Sponsored by Pushly 2020 wasn’t supposed to go quite like this. Whether digital natives or survivors of a decade-long shift away from legacy models, most large online publishers entered the year forecasting significant revenue growth and continued investment in more sophisticated digital products that would enable increasingly diversified audiences and businesses. The ensuing global pandemic has impacted every publisher differently, but a few common challenges have generally emerged: the immediate shelving of long-planned initiatives or new launches, a total pause on live events—an increasingly vital extension for many, in normal times—and frustratingly, a dramatic yet difficult-to-monetize rush of web traffic and social media engagement. On an hour-long, virtual panel sponsored by Pushly and hosted by Folio: in mid-July, four months after the U.S. began locking down, a group of content strategists, digital and audience development directors and editors, gathered to share how the publications they operate, each of which reach millions of consumers every month, have faced down the challenges and worked to position themselves for continued growth. “There’s a surge of interest around news, so we saw huge tides of increased traffic in certain categories, but not necessarily the categories that people surround with sponsorships, so that’s always a challenge,” said Alison Overholt, senior VP of multiplatform storytelling and journalism at ESPN. “How do you match up the spots... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-07-29 07:33:30 UTC ]
News tagged with:
#non-subscribers alike
#users provide
#email address
#core strategy
#melissa inman
#meredith corp
#browser notification
#retention cycle
#consumer sentiment
#confident audiences
#advertising partners
#affiliate revenue
#decision early
#sources didn
#public health
#digital content
#bonnier
DPS is right around the corner and as more ad revenue sneaks back into the market, publishing execs are looking for new ways to capture as many dollars as they can. Continue reading at Digiday
[ Digiday | 2023-09-14 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#media briefing
#media execs
#talk shop
#publishing execs
#publishing summit
Retailer announces new rules for its Kindle Direct Publishing forum after complaints about AI-produced works being sold under human writers’ namesAmazon has introduced new rules and guidance for Kindle books generated by artificial intelligence tools, including the requirement that authors... Continue reading at The Guardian
[ The Guardian | 2023-09-11 17:08:53 UTC ]
More news stories like this | News stories tagged with:
#company announced
#beginning today
#self-publish
#kindle
Memoirs by former publishing executives have become something of a cottage industry this year, with two new books by John Sargent and Charles Scribner III offering accounts of the ongoing evolution of the business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-08 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing executives
#cottage industry
#john sargent
#ongoing evolution
The Italian Publishers Association and the market's booksellers are appealing for more government funding for poorer students' books. The post Italy’s Publishers Ask Rome to Raise Family Schoolbook Funding appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-09-07 22:09:46 UTC ]
More news stories like this | News stories tagged with:
#post italy
#government funding
#publishers association
Boosting science research and publishing, says the Publishers Association's Dan Conway, the UK's Horizon/Copernicus move is good news. The post Publishers Association Cheers the UK Rejoining Horizon appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-09-07 21:14:36 UTC ]
More news stories like this | News stories tagged with:
#dan conway
#publishers association
#publishers association's
Lit Hub is pleased to announce a new books, published in cooperation with the Library of Congress and edited by the twenty-fourth Poet Laureate of the United States, a collection of poems reflecting on “our relationship to the natural world by fifty of our most celebrated contemporary writers.”... Continue reading at Literrary Hub
[ Literrary Hub | 2023-09-06 14:00:57 UTC ]
More news stories like this | News stories tagged with:
#poems reflecting
#lit hub
#natural world
#anthology
Publishers of interactive formats extend key franchises with exciting new titles and products. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
More news stories like this |
In the first half of 2023, publishers struggled to keep expenses down, with multiple companies citing higher costs as the major reason margins shrank in the first six months of 2023. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#big publishers
#publishers struggled
The International Publishers Association's Karine Pansa in Portugal speaks of rising threats to publishing's framework of protections. The post IPA’s Karine Pansa in Portugal: Publishing Must Be ‘Tough and Smart’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-08-31 22:32:37 UTC ]
More news stories like this | News stories tagged with:
#post ipa
#karine pansa
#publishers association's
It was a hot summer of activity within the digital media space as publishers experimented with new technology, rode the social media rollercoaster and looked for ways to offset the hits to ad revenue. Continue reading at Digiday
[ Digiday | 2023-08-31 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#media briefing
#hot summer
#ad revenue
#digital media
#digital publishers
He was promoting a new trade journal, Tape Recording, when he lent a video recorder to Andy Warhol, who used it to make a classic work with Edie Sedgwick. Continue reading at The New York Times
[ The New York Times | 2023-08-30 19:10:43 UTC ]
More news stories like this | News stories tagged with:
#andy warhol
#classic work
#edie sedgwick
#magazine publisher
The publisher will leave Macmillan's Henry Holt imprint to spearhead the fiction program at Crown Publishing Group. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-30 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#leave macmillan
#fiction publisher
Publishers including The Marshall Project and The Markup shared case studies of how they’re using generative artificial intelligence in their newsrooms for more efficient editorial processes – after some failed tests. Continue reading at Digiday
[ Digiday | 2023-08-29 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#publishers including
The Brazilian Publishers' professional programming ahead of the Biennial International Book Fair in Rio features trading, discussion. The post Brazilian Publishers in Rio: Book Fair ‘Professional Days’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-08-25 20:51:33 UTC ]
More news stories like this | News stories tagged with:
#brazilian publishers
#book fair
Phoenix Publishing and Media Group offers a bilingual selection of the avant-garde poet’s works spanning the past 40 years. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#phoenix publishing
#anthology
Holiday-themed devotionals have a strong presence in faith-based publishing catalogs this year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#strong presence
In his long career in book sales and marketing, Clepper worked at Macmillan, Harper & Row, Houghton Mifflin, and Oxford University Press. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-23 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#long career
#book sales
#harper row
#houghton mifflin
#publishing professional
A new wave of legislation is leading to censorship in schools and libraries by creating a climate of fear and uncertainty for educators. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-23 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#libraries
For 50 years, Usborne Publishing has created books that are bold, innovative, and highly appealing to young readers. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-23 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#usborne publishing
#young readers
PW spoke to the editors and authors at Usborne about the process of bringing each new children’s book into the world, what makes the books unique, and the inherent joys of the work they do. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-23 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#usborne publishing
#creative team
#pw spoke
#children’s book