looks at the success of independent publishers when it comes to prizes. Continue reading at The Bookseller

[ The Bookseller | 2016-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bridget shine #independent publishers


Chorleywood Bookshop crowned Vintage Independent Bookshop of the Year 2016

Chorleywood Bookshop has been named the Vintage Independent Bookshop of the Year 2016, making it the first shop to have won the prize twice. Continue reading at The Bookseller

[ The Bookseller | 2016-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chorleywood bookshop


International Hot Book Properties, Week of October 24, 2016

In the wake of the Frankfurt Book Fair, a few international titles are heating up, among them a new gangster trilogy based in Hong Kong and an Italian self-help book about the positive side of failure. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international titles #hong kong #positive side


Bookstore News: October 24, 2016

Amazon gets booked in Portland; a Bay Area bookstore adds a second location; new stores prep in Florida and Indiana; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #stores prep


This Week's Bestsellers: October 24, 2016

Two new cookbooks from big healthy-eating brands—Skinnytaste and Thug Kitchen—debut strong in Hardcover Nonfiction. Plus Caldecott Medalist Jon Klassen caps off his “hat” trilogy, the newest celebrity bios grab the spotlight, and much more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hardcover nonfiction


Book Deals: Week of October 24, 2016

Flatiron nabs two YA novels, one for six figures; B.A. Paris re-ups at St. Martin’s Press; Sherrilyn Kenyon takes a new series to Tor; and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #flatiron nabs #ya novels


Publishers are pleasantly surprised by Google AMP traffic

If some publishers are cooling on Facebook Instant Articles, they're bullish on Google AMP, the search engine’s answer to Instant Articles. Eight months in, AMP now represents 10 to 15 percent of publisher search traffic, which could help publishers wean themselves off volatile social traffic.... Continue reading at Digiday

[ Digiday | 2016-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers #google amp #pleasantly surprised #search engine


How Billboard and The Hollywood Reporter use paid traffic to win the audience race

Top digital publishers are turning to paid traffic acquisition to monetize their content. Learn how outlets like Billboard and The Hollywood Reporter have used a paid traffic strategy to grow their audience, drive subscriptions, and distribute branded content. Sponsored content by Keywee. The... Continue reading at Digiday

[ Digiday | 2016-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored content #hollywood reporter #drive subscriptions


4 charts: The state of publisher referral traffic from LinkedIn

While LinkedIn is still far behind Facebook as the dominant referrer for traffic, it has been steadily growing since January. Publishers saw a spike in January -- in some cases, traffic jumping sixfold. Instead of a change in behavior, dark social traffic was attributed to LinkedIn. Since then,... Continue reading at Digiday

[ Digiday | 2016-09-27 00:00:00 UTC ]
More news stories like this |


Independent publishing sector is 'thriving' says IPG report

The UK’s independent publishing sector is growing and “thriving”, a second annual independent publishing report has found. Continue reading at The Bookseller

[ The Bookseller | 2016-09-21 00:00:00 UTC ]
More news stories like this |


How The Daily Beast gets 40 percent of readers to visit its homepage

Publishers trying to wrest their readers back from search and social media might take a long look at The Daily Beast, the IAC-owned news publisher that lures 40 percent of its readers to its homepage every month. The post How The Daily Beast gets 40 percent of readers to visit its homepage... Continue reading at Digiday

[ Digiday | 2016-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #readers back #daily beast


Independent Booksellers See Second Strong Summer in a Row

Flat was the new up at many bookstores that participated in PW's annual summer sales survey. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent booksellers #strong summer


Unwin goes solo with 'dream' independent agency

Jo Unwin is embarking on her “dream” of owning a fully-independent literary agency after nearly three years of working in association with Rogers, Coleridge and White. Continue reading at The Bookseller

[ The Bookseller | 2016-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jo unwin #independent agency


How The Independent is expanding internationally

It's been five months since The Independent went digital-only, and its global traffic has soared, boosted by Facebook. Its coverage of the EU Referendum and the Olympics has caused the publisher to shoot to the top of some of NewsWhip's publisher league tables. Like all publishers, it's trying... Continue reading at Digiday

[ Digiday | 2016-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #expanding internationally #eu referendum


Saraband’s Sara Hunt: A View From the ‘Small Independent Publishing World’

When readers are wooed by 'global entertainment,' an independent press like Saraband, home to a Man Booker longlisted novel, can use 'a little bit more traction.' The post Saraband’s Sara Hunt: A View From the ‘Small Independent Publishing World’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sara hunt #independent press


Blanca Rosa Roca: An Independent Publisher in Spain’s Recovery

While Spain's market may never recoup the 40% of sales lost in the recession, Blanca Rosa Roca counts herself a survivor in a recession-ravaged marketplace. The post Blanca Rosa Roca: An Independent Publisher in Spain’s Recovery appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent publisher


How Trinity Mirror raised its programmatic ad yields by 40 percent

Trinity Mirror is on a mission to drive up programmatic ad yields, and it's using a mix of methods to do so. Its relatively new programmatic team has been using data insights as a lead generation tool to court big brands like Nestle. It's also assigned people dedicated solely to monitoring yield... Continue reading at Digiday

[ Digiday | 2016-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trinity mirror #google amp #header bidding