Header-bidding tech should be free. An open letter to publishers

by Andrew Rutledge, VP Sales, Publisher Technology Group, AppNexus Dear Readers: If you’re a digital publisher or app developer, chances are you’ve been approached by numerous ad tech sales teams in recent months, each extolling the virtues of header bidding. How do I know this? Well, I run North American sales for AppNexus. (If we […] The post Header-bidding tech should be free. An open letter to publishers appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-04-06 00:00:00 UTC ]
News tagged with: #publishers appeared #open letter #digital publisher #app developer #recent months #header bidding

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Publishers Sue Internet Archive Over Free E-Books

Penguin Random House, HarperCollins, Hachette and Wiley accused the nonprofit of piracy for making over 1 million books free online. Continue reading at The New York Times

[ The New York Times | 2020-06-01 17:13:29 UTC ]
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Ukraine Opens New Rights Support Grants for International Publishers

Having caught its stride in 2019, Ukraine's book market now is weathering the pandemic—and opening a new translation grant for rights buyers. The post Ukraine Opens New Rights Support Grants for International Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-04-24 13:09:08 UTC ]
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As brands block coronavirus, streaming app Newsy opens an ad slot free from bad news

Digital publisher develops commercial break that avoids pandemic stories, as industry struggles with skittish advertisers. Continue reading at Advertising Age

[ Advertising Age | 2020-04-17 17:36:26 UTC ]
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Sports Publisher Minute Media Makes Half Its Revenue from Licensing Tech

Many digital publishers looking for alternative revenue streams to advertising turn to subscriptions and commerce. But Minute mMedia, home to Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-03-03 18:30:12 UTC ]
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Frankfurter Buchmesse’s 2020 BookFest: Open for Publishers’ Submissions

With an emphasis on current affairs and diversity, the 2020 BookFest outreach program of Frankfurter Buchmesse is open for submissions. The post Frankfurter Buchmesse’s 2020 BookFest: Open for Publishers’ Submissions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-03-02 06:05:40 UTC ]
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Frankfurter Buchmesse Opens Its Sixth Annual Free-Stand Competition

Two free stands at Frankfurt are available again this year—one for a winner from Germany and one for an international recipient. The post Frankfurter Buchmesse Opens Its Sixth Annual Free-Stand Competition appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-02-24 11:30:10 UTC ]
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Open letter calls for China to release bookseller Gui Minhai

Publisher Eva Bonnier and author David Lagercrantz are among the signatories of an open letter calling for the release of Gui Minhai, a bookseller imprisoned in China. Continue reading at The Bookseller

[ The Bookseller | 2020-02-20 16:34:50 UTC ]
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AAP-UNCF Publishing Internship Program Opens to All Minority Students

Previously available to students from any historic black college and university, the paid student internship program has been expanded to include minority juniors and seniors attending any college in the U.S. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-02-13 05:00:00 UTC ]
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Publishers Bullish on Talent, Tech and Growth in 2020

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[ Folio Magazine | 2020-01-30 17:09:36 UTC ]
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International Publishers Association Opens 2020 Prix Voltaire Nominations

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[ Publishing Perspectives | 2019-11-13 12:55:21 UTC ]
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The open access shift at UWA Publishing is an experiment doomed to fail

The notion that a respected publishing house can be replaced by open access publishing is disproved by examining other recent examples, such as the now-closed University of Adelaide Press. Continue reading at The Conversation

[ The Conversation | 2019-11-11 01:43:51 UTC ]
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WPP returns to growth and Facebook News offers publishers ‘free money’: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:25:54 UTC ]
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Facebook News debuts with 'free money' for publishers

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[ Advertising Age | 2019-10-25 10:00:00 UTC ]
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FutureBook Live to explore publishing freedom and free speech

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[ The Bookseller | 2019-10-22 22:49:03 UTC ]
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[ The Bookseller | 2019-09-23 02:34:03 UTC ]
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HarperCollins Christian Publisher David Moberg to Open PWedu's New Online Summit, Oct. 30

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[ Publishers Weekly | 2019-09-11 04:00:00 UTC ]
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[ Writer's Digest | 2019-08-09 14:50:53 UTC ]
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Boris Johnson urged to support creative industries in open letter

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[ The Bookseller | 2019-07-23 11:05:44 UTC ]
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Tiger Woods’ failed Open bid is bad news for NBC

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[ Advertising Age | 2019-07-19 19:26:04 UTC ]
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[ The Bookseller | 2019-06-26 04:08:02 UTC ]
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