As the owner of Cosmopolitan, Elle and Esquire, Hearst is known for its globally-recognized media brands. But for its latest content play, the company is keeping things close to home. On Sept. 27, the publisher is set to debut HearstLive, a new multimedia installation that will display curated content from the company's 360-plus brands and partners on more than 100 feet of LED screens in the windows of Hearst Tower in Manhattan. "Ten years ago, Hearst Tower made history as the city's first occupied green skyscraper. As we approach this anniversary, we are proud to be the first to build an LED 'sculpture' merging news, information and entertainment," said Hearst President and CEO Steven R. Swartz. Created with the help of digital agency Code + Theory, HearstLive is part content platform, part digital canvas. Every day, a team of dedicated editors will select a mix of content from Hearst-owned and affiliated brands, including fashion and lifestyle features (think Fashion Week highlights from Harper's Bazaar or a celebrity interview from Cosmopolitan), magazine cover reveals, live news from local Hearst TV stations and newspapers, social media feeds (which will be collected in a dedicated feature called BrandCentral) and videos from outlets like A+E Networks, ESPN, Vice and BuzzFeed (all of which count Hearst as an investor). Content will typically be refreshed each morning, afternoon and evening for a total of around 100 different stories per week. Editors will also... Continue reading at 'AdWeek'
[ AdWeek | 2016-09-21 00:00:00 UTC ]
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As part of its annual Giving scheme, HarperCollins parent firm News Corp has donated £100,000 to four UK and Irish charities focused on supporting communities struggling during the coronavirus crisis. Continue reading at The Bookseller
[ The Bookseller | 2020-05-19 18:51:43 UTC ]
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Laing champions the very attempt on the part of artists to make a dent in the collective consciousness. Continue reading at The Washington Post
[ The Washington Post | 2020-05-18 12:00:00 UTC ]
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As folks around the country are becoming more optimistic about returning to “normal,” most recognize we still have a long way to go. Publishers have not been immune to the economic and human impacts of COVID-19, but week after week we continue to spotlight those that are looking forward and... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-15 16:02:17 UTC ]
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The Literary Consultancy (TLC) has launched a digital platform to support writers and "safeguard their creativity". Continue reading at The Bookseller
[ The Bookseller | 2020-05-11 01:42:35 UTC ]
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On March 27 we decided it was important to end each week on a much needed high note, so we published the first edition of 4 Shout-Outs. Seven weeks later, and we continue to see publishers—small and large—find unique ways to support their communities, despite facing difficult times of their... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-08 16:34:59 UTC ]
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Huge losses driven partly by fall in valuation of Australian pay TV service Foxtel and decline in news advertising revenue Rupert Murdoch’s global media empire, News Corp, lost US$1bn in the three months to the end of March and is expecting more financial pain as the economic fallout from the... Continue reading at The Guardian
[ The Guardian | 2020-05-08 01:49:41 UTC ]
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On April 1st, I sent the final draft of my book, a memoir that revolves around my relationship with my cartoonist grandfather, to my editor. It was also on this day that there were nearly one million confirmed COVID-19 cases worldwide, almost 50,000 deaths, and thousands of overwhelmed... Continue reading at Literrary Hub
[ Literrary Hub | 2020-05-07 08:48:18 UTC ]
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Children's author and illustrator Rob Biddulph is attempting to break the world record for the largest online art lesson, in partnership with HarperCollins and global talent investor Entrepreneur First. Continue reading at The Bookseller
[ The Bookseller | 2020-05-06 15:32:05 UTC ]
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The investigative journalist Mark Schoofs, a Pulitzer Prize winner, returns to the site after having set up its investigative unit in 2014. Continue reading at The New York Times
[ The New York Times | 2020-05-05 18:05:38 UTC ]
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News Corp announced today the appointment of Almar Latour as the new Chief Executive Officer of Dow Jones and Publisher Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-05-05 16:57:28 UTC ]
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In the best of times, businesses know to diversify their revenue. But during the pandemic, survival has sometimes meant getting into a whole new business. Co-host David Griner talks with new community editor Ko Im about how a bookstore ramped up site visits by turning itself into a travel site.... Continue reading at AdWeek
[ AdWeek | 2020-05-04 15:04:07 UTC ]
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We continue to be inspired by all of the thoughtful acts of kindness around the publishing industry. Collectively, our industry is coming together and using our compassion and creativity to help others. To date, we have given 24 shout-outs that have no doubt made an impact on several thousands... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-01 15:53:27 UTC ]
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The latest novel by David Ignatius is a chilling spy thriller about the way the Internet can be weaponized. Continue reading at The Washington Post
[ The Washington Post | 2020-05-01 14:06:26 UTC ]
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But after a peak in March, the audience has started to shrink. “There’s only so much content people can consume,” a Nielsen executive says. Continue reading at The New York Times
[ The New York Times | 2020-04-30 21:29:30 UTC ]
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Bernardine Evaristo, Robert Webb and Neil Gaiman are among the line-up for the Big Book Weekend, a three-day virtual festival broadcast by BBC Arts. Continue reading at The Bookseller
[ The Bookseller | 2020-04-25 10:45:46 UTC ]
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Innovation means a lot of different things to a lot of different people in a lot of different industries. In publishing, the word has typically been tethered to data-driven digital products, rather than ideas and ideators. But at Cosmopolitan, innovation is taking on a more complex meaning that... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-23 19:03:42 UTC ]
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The decision on Oktoberfest in Munich brings into question Frankfurter Buchmesse may proceed. The trade show's organizers hope to have news by mid-June. The post Frankfurter Buchmesse Responds to News of Oktoberfest’s Cancellation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-04-21 18:37:59 UTC ]
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At the northern tip of South Africa, bounded by Botswana, Zimbabwe and Mozambique, Limpopo Province might seem a world away from the Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-21 17:30:37 UTC ]
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Magazine publisher Future Publishing has adapted its content over the last six weeks to be more helpful for readers. The Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-20 16:19:08 UTC ]
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Digital publisher develops commercial break that avoids pandemic stories, as industry struggles with skittish advertisers. Continue reading at Advertising Age
[ Advertising Age | 2020-04-17 17:36:26 UTC ]
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