by Andrew Rutledge, VP Sales, Publisher Technology Group, AppNexus Dear Readers: If you’re a digital publisher or app developer, chances are you’ve been approached by numerous ad tech sales teams in recent months, each extolling the virtues of header bidding. How do I know this? Well, I run North American sales for AppNexus. (If we […] The post Header-bidding tech should be free. An open letter to publishers appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-04-06 00:00:00 UTC ]
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'It is of vital importance that both industry and governments produce data on publishing,' IPA's Michiel Kolman tells Sharjah's publishing conference. The post Sharjah’s Professional Publishing Program Opens: ‘Livelihoods Are at Stake’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-10-29 00:00:00 UTC ]
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London’s newly launched crime and thriller festival Capital Crime is preparing a new social outreach initiative to provide sixth form students with an insight into how they might be able to pursue careers in writing or publishing. Continue reading at The Bookseller
[ The Bookseller | 2018-09-25 00:00:00 UTC ]
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Economic pressures and social media are forcing the media to think twice about upsetting readersBy the time the 130,000 regular readers of the New York Review of Books picked up their new copy of the literary journal last week, the cover story had already cost the editor Ian Buruma his job. In a... Continue reading at The Guardian
[ The Guardian | 2018-09-23 00:00:00 UTC ]
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A decade on, Chad Post’s translation-focused nonprofit publishing house, based at the University of Rochester, has released 103 titles from 44 countries and 26 languages. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-20 00:00:00 UTC ]
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Readers respond to George Monbiot’s article on the global scientific publishing industryI would like to thank both the Guardian and George Monbiot for pointing out to the public what academics like myself have known for a long time (Those who set knowledge free are heroes, not thieves, 13... Continue reading at The Guardian
[ The Guardian | 2018-09-14 00:00:00 UTC ]
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Those who take on the global industry that traps research behind paywalls are heroes, not thievesNever underestimate the power of one determined person. What Carole Cadwalladr has done to Facebook and big data, and Edward Snowden has done to the state security complex, Alexandra Elbakyan has... Continue reading at The Guardian
[ The Guardian | 2018-09-13 00:00:00 UTC ]
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Legislation opposed by firms like Facebook and Google and groups warning of detrimental consequences for the internetMusic companies, film-makers and media publishers could be in line for billions in payouts after EU lawmakers voted to accept controversial changes to copyright rules that aim to... Continue reading at The Guardian
[ The Guardian | 2018-09-12 00:00:00 UTC ]
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In light of the Reflecting Realities report, Katrina Gutierrez explains how the industry can better support small presses working to increase representation in children's books. Continue reading at The Bookseller
[ The Bookseller | 2018-07-20 00:00:00 UTC ]
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Once seen as just a glorified hack, header bidding has now become a standard practice in digital media. While this process has been extremely successful at optimizing programmatic ad inventory for desktop publishers, the industry is now shifting toward mobile. So, WTF is header bidding for... Continue reading at Digiday
[ Digiday | 2018-07-11 00:00:00 UTC ]
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The Society of Authors' Nicola Solomon and The Authors' Licensing & Collecting Society's Owen Atkinson pen a letter to the PA's Stephen Lotinga on author earnings. Continue reading at The Bookseller
[ The Bookseller | 2018-06-30 00:00:00 UTC ]
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So here we are. In an interview published on Saturday, David Lynch told the Guardian that Donald Trump “could go down as one of the greatest presidents in history.” That fragment, stripped of context and placed in headlines and tweets, stirred outrage among many of Lynch’s fans, but it also... Continue reading at Slate
[ Slate | 2018-06-27 00:00:00 UTC ]
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Facebook is adding a new feed to Watch that intersperses one-off videos from the Facebook pages people follow among episodic original shows. The post ‘That’s YouTube’: Facebook opens Watch to all videos from publishers, creators appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-19 00:00:00 UTC ]
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The 2016 cohort of WriteNow mentees react to Lionel Shriver's ‘When diversity meets uniformity’ Spectator column. Continue reading at The Bookseller
[ The Bookseller | 2018-06-13 00:00:00 UTC ]
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Facebook, looking to grow its ad business outside its own apps, has struck partnerships that enable it to plug into ad auctions run by ad exchanges like MoPubowned by TwitterFyber and Max. Facebook can now also work directly with publishers like Rovio, Talefun and GameInsight, which manage their... Continue reading at Advertising Age
[ Advertising Age | 2018-06-06 00:00:00 UTC ]
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'Your competitors like Netflix, Amazon Prime and Audible,' publishers will hear this year at BookExpo and the rival rights fair, 'are more than willing to fill the gap.' The post As BookExpo and New York Rights Fair Open: Warnings for Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-05-30 00:00:00 UTC ]
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Announcing its policy change less than a month before GDPR goes into effect, Google has left publishers scrambling to make sense of its new rules. The post Four Publishing Trade Groups Criticize Google’s Ad Policy Change in Letter to CEO appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-05-01 00:00:00 UTC ]
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Three Big Five CEOs are scheduled for a session from BookExpo and the Association of American Publishers. And the UK's award for writers aged 18 to 35 opens for submission. The post Industry Notes: US Publishers Association Announces Book Expo Panels; UK’s Sunday Times Prize Opens for Entries... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-04-20 00:00:00 UTC ]
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Representatives of the Publishers Association call on the government to make sure the UK retains its place as ‘the world’s publisher’UK publishing is world leading and a cornerstone of Britain’s cultural and economic influence. The books and journals our authors write have helped shape thoughts... Continue reading at The Guardian
[ The Guardian | 2018-04-10 00:00:00 UTC ]
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Google is offering publishers more generous terms as part of a new subscriber tool, currying favor with the news industry at a time when Facebook is sending mixed signals to newspapers and magazines.Publishers will keep 85 percent to 95 percent of revenue when readers first buy subscriptions via... Continue reading at Advertising Age
[ Advertising Age | 2018-03-21 00:00:00 UTC ]
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More than a quarter of the roughly 15,000 ebooks available in Czech are on the newly launched Bookport subscription platform, with more titles coming. The post Czech Publisher Grada Opens Bookport, an Ebook Subscription Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-01-29 00:00:00 UTC ]
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