Sometimes an ad gets just a little too truthful for its own good. By the time this 1972 full-pager for Benson & Hedges 100’s ran in Life magazine, smoking was widely understood to be associated with a range of serious diseases. So, sure, let’s equate using our product to jumping out of a plane. Bought by Philip Morris in 1958, Benson & Hedges is a British brand and still a subsidiary of the American conglomerate Philip Morris International. This ad was part of a larger “favorite cigarette break” campaign that leaned into the fact that Benson & Hedges offered longer cigarettes at the same price point, so people kept accidentally snapping the suckers in two. “Nobody had ever mutilated a cigarette before in American advertising—cigarettes, like automobiles, had always been treated with reverent respect by their manufacturers,” Mad Woman Mary Wells Lawrence wrote in her 2002 memoir “A Big Life (In Advertising).” “Anything anti-establishment seemed smart in the mid-’60s, so our advertising made Benson & Hedges wildly hip and cool and the cigarette to be seen with.” (Lawrence, the first female CEO listed on the New York Stock Exchange, is still alive at 91. Must not have been a smoker.) But the times? They are a-changin’. Benson & Hedges parent PMI was in the news last week as merger talks between it and Altria Group, another American purveyor of cancer, broke down. Altria itself holds a minority stake in Juul Labs, the embattled e-cigarette maker... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-30 09:00:00 UTC ]
Haley Mlotek’s new memoir finds a fresh way to talk about the dissolution of a marriage. Continue reading at The Atlantic
[ The Atlantic | 2025-02-21 17:15:00 UTC ]
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Erin Steele’s memoir, Sunrise Over Half-Built Houses: Love, Longing and Addiction in Suburbia, chronicles the life of an isolated, self-conscious Canadian teenager growing up in middle-class British Columbia to loving parents who are simultaneously present and absent. As young Erin grapples with... Continue reading at Electric Literature
[ Electric Literature | 2025-02-21 12:00:00 UTC ]
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This round of mystery and thriller news is filled with upcoming adaptations. Plus, there’s a must-read memoir and The Da ... Continue reading at Book Riot
[ Book Riot | 2025-02-19 13:00:00 UTC ]
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Haley Mlotek’s new book provides neither catharsis nor remedies for heartache, but rather a tender exploration of human intimacy. Continue reading at The Atlantic
[ The Atlantic | 2025-02-19 12:30:00 UTC ]
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Susanna Hoffs, along with bandmates Vicki and Debbi Peterson, spoke about new book "Eternal Flame," recalling key events in the Bangles' chart-topping run in the 1980s and how the band shaped their lives. Continue reading at Los Angeles Times
[ Los Angeles Times | 2025-02-18 18:48:12 UTC ]
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Rich Benjamin’s new book Talk to Me explores the coup that overthrew his grandfather, the president of Haiti, in 1957. Continue reading at Slate
[ Slate | 2025-02-15 10:00:00 UTC ]
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A big-name picture book adaptation of the Grimm fairy tale “Hansel and Gretel” goes to HarperCollins, Margaret Atwood brings a memoir to Doubleday, Sourcebooks picks up the memoir of the daughter of Gisele Pelicot, and more in this week’s book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2025-02-14 05:00:00 UTC ]
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The multi-award winning feminist author Margaret Atwood (The Handmaid’s Tale) has announced that she will be releasing her long-awaited memoir ... Continue reading at Book Riot
[ Book Riot | 2025-02-12 19:59:13 UTC ]
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“I am determined to keep writing, it has never mattered to me more.” Hanif Kureishi on trauma, recovery and what it means to be a writer. | Lit Hub Memoir Just in time for Valentine’s Day: 25 writers explain the anatomy of a good sex scene. | Lit Hub Craft Pankaj Mishra on nationalism,... Continue reading at Literrary Hub
[ Literrary Hub | 2025-02-11 11:30:21 UTC ]
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The Lit Hub Author Questionnaire is a monthly interview featuring seven questions for five authors with new books. This month we talk to: * Justin Haynes (Ibis) Shane McCrae (New and Collected Hell: A Poem) Haley Mlotek (No Fault: A Memoir of Romance and Divorce) Maggie Su (Blob: A Love Story)... Continue reading at Literrary Hub
[ Literrary Hub | 2025-02-11 09:57:52 UTC ]
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This story about a child with cerebral palsy is badly misleading – and a slap in the face for families like oursAmazing news from Netflix: there is an extraordinary treatment available for children with very severe neurological disabilities, one that, given the appropriate level of parental... Continue reading at The Guardian
[ The Guardian | 2025-02-11 08:00:11 UTC ]
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I’ve known Lauren Markham’s writing since her first book, The Faraway Brothers, came out in 2017. Then, a couple years ago, I got to know her a bit more as a person when a friend emailed the two of us and another writer to ask our thoughts on writing (and teaching) journalism versus memoir or […] Continue reading at Literrary Hub
[ Literrary Hub | 2025-02-07 09:57:40 UTC ]
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In Sarah Chihaya’s memoir Bibliophobia, we enter into the moment of her breakdown—an event that she has seen on her horizon since childhood, but also seemed impossibly remote. As a child of Japanese and Japanese-Canadian immigrants to the US, Chihaya’s parents “didn’t really believe in the... Continue reading at Literrary Hub
[ Literrary Hub | 2025-02-06 09:56:18 UTC ]
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Sarah Chihaya’s unconventional memoir charts her troubled relationship with the literature that formed her. Continue reading at The Atlantic
[ The Atlantic | 2025-01-31 13:00:00 UTC ]
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Edmund White’s The Loves of My Life, Dorian Lynsky’s Everything Must Go, and Liz Pelly’s Mood Machine all feature among the best reviewed nonfiction titles of the month. Brought to you by Book Marks, Lit Hub’s home for book reviews. * 1. The Loves of My Life: A Sex Memoir by Edmund White... Continue reading at Literrary Hub
[ Literrary Hub | 2025-01-31 09:58:15 UTC ]
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This searing memoir recounts one woman's epic journey to trace the global slave trade across the Atlantic Ocean—and find her ... Continue reading at Book Riot
[ Book Riot | 2025-01-30 12:00:00 UTC ]
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A new memoir by the tech mogul recounts a boyhood steeped in old-fashioned, analog pastimes as well as precocious feats of coding. Continue reading at The New York Times
[ The New York Times | 2025-01-30 10:05:04 UTC ]
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It’s among the more playful matters on his mind in “Shattered,” a memoir of the injury that took away his ability to turn pages — but not his hunger to tell a story. Continue reading at The New York Times
[ The New York Times | 2025-01-30 10:00:13 UTC ]
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