As the owner of Cosmopolitan, Elle and Esquire, Hearst is known for its globally-recognized media brands. But for its latest content play, the company is keeping things close to home. On Sept. 27, the publisher is set to debut HearstLive, a new multimedia installation that will display curated content from the company's 360-plus brands and partners on more than 100 feet of LED screens in the windows of Hearst Tower in Manhattan. "Ten years ago, Hearst Tower made history as the city's first occupied green skyscraper. As we approach this anniversary, we are proud to be the first to build an LED 'sculpture' merging news, information and entertainment," said Hearst President and CEO Steven R. Swartz. Created with the help of digital agency Code + Theory, HearstLive is part content platform, part digital canvas. Every day, a team of dedicated editors will select a mix of content from Hearst-owned and affiliated brands, including fashion and lifestyle features (think Fashion Week highlights from Harper's Bazaar or a celebrity interview from Cosmopolitan), magazine cover reveals, live news from local Hearst TV stations and newspapers, social media feeds (which will be collected in a dedicated feature called BrandCentral) and videos from outlets like A+E Networks, ESPN, Vice and BuzzFeed (all of which count Hearst as an investor). Content will typically be refreshed each morning, afternoon and evening for a total of around 100 different stories per week. Editors will also... Continue reading at 'AdWeek'
[ AdWeek | 2016-09-21 00:00:00 UTC ]
News tagged with:
#breaking news
#major investment
#single location
#ll pay
#online platforms
At the end of a week that's seen a deluge of negative headlines, both in the media business and the news in general, there remain plenty of opportunities to look for the helpers. As we have each of the last three Fridays, today we highlight four more publishers who are giving back in some way... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-17 17:13:27 UTC ]
More news stories like this | News stories tagged with:
#raise awareness
#latest issue
#give back
Blake Gopnik argues that Warhol had a lasting effect on advertising, fashion, music, film, television and photography. Continue reading at The Washington Post
[ The Washington Post | 2020-04-17 15:51:05 UTC ]
More news stories like this | News stories tagged with:
#influential artist
#20th century
#lasting effect
I read Jessi Jezewska Stevens’ debut novel The Exhibition of Persephone Q in a single sitting on the Sunday afternoon before the quarantine. I was magnetized not just by a great story, but one that felt uncannily timely. The novel is set in the days after 9/11, a period when America was... Continue reading at Literrary Hub
[ Literrary Hub | 2020-04-17 08:48:14 UTC ]
More news stories like this | News stories tagged with:
#single sitting
#sunday afternoon
#great story
#debut novel
Reality TV star Georgia "Toff" Toffolo is penning a four-part series of seasonal romances for Mills & Boon. Continue reading at The Bookseller
[ The Bookseller | 2020-04-17 04:10:38 UTC ]
More news stories like this | News stories tagged with:
#four-part series
#mills boon
In his new book the former Australian PM accuses the company of helping to run the country through deferential leaders like Tony Abbott News Corp operates like a political party, working closely with rightwing politicians to influence policy and elections and to destroy politicians who won’t... Continue reading at The Guardian
[ The Guardian | 2020-04-16 07:19:49 UTC ]
More news stories like this | News stories tagged with:
#malcolm turnbull
#working closely
#influence policy
#lachlan murdoch
#news corp
Kristen Millares Young’s whip-smart debut is all about stories — especially the ones people tell about themselves and to themselves, to make life meaningful and livable. Continue reading at The Washington Post
[ The Washington Post | 2020-04-15 14:41:22 UTC ]
More news stories like this |
After three years working together as Caskie Mushens, literary agents Robert Caskie and Juliet Mushens have decided to work independently. Continue reading at The Bookseller
[ The Bookseller | 2020-04-15 11:32:34 UTC ]
More news stories like this | News stories tagged with:
#caskie mushens
Delish’s “#CookingTogether” live series has been particularly successful, not only in achieving monetization, but also in building a new video franchise for the brand. The post Hearst pivots to Instagram Live while audiences are cooped up at home appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-04-15 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#home appeared
#instagram live
#hearst
Court quashed warrant but did not order federal police to destroy material, exposing Annika Smethurst and source to possible prosecutionThe News Corporation journalist Annika Smethurst has won a high court case challenging the legality of the police raid on her home seeking the source of leaked... Continue reading at The Guardian
[ The Guardian | 2020-04-15 00:35:17 UTC ]
More news stories like this | News stories tagged with:
#news corp
Sales are down for indie presses, perhaps a collective pot of money would help. Continue reading at The Bookseller
[ The Bookseller | 2020-04-13 16:40:35 UTC ]
More news stories like this | News stories tagged with:
#indie presses
The near-simultaneous rush among publishers with subscription businesses to loosen their paywalls and provide free access to reporting on the COVID-19 pandemic has reignited long-standing debates about whether the news should fundamentally be free, even as ad-supported journalism (with some... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-10 16:17:19 UTC ]
More news stories like this | News stories tagged with:
#caption id=
#subscription model
#apple news+
#york magazine
#media industry
Here we are in week three of our new (hopefully short-lived) weekly roundup of praise for publishers doing their part to give back to their communities and readerships during the COVID-19 pandemic. It’s heartening to see publishers act selflessly, despite the challenges their own businesses and... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-10 13:51:46 UTC ]
More news stories like this | News stories tagged with:
#working directly
#marketing manager
#dc comics
#donated $250
#economic crisis
#comic book
#book industry
In mid-March, Wired joined fellow Condé Nast titles The New Yorker and Vanity Fair, as well as numerous other newspapers and magazines, in opening up free access to its coverage of the COVID-19 pandemic, moving that content outside of the metered paywall that otherwise limits non-subscribers... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-09 17:20:07 UTC ]
More news stories like this | News stories tagged with:
#coronavirus update
#email newsletter
#long run
#digital subscription
Bucking the newspaper industry trend, Hearst Corporation has told its newsrooms there will be no layoffs, no furloughs and no Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-09 14:52:48 UTC ]
More news stories like this | News stories tagged with:
#pay cuts
#hearst corporation
#hearst
In this fifth installment of publishing during a pandemic, I reached out to Troy Young, president of Hearst Magazines, to see how Hearst was managing during this tragic and uncertain time. As we continue to see the gloom and doom in the news media, and very rare mention of anything uplifting or... Continue reading at Publishing Executive
[ Publishing Executive | 2020-04-09 13:46:46 UTC ]
More news stories like this | News stories tagged with:
#troy young
#hearst magazines
#news media
#hearst
In response to the impact of the pandemic on the arts community, a multi-disciplinary coalition of arts organizations have joined together to launch Artist Relief, a nonprofit fund that will award $5,000 grants to individual artists facing economic need due to Covid-19. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-08 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#arts organizations
Paul Taylor, senior vice president of Hearst and president, chief executive officer and group head of Fitch Group, has been Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-07 21:14:35 UTC ]
More news stories like this | News stories tagged with:
#hearst
Call it a case of fortuitous timing: as the nation's unemployment rate approaches historic levels and Americans brace for the second major economic downturn in a decade, Meredith Corp. announced this week that it just so happens to have a new personal-finance-focused print and digital magazine... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-07 17:21:16 UTC ]
More news stories like this | News stories tagged with:
#trade shows
#b2b publications
#coronavirus impact
#eventually return
Bustle Digital Group, owner of a portfolio of digital media properties including Bustle itself, says it laid off two dozen Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-03 21:34:37 UTC ]
More news stories like this | News stories tagged with:
#digital media
Last week we decided to pay a small tribute to members of our community who are giving back in some way during the unprecedented crisis caused by COVID-19. While the health of the industry is in peril, the publishing community is thinking beyond their top and bottom lines and are instead... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-03 14:54:47 UTC ]
More news stories like this | News stories tagged with:
#food banks
#staying connected
#hardest hit
#free copies
#give back
#magazine publisher
#publishing community