Sponsored by Cummings Printing When it comes to improving profits at print magazines, there’s a tendency to focus on new ways of driving revenue. But while keeping a close eye on expenses can also have a significant impact on the bottom line, today’s environment often calls for a balancing act. “We know that austerity doesn’t work,” says Erin O’Mara, president of The Nation. “We see that in countries and in businesses. If the cuts go too deep, they can strangle the ability to thrive. All potential expense has to be weighed against potential return, even if that return is down the road.” Holding down costs means taking a look at expenses across the board, from little things like office supplies and catered lunches to big ones like printing and postage. At Wainscot Media, a custom publisher in the healthcare and luxury marketing spaces, the company has taken a committee-based approach to cost-cutting, bringing together representatives from sales and marketing, editorial, accounting and other departments to look for areas in which the organization can lower expenses. “It’s a good approach, because then it’s a company-wide effort,” says CEO Mark Dowden. “Then when you put things into effect, they seem less draconian. They’re not coming from the top down.” Reducing frequency The trend toward fewer, higher quality issues carries on, as publishers continue implementing frequency reductions in print magazines, the most recent of which came earlier this month from Meredith Corp.,... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-06-27 17:04:10 UTC ]
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Image Comics announced sales gains and 19 new titles at their fourth Image Expo earlier this month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-21 00:00:00 UTC ]
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Led by strong gains in print formats, sales of adult trade books rose 10.9% in October over October 2013, while sales of children/young adult sales increased 16.5%, according to figures released in AAP’s monthly StatShot program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-20 00:00:00 UTC ]
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A crowdfunding appeal to publish a book by the late Paul Sidey, Hutchinson’s former editorial director, has been set up on Unbound. Sidey, who died in September 2014, worked at Hutchinson for 31 years before retiring in early 2012. His authors included Ruth Rendell and the late Richard... Continue reading at The Bookseller
[ The Bookseller | 2015-01-20 00:00:00 UTC ]
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Turkey’s citizens may once again find themselves without access to Twitter: According to the New York Times, that nation’s government has threatened to block access to the microblogging service within the country unless Twitter blocked an account belonging to a newspaper that published details... Continue reading at PC World
[ PC World | 2015-01-19 00:00:00 UTC ]
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In the latest episode of Geek's Guide to the Galaxy the panel discusses the Kickstarter campaign to fund Queers Destroy Science Fiction!, a special issue of Lightspeed magazine written by queer creators. The post Crowdfunded Magazine Celebrates Queer Science Fiction appeared first on WIRED. Continue reading at Wired
[ Wired | 2015-01-17 00:00:00 UTC ]
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Last year the book trade “rekindled its love affair with the physical book”, Pan Macmillan’s m.d Anthony Forbes Watson has told The Bookseller. “Previous years have all been about growing ebook sales, but in 2014, in a market where ebook sales were plateauing, suddenly it was all about forward... Continue reading at The Bookseller
[ The Bookseller | 2015-01-17 00:00:00 UTC ]
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Madeline McIntosh, who was named president of the Penguin Publishing Group last September, put her own stamp on the division last week. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-16 00:00:00 UTC ]
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A publishing group’s managing editor has said 90pc of revenue made by its flagship title comes from print. Tom Thomson, managing editor of the Herald & Times group, made the claim about Glasgow daily The Herald while speaki ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-01-16 00:00:00 UTC ]
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Publishers need to standardise their Open Access publishing policies to reduce confusion among authors, while steps such as aggregated billing for Article Processing Charges could help with the administrative burden, according to a newly released report from the Copyright Clearance Centre. Continue reading at The Bookseller
[ The Bookseller | 2015-01-15 00:00:00 UTC ]
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At Oxford University Press we have to balance children’s cultural and learning needs, while retaining some healthy common senseGiven that our editorial guidelines that reference pigs and pork have been in place for as long as I can remember, little did I imagine that they would attract... Continue reading at The Guardian
[ The Guardian | 2015-01-15 00:00:00 UTC ]
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Publishers are awash in data about readers' habits. Now: what to do with it all? Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-15 00:00:00 UTC ]
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'The Senate Intelligence Committee Report on Torture,' which was released as a paperback and ebook by publisher Melville House, is getting a second printing of 10,000 copies. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-01-14 00:00:00 UTC ]
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The CEO of Publishing Technology offers his five predictions for trade publishing in 2015, including more hybrid pubs, content marketing and mobile reading. The post Five Trade Publishing Predictions for 2015 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-01-14 00:00:00 UTC ]
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Catholic publishers elect new board members; Barbour author honored twice; Lucado’s latest is Family’s Book of the Year; Zondervan author on four-city tour; IVP a Best Workplace for Sixth Year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-14 00:00:00 UTC ]
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Biteback Publishing has signed a new book by UK Independence Party (UKIP) leader Nigel Farage. The Purple Revolution: The Year that Changed Everything was signed by Biteback m.d. Iain Dale in a deal with Charlie Brotherstone at Ed Victor. Continue reading at The Bookseller
[ The Bookseller | 2015-01-14 00:00:00 UTC ]
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The wider publishing industry – including book, journal, newspaper and magazine publishing - was worth more than £9.9bn to the UK economy in 2013, 3.2% up from the year before, according to newly released government statistics. The rise is slightly above the 2013 UK annual inflation rate of 2.5%. Continue reading at The Bookseller
[ The Bookseller | 2015-01-14 00:00:00 UTC ]
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Buzzfeed, HuffPo, Mashable and Vice have all set up in the U.K. Agencies weigh in on their collective impact. The post Why British publishers don’t sweat new US competition appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2015-01-13 00:00:00 UTC ]
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On Tuesday, Scribd and Oyster both announced partnerships with Macmillan to bring new titles to their ebook subscription services. But how do all-you-can read platforms benefit publishers? The post Publishers Are Lining Up Behind ‘Netflix for Books’ Services. But Why? appeared first on WIRED. Continue reading at Wired
[ Wired | 2015-01-13 00:00:00 UTC ]
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New figures from Nielsen BookScan show continuing decline since 2009 as more and more readers migrate to ebooksPrint sales of adult fiction have declined by over £150m since 2009, new figures show, as ebooks take an increasingly large bite out of the market.A review of 2014 from book sales... Continue reading at The Guardian
[ The Guardian | 2015-01-13 00:00:00 UTC ]
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In response to the Charlie Hebdo attacl, the International Alliance of Independent Publishers has issued a statement of support for freedom of expression The post International Alliance of Independent Publishers on Charlie Hebdo appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-01-13 00:00:00 UTC ]
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