Hearst appoints Swan as head of ad operations

Hearst Magazines UK has appointed Richard Swan to be its head of advertising operations for its digital business. Continue reading at 'Media Week'

[ Media Week | 2012-03-29 00:00:00 UTC ]
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Condé Nast Partners with AdMeld in Private Digital Ad Exchange

In a major magazine publisher first, Condé Nast launched a private advertising exchange for select digital clientele. Partnering with service provider AdMeld, inventory from Condé’s entire digital portfolio was available at the time of the exchange’s launch. Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
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Bertelsmann appoints Rebuck to new group management committee

Random House parent company Bertelsmann has created a new group management committee (GMC), which... Continue reading at The Bookseller

[ The Bookseller | 2011-12-05 00:00:00 UTC ]
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Media Decoder Blog: Time Warner Picks New Head for Time Inc. Magazine Unit

The selection of Laura Lang, the head of the digital ad agency Digitas, would add online expertise to the country’s largest magazine publisher. Continue reading at The New York Times

[ The New York Times | 2011-11-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #laura lang #magazine unit


Atlantic appoints O'Keeffe as editorial director

Atlantic Books has appointed Sara O'Keeffe, currently a senior commissioning editor at Orion... Continue reading at The Bookseller

[ The Bookseller | 2011-11-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #atlantic books


Ad Network Offers Rich Media To Niche Publishers

Martini Media, which serves a network of 1,000 publisher sites in lifestyle and business, is launching a series of multimedia advertising programs including bringing rich media to niche sites. Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #martini media #niche publishers


'Adweek' Launches Self-Serve Ad Platform

Adweek has partnered with Toronto-based technology company Shiny Ads to create the new Adweek Self-Serve Ad platform. The service now lets anyone upload a 300 x 250 banner ad and secure a set number of impressions for as little as $500. This will allow marketers with any size budget to speak... Continue reading at AdWeek

[ AdWeek | 2011-11-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #online publishers #generate revenue #decision makers #great tool #speak directly


Quadrille makes new appointments

Written By: Charlotte Williams Publication Date: Tue, 15/11/2011 - 08:15 Quadrille has made a series of promotions and appointments within its sales teams, with Melanie Gray stepping up to become UK sales director, joining the board at the independent publisher. The moves follow Faber's launch... Continue reading at The Bookseller

[ The Bookseller | 2011-11-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sales director #independent publisher #sales teams


Europa Editions appoints Daniela Petracco

Written By: Charlotte Williams Publication Date: Tue, 15/11/2011 - 08:00 Independent literature-in-translation specialist Europa Editions has appointed Daniela Petracco, previously an agent at Andrew Nurnberg Associates Literary Agency, to the role of director of Europa Editions UK. Petracco... Continue reading at The Bookseller

[ The Bookseller | 2011-11-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #head office #work closely


Guardian First Book shortlist heads Down the Rabbit Hole

Written By: Charlotte Williams Publication Date: Mon, 14/11/2011 - 08:12 Stephen Kelman's Pigeon English (Bloomsbury) has made the shortlist of the £10,000 Guardian First Book Award, equaling its achievement on the Man Booker Prize this year, with Down the Rabbit Hole by Juan Pablo Villalobos... Continue reading at The Bookseller

[ The Bookseller | 2011-11-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book award #rabbit hole #guardian readers


Bodley Head buys title from Blair's ex-chief of staff

Written By: Charlotte Williams Publication Date: Thu, 10/11/2011 - 15:52 Tony Blair's former chief of staff is writing a book for The Bodley Head about the intricacies of negotiations between governments and terrorist organisations. read more Continue reading at The Bookseller

[ The Bookseller | 2011-11-10 00:00:00 UTC ]
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Bodley Head buys book from Blair's ex-chief of staff

Written By: Charlotte Williams Publication Date: Thu, 10/11/2011 - 15:52 Tony Blair's former chief of staff is writing a book for The Bodley Head about the intricacies of negotiations between governments and terrorist organisations. read more Continue reading at The Bookseller

[ The Bookseller | 2011-11-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #terrorist organisations #bodley head


Advertising: Ivory Soap Refreshes Its Ads and Its Look

One of the new print ads running for Ivory in select magazines in November and December. The brand also has a Facebook page. Continue reading at The New York Times

[ The New York Times | 2011-11-08 00:00:00 UTC ]
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Elf Heads to TV For the Holidays

It may be increasingly common for first-time authors who can’t place their book with a trade house to publish themselves. But it’s pretty rare for a self-published book to sell more than 1.5 million copies—or move to the small screen as an animated film to be aired on CBS in prime time on Black... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-11-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #chanda bell #black friday #prime time #animated film #small screen #increasingly common #self-published book


Harvill Secker appoints dedicated crime editor

Written By: Graeme Neill Publication Date: Thu, 03/11/2011 - 15:23 Harvill Secker has appointed Alison Hennessey as its senior crime editor. She will begin in the newly created role in January 2012 and joins from Vintage where she was editor and digital media executive since 2010. She will be... Continue reading at The Bookseller

[ The Bookseller | 2011-11-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #jo nesbo #harvill secker


Adobe Buys Ad-Platform Auditude

Adobe is buying Auditude, an online video ad-platform. The deal lets Adobe monetize its video publishing tools, according to ZDNet, by integrating Auditude’s ad server with its digital marketing. The deal is the latest move into web advertising from Adobe, which was previously known for its... Continue reading at AdWeek

[ AdWeek | 2011-11-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sources familiar #$120 million #financial details #marketing side


Hearst Launches New YouTube Channel Initiative

In an effort to reach consumers in a multi-platform environment, Hearst Magazines has announced that the company will develop two new online video channels through YouTube. Hearst is one of among several publishers including Meredith and Rodale to roll out a plan to take advantage of the new... Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #made public #reach consumers #hearst magazines


Hearst Magazines Hires Two New Senior Executives for U.S. Magazine Division

Today, Hearst Magazines announced that two new senior executives would be joining its U.S. magazine division. Debi Chirichella, former chief operating officer at Condé Nast Digital, will join as senior vice president, chief financial officer; while Grant Whitmore, former chief operating officer... Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-31 00:00:00 UTC ]
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Among Big Publishers, Bonnier is Largest Ad Page Gainer in First Three Quarters of 2011

After a mainly flat first half for ad pages in 2011, big publishers are seeing ad page numbers fall in the third quarter. According to data from MagazineRadar, Meredith Corp.’s magazine portfolio saw the biggest fall out of the big consumer publishers, down 11 percent in Q3. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #magazine portfolio #meredith corp #ad pages #big publishers


Hearst Uses Marie Claire @Work to Grab Younger Audiences

Hearst Magazines is launching a supplement to Marie Claire magazine today in an attempt to drive interest and attract new and younger demographics of readers. The 72-page November supplement, entitled Marie Claire @Work, will roll out with 100,000 issues on newsstands. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-26 00:00:00 UTC ]
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IPC appoints Emily Hutchings as NME publishing director

IPC Media has appointed Emily Hutchings, the current publisher of weekly titles Now and Soaplife, as publishing director of music titles NME and Uncut. Continue reading at Media Week

[ Media Week | 2011-10-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #current publisher #ipc media