How Bookshop Windows Can Support Digital Promotion Campaigns

Dressing bookshop windows is a dying art, but if done with a sense of theatre, it can be a stepping stone to a digital campaign – one that the public unknowingly runs for you. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2013-03-08 00:00:00 UTC ]
News tagged with: #bookshop windows #stepping stone #digital campaign

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The Pandemic Pushed Publishing Into the Digital Realm. So What's Next?

With the digital future arriving early, publishers are going to need to adapt, writes Steve Sieck. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #digital realm


How to promote books by black authors

As a black publicist with more than seven years in culture and entertainment publicity, I have sat in many all-white creative meetings where the genuine answer to making a campaign diverse was to give Stormzy a call (before that it was Tinie Tempah).  If you are serious about diversity and... Continue reading at The Bookseller

[ The Bookseller | 2020-07-24 03:36:15 UTC ]
More news stories like this | News stories tagged with: #promote books #black authors


When Experience Counts: How Bustle Digital Group Is Future-Proofing Its Business

EVP of revenue, Elizabeth Webbe Lunny, talks business development, management philosophies and the future of her company and publishing. The post When Experience Counts: How Bustle Digital Group Is Future-Proofing Its Business appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-23 16:07:41 UTC ]
More news stories like this | News stories tagged with: #business appeared


When Experience Counts: How Bustle Digital Group Is Future-Proofing Its Business

Legacy media companies, particularly those with print products, are often told they should learn from digital startups who have allegedly disrupted norms and transformed the industry through innovation and a new, creative mindset. While this is true in some instances, there are plenty of... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-23 16:07:41 UTC ]
More news stories like this | News stories tagged with: #reality starts #accepting reality #hardest hit #down-and-dirty offering #teachable moments #difficult time #size fits #market conditions #short term #biggest wins #signed samsung #operational excellence #care deeply #unusual time #digital publishing


When Experience Counts: How Bustle Digital Group Is Future-Proofing Its Business

Legacy media companies, particularly those with print products, are often told they should learn from digital startups who have allegedly disrupted norms and transformed the industry through innovation and a new, creative mindset. While this is true in some instances, there are plenty of... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-23 16:07:41 UTC ]
More news stories like this | News stories tagged with: #reality starts #accepting reality #hardest hit #down-and-dirty offering #teachable moments #difficult time #size fits #market conditions #short term #biggest wins #signed samsung #operational excellence #care deeply #unusual time #media landscape #digital publishing


Bennington Named IDW President; Meyers, Cahalin Promoted

Jerry Bennington has been promoted to president of IDW Publishing, Jud Meyers has been promoted to IDW publisher, and Rebekah Cahalin has been promoted to executive v-p of operations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-23 04:00:00 UTC ]
More news stories like this | News stories tagged with: #jud meyers #idw publishing #executive v-


Nielsen Is Overhauling Its Digital Measurement Methodology

Nielsen said today it will overhaul its digital measurement methodology and begin a phased rollout to clients in early 2021. Amid new privacy rules--enforcement of the California Consumer Privacy Act began July 1, and Google will stop supporting third-party cookies in its Chrome browser by... Continue reading at AdWeek

[ AdWeek | 2020-07-21 13:00:53 UTC ]
More news stories like this | News stories tagged with: #phased rollout #chrome browser #media owners #nielsen


PA salutes 2019 as UK publishing's 'best year ever', but calls for Covid support

The Publishing Association has released its latest Yearbook statistics, showing growth in both the industry's print and digital revenues, making 2019 in its estimation “the biggest year ever for UK publishing”.  Continue reading at The Bookseller

[ The Bookseller | 2020-07-21 05:50:22 UTC ]
More news stories like this | News stories tagged with: #biggest year #uk publishing #showing growth #digital revenues #publishing association


Sponsors Pull Support, Demand Borderlands Owner Give Up Store

Twenty-five of the 1,314 financial sponsors of Borderlands Books in San Francisco were among the signatories to an open letter addressed to owner Alan Beatts, demanding that he relinquish ownership of the store in light of disturbing allegations recently made against him by an ex-girlfriend and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-20 04:00:00 UTC ]
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A third of bookshop customers unsure about returning, Nielsen finds

Around 35% of regular bookshop customers are unsure about returning to bricks and mortar premises now lockdown has eased, according to a survey by Nielsen. Continue reading at The Bookseller

[ The Bookseller | 2020-07-17 09:56:49 UTC ]
More news stories like this | News stories tagged with: #nielsen finds #nielsen #bookshop


Print market volumes up 18% year on year since bookshops reopened

Bookshops reopening since lockdown restrictions eased have boosted the market 18% in volume against the same period in 2019, with 14.6 million books sold since shop doors opened. Continue reading at The Bookseller

[ The Bookseller | 2020-07-17 09:17:49 UTC ]
More news stories like this | News stories tagged with: #bookshops reopened #bookshops reopening #books sold


Library Supporters Urge Action on Bill to Provide Relief Funding for Public Libraries

With the August recess looming and a second round of coronavirus relief in the works, $2 billion in funding for libraries hangs in the balance. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #public libraries #$2 billion #libraries


Fane launches digital programme with Wenger, Maupin and Norton

Production firm Fane has launched a digital programme of live streamed events featuring stars including Arsène Wenger, Armistead Maupin, Ian McKellen, Elizabeth Day and Graham Norton. Continue reading at The Bookseller

[ The Bookseller | 2020-07-17 03:24:42 UTC ]
More news stories like this | News stories tagged with: #armistead maupin #graham norton #elizabeth day


Vortex247 Showcases African Digital Comics

Vortex247, a Lagos, Nigeria-based African-centric digital comics platform, is developing the next generation of talent and content aimed at the African continent’s rapidly-expanding mobile-digital consumer base. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-15 04:00:00 UTC ]
More news stories like this | News stories tagged with: #african continent


Frankfurt still expecting visitors as organisers reveal digital details

Frankfurt organisers have said they still expect publishers and agents from Europe to make the trip this year, as they laid out details of their virtual programme at a press briefing yesterday (14th July). Continue reading at The Bookseller

[ The Bookseller | 2020-07-15 00:41:28 UTC ]
More news stories like this | News stories tagged with: #frankfurt organisers


WGGB calls for £20m support package for Scottish writers

The Writers’ Guild of Great Britain (WGGB) is calling for a £20m support package from the Scottish government for writers and other creatives. Continue reading at The Bookseller

[ The Bookseller | 2020-07-14 18:18:06 UTC ]
More news stories like this | News stories tagged with: #scottish government


NetGalley adds audiobook support and launches app

NetGalley has added audiobook support to its platform and launched its first app allowing members to read and listen to its content. Continue reading at The Bookseller

[ The Bookseller | 2020-07-13 18:47:51 UTC ]
More news stories like this | News stories tagged with: #audiobook


Frankfurter Buchmesse Outlines Digital Programming Details

'Frankfurt Rights' and 'Frankfurt Conference' lead programming being planned for the trade show's digital operation being outlined this month by organizers. The post Frankfurter Buchmesse Outlines Digital Programming Details appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-13 13:12:17 UTC ]
More news stories like this | News stories tagged with: #frankfurt conference #trade show #digital operation #frankfurter buchmesse


Why the survival of bookshops must matter to us all

Bookshops have been a bellwether measure during this crisis.  The media hunger for information on the recovery of bookshops has been insatiable, and the outpouring of affection for bookshops as they re-open extremely moving.  Bookshops stand as emblems for the prospects for the high street as we... Continue reading at The Bookseller

[ The Bookseller | 2020-07-12 12:14:23 UTC ]
More news stories like this | News stories tagged with: #high street #public health


National Book Awards Makes the Move to Digital: November 18

The States' 71st National Book Awards ceremony follows other international publishing events onto the ether, as 'a beacon of hope for all who attend.' The post National Book Awards Makes the Move to Digital: November 18 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-10 17:02:00 UTC ]
More news stories like this | News stories tagged with: #international publishing