Sometimes an ad gets just a little too truthful for its own good. By the time this 1972 full-pager for Benson & Hedges 100’s ran in Life magazine, smoking was widely understood to be associated with a range of serious diseases. So, sure, let’s equate using our product to jumping out of a plane. Bought by Philip Morris in 1958, Benson & Hedges is a British brand and still a subsidiary of the American conglomerate Philip Morris International. This ad was part of a larger “favorite cigarette break” campaign that leaned into the fact that Benson & Hedges offered longer cigarettes at the same price point, so people kept accidentally snapping the suckers in two. “Nobody had ever mutilated a cigarette before in American advertising—cigarettes, like automobiles, had always been treated with reverent respect by their manufacturers,” Mad Woman Mary Wells Lawrence wrote in her 2002 memoir “A Big Life (In Advertising).” “Anything anti-establishment seemed smart in the mid-’60s, so our advertising made Benson & Hedges wildly hip and cool and the cigarette to be seen with.” (Lawrence, the first female CEO listed on the New York Stock Exchange, is still alive at 91. Must not have been a smoker.) But the times? They are a-changin’. Benson & Hedges parent PMI was in the news last week as merger talks between it and Altria Group, another American purveyor of cancer, broke down. Altria itself holds a minority stake in Juul Labs, the embattled e-cigarette maker... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-30 09:00:00 UTC ]
Activist, Spy, and Icon Josephine Baker's memoir, a bookish memoir about mental illness and identity by a literature professor, and more. Continue reading at Book Riot
[ Book Riot | 2025-01-21 13:30:00 UTC ]
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This week's featured books include the follow up to IRON FLAME, new horror by 2024 Nobel Prize winner Han Kang, and a memoir by the most dangerous woman in Africa. Continue reading at Book Riot
[ Book Riot | 2025-01-21 13:00:00 UTC ]
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What roles do place and memory play in the construction of a narrative? In this conversation, memoirist Shze-Hui Tjoa and novelist Farah Ali talk about how these forces affect the storytelling in their respective books: The Story Game (Tin House, 2024), an interrogation of memory, childhood, and... Continue reading at Literrary Hub
[ Literrary Hub | 2025-01-13 09:56:58 UTC ]
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A Memoir About Having Undocumented Parents, One Woman Against the Hordes of Hell, a Chillingly Beautiful Mystery, and More of Today's Best Book Deals Continue reading at Book Riot
[ Book Riot | 2025-01-11 12:30:00 UTC ]
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Gloria L. Huang on understanding herself and her family through The Babysitters Club and Sweet Valley Twins. | Lit Hub Memoir “Miles tells him he’s the man on the marquee, but the cop assaults him with his stick nonetheless.” Irvin Weathersby Jr. examines the effortless racism of America’s... Continue reading at Literrary Hub
[ Literrary Hub | 2025-01-08 11:30:31 UTC ]
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Jewish Life in Harbin, China: A Conversation with Jean Hoffmann Lewanda by Susan Blumberg-Kason Interviews [email protected] Tue, 01/07/2025 - 07:08 Shalama and Paul, Shanghai, 1950. Photo courtesy of Jean Hoffmann LewandaI met the author Jean... Continue reading at World Literature Today
[ World Literature Today | 2025-01-07 13:08:24 UTC ]
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Reagan Arthur picks up a memoir of solo travel, a pair of French sister-authors sell the story of their famous grandmother to Europa Editions, and more in this week’s book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2025-01-03 05:00:00 UTC ]
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The year’s best books include the novel “James” by Percival Everett and a memoir by historian Doris Kearns Goodwin. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2024-12-18 16:59:22 UTC ]
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Dr. Guy Leschziner explores the science behind the more unsavory aspects of our personalities. | Lit Hub Science Sara B. Franklin on reading children’s lit in troubled times | Lit Hub Memoir What do we really need from our literary heroes? | Lit Hub Memoir “Every food tells a story, and like... Continue reading at Literrary Hub
[ Literrary Hub | 2024-12-11 11:30:59 UTC ]
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Many celebrities’ books are actually written by others, the UK writers’ union says, and it’s time they were acknowledgedThe Society of Authors (SoA) is calling on celebrities and the publishing industry to properly acknowledge the writers behind celebrity books, particularly those aimed at... Continue reading at The Guardian
[ The Guardian | 2024-12-10 16:42:22 UTC ]
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Gypsy-Rose Blanchard spent years in prison for helping to kill her mother. Now she's about to become a parent herself — and is out with a memoir about her childhood Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-12-10 11:00:49 UTC ]
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Here are this week's bestsellers from the five biggest lists, including part one of Cher's memoir and THE SERVICEBERRY by Robin Wall Kimmerer. Continue reading at Book Riot
[ Book Riot | 2024-12-05 12:00:00 UTC ]
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Andrew Cuomo, the disgraced former governor, seems to inch closer and closer to running for mayor.He clearly hoped Mayor Eric Adams, indicted on corruption charges in September, would resign, triggering a special election. Cuomo, for now, seems less enthusiastic about taking on Adams directly.... Continue reading at Crains New York
[ Crains New York | 2024-12-03 18:43:26 UTC ]
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December's new mysteries and thrillers include a Japanese murder mystery, a true crime memoir of a woman raised by a serial killer, and more. Continue reading at Book Riot
[ Book Riot | 2024-12-02 11:00:00 UTC ]
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Cher discovered that mom Georgia Holt had inadvertently put 'Cheryl' on the birth certificate. Luckily, her memoir gets much juicier. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-11-26 01:23:22 UTC ]
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One thing is clear from the get-go: Werner Herzog, the enigmatic German icon of all things Art, likes for things to be precise. He makes sure I know this within the first minutes of our meeting. He is in Paris for48 hours for the release of the French translation of his memoir Every Man for […] Continue reading at Literrary Hub
[ Literrary Hub | 2024-11-25 09:57:37 UTC ]
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Cher’s memoir is a valuable document of a young girl thrust into the adult world. Continue reading at The Atlantic
[ The Atlantic | 2024-11-22 17:45:00 UTC ]
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The City Council advanced but weakened Mayor Eric Adams’ City of Yes housing plan in a last-minute deal ratified on Thursday in two committee votes. As part of the agreement, the administration committed to spending $5 billion on affordable housing programs and infrastructure improvements.Many... Continue reading at Crains New York
[ Crains New York | 2024-11-21 19:06:35 UTC ]
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