How Bonnier is Finding Success with Branded Content

Amid a declining demand for display advertising and a rise in the use of ad blockers, many publishers turned to Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2019-12-20 16:09:39 UTC ]
News tagged with: #finding success #branded content #display advertising #ad blockers #bonnier

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“Phenomenal” woman Meena Harris makes the leap from t-shirt branding to book publishing

Phenomenal Media, a company launched by Kamala Harris’ niece that celebrates underrepresented women, is debuting a new partnership with Hachette Books. In 2016, Meena Harris started designing statement t-shirts that quite literally made a statement. Her most famous one read “Phenomenal Woman,”... Continue reading at Fast Company

[ Fast Company | 2023-01-24 08:00:00 UTC ]
More news stories like this | News stories tagged with: #kamala harris #book publishing #company launched #hachette books #literally made #amazon prime #hachette


How a multitude of Harry headlines helped propel Spare to early sales success

An accidental release of Prince Harry's memoir Spare, five days ahead of schedule, led to round-the-clock coverage of the book and its many revelations. Publishing professionals say the outcome has been highly beneficial for sales. Continue reading at CBC

[ CBC | 2023-01-14 09:00:00 UTC ]
More news stories like this | News stories tagged with: #prince harry #memoir spare #days ahead #publishing professionals #memoir


How Barnes & Noble transformed its brand from corporate bully to lovable neighborhood bookstore

After years of store closings, Barnes & Noble is making a comeback with 30 new stores planned for 2023—and a new image. Branded is a weekly column devoted to the intersection of marketing, business, design, and culture.Read Full Story Continue reading at Fast Company

[ Fast Company | 2023-01-13 04:30:00 UTC ]
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Catholic sex-ed textbooks discontinued following accusations of 'homophobic,' 'transphobic' content

The Fully Alive textbook series has been used by Catholic school boards across the province for years. Now, Pearson Canada says it has stopped printing physical copies of the book and will stop supporting digital versions by March. Continue reading at CBC

[ CBC | 2023-01-11 10:00:00 UTC ]
More news stories like this | News stories tagged with: #pearson


How a Great Audiobook Narrator Finds Her Voices

Robin Miles was looking for stage and screen roles when she began reading books for the blind. She’s become one of the country’s most celebrated narrators. Continue reading at New Yorker

[ New Yorker | 2022-12-16 16:45:13 UTC ]
More news stories like this | News stories tagged with: #robin miles #screen roles #audiobook


How brands are driving better outcomes with attention-focused strategies

Sarah Martinez, senior vice president, Americas Revenue, IAS The digital media landscape is a revolving door of content that vies for consumer attention. Between social feeds that scroll to infinity with the swipe of a finger and the state of television undergoing a digital revolution, content... Continue reading at Digiday

[ Digiday | 2022-12-08 16:10:20 UTC ]
More news stories like this | News stories tagged with: #social feeds #digital revolution #digital media


New Report Finds NYC Publishing, Bookselling Jobs Fell Between 2010 and 2020

In a report designed to measure the economic impact of NYC's various publishing segments, the first-of-its-kind study found that the number of book publishing jobs dipped 1.7% between 2010 and 2020, while bookselling jobs tumbled 37.1%. The average book publishing salary was $119,000, compared... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-01 05:00:00 UTC ]
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The best Cyber Monday deals on tablets that we could find

If you're looking to pick up a new tablet for the holidays, a number of slates we recommend are on sale for Cyber Monday. Most of the best discounts are holdovers from Black Friday, but that still means a range of iPads, Amazon Fire tablets and Microsoft Surface PCs are down to their lowest... Continue reading at Engadget

[ Engadget | 2022-11-28 14:00:12 UTC ]
More news stories like this | News stories tagged with: #dex mode #tab s8+ #@engadgetdeals #yahoo life #car experts #kindle #ebooks


Martin Sorrell-backed S4S Ventures, Bertelsmann invest $10M in data asset management outfit as it blends new content, analytics-based marketing for clients

The recent explosion in content has created the need not only for more sophisticated tools to manage it, but better ways to attach data and analytics to the content in order to better optimize it at the right time for the right opportunity. Continue reading at Digiday

[ Digiday | 2022-11-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #recent explosion #bertelsmann


Leaving the Church to Find Spiritual Nourishment

The memoir Heretic opens with Jeanna Kadlec boarding a bus to the Middlesex County Courthouse in Massachusetts, where she is filing for divorce against her husband, an Evangelical Christian, and pastor’s son to boot. Kadlec is twenty-five and exhausted from the labor of suppressing her... Continue reading at Electric Literature

[ Electric Literature | 2022-11-17 12:05:00 UTC ]
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Finding the Mother Tree: An Interview with Suzanne Simard

Emergence Magazine is an online publication with annual print edition exploring the threads connecting ecology, culture, and spirituality. As we experience the desecration of our lands and waters, the extinguishing of species, and a loss of sacred connection to the Earth, we look to emerging... Continue reading at Literrary Hub

[ Literrary Hub | 2022-11-14 09:53:38 UTC ]
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Hoopla Offers 'MasterClass' Content to Libraries

Four of MasterClass's popular streaming tutorials are now available to public library patrons via the hoopla app with more classes to be added monthly. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-04 05:00:00 UTC ]
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‘Lachlan gets fired the day Rupert dies’: Murdoch biography stokes succession rumors

New book by Australian reporter Paddy Manning hints at Succession-style feud with ramifications for US rightwing politicsIt’s long been thought that the succession plan for Lachlan Murdoch to take control of Fox Corporation and News Corp was set in stone for when his 91-year-old father, Rupert... Continue reading at The Guardian

[ The Guardian | 2022-10-31 13:39:54 UTC ]
More news stories like this | News stories tagged with: #lachlan murdoch #succession plan #fox corporation #oldest son #fox news #tv network #news corp


In Service of the Avant Garde: On the Unlikely Success of Siglio Press

Featured image from Sophie Calle’s The Hotel. The Siglio origin story famously begins with founder Lisa Pearson in Prague in the days before with Velvet Revolution being slipped a samizdat copy of exiled novelist Milan Kundera’s incendiary novel, The Unbearable Lightness of Being. Which is to... Continue reading at Literrary Hub

[ Literrary Hub | 2022-10-25 08:59:59 UTC ]
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Hitting the Books: The early EVs that paved the way for GM's Ultium success

General Motors has been in business for more than a century, but in its 112 years, the company has never faced such challenges as it does in today's rapidly electrifying and automating industry. The assembly line jobs from Detroit's heyday have been replaced by legions of automated industrial... Continue reading at Engadget

[ Engadget | 2022-10-23 14:30:06 UTC ]
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Murdoch’s succession: who wins from move to reunite Fox and News Corp?

Deal would seal legacy with favoured heirs, but markets question whether companies should merge in the first placeThis week’s 200th anniversary soiree for the Sunday Times gathered some of the biggest names in media at the headquarters of the British Academy of Film and Television Arts in... Continue reading at The Guardian

[ The Guardian | 2022-10-21 14:56:58 UTC ]
More news stories like this | News stories tagged with: #media empire #rupert murdoch #biggest names #british academy #monday night #days earlier #news corp


A Queer Black Anarchist’s Journey to Find Liberation in America and Abroad

Prince Shakur’s debut memoir When They Tell You to Be Good starts with an argument between him and his mother which recalls the image of his father’s murder, a man he never got to know. In unflinchingly honest detail Shakur traces his own journey of self actualization as a queer, Black Jamaican... Continue reading at Electric Literature

[ Electric Literature | 2022-10-13 11:00:00 UTC ]
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Audiobooks: Bonnier’s BookBeat Opens in Spain and Italy

BookBeat, based in Sweden, is offering usage-time audiobook subscriptions in both its new markets, Italy and Spain. The post Audiobooks: Bonnier’s BookBeat Opens in Spain and Italy appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-10-12 19:40:00 UTC ]
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The best October Prime Day deals we could find

Amazon is kicking off this year's holiday shopping season with its Prime Early Access Sale. This Prime Day "part two" of sorts is the second members-only sale event of the year that Amazon has had in 2022, and Prime subscribers will find thousands of items on sale at record-low prices. This is... Continue reading at Engadget

[ Engadget | 2022-10-11 20:30:23 UTC ]
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‘Miracle find’: rare Don Quixote and short stories could sell for €900k

Sotheby’s describes 17th-century Cervantes editions as a ‘once in a lifetime’ opportunity for collectorsOne day in the early 1930s, a young Bolivian diplomat named Jorge Ortiz Linares walked into the illustrious Maggs Bros bookshop in London to ask if they might have a particularly fine edition... Continue reading at The Guardian

[ The Guardian | 2022-10-06 13:44:15 UTC ]
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