Sometimes an ad gets just a little too truthful for its own good. By the time this 1972 full-pager for Benson & Hedges 100’s ran in Life magazine, smoking was widely understood to be associated with a range of serious diseases. So, sure, let’s equate using our product to jumping out of a plane. Bought by Philip Morris in 1958, Benson & Hedges is a British brand and still a subsidiary of the American conglomerate Philip Morris International. This ad was part of a larger “favorite cigarette break” campaign that leaned into the fact that Benson & Hedges offered longer cigarettes at the same price point, so people kept accidentally snapping the suckers in two. “Nobody had ever mutilated a cigarette before in American advertising—cigarettes, like automobiles, had always been treated with reverent respect by their manufacturers,” Mad Woman Mary Wells Lawrence wrote in her 2002 memoir “A Big Life (In Advertising).” “Anything anti-establishment seemed smart in the mid-’60s, so our advertising made Benson & Hedges wildly hip and cool and the cigarette to be seen with.” (Lawrence, the first female CEO listed on the New York Stock Exchange, is still alive at 91. Must not have been a smoker.) But the times? They are a-changin’. Benson & Hedges parent PMI was in the news last week as merger talks between it and Altria Group, another American purveyor of cancer, broke down. Altria itself holds a minority stake in Juul Labs, the embattled e-cigarette maker... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-30 09:00:00 UTC ]
Lots of deals today! From an amazing southern mystery to an award-winning Puerto Rican American memoir to a Hugo Award-winning fantasy, and more! Continue reading at Book Riot
[ Book Riot | 2025-04-20 11:30:00 UTC ]
More news stories like this
After several late nights scrolling through Instagram, I chance upon the perfect image for the cover of my memoir The Migrant Rain Falls in Reverse. Taken by a Vietnamese street photographer, the image is a long shot of an intersection; at the top, a truck is entering the frame while a car is... Continue reading at Literrary Hub
[ Literrary Hub | 2025-04-17 08:58:14 UTC ]
More news stories like this
“Searches,” by Vauhini Vara, is both a memoir and a critical study of our digital selves. Continue reading at The New York Times
[ The New York Times | 2025-04-14 09:01:57 UTC ]
More news stories like this
Trevor Noah's memoir adapted for young readers, a female spy in the late '40s, a Christmas-time whodunit, fun fantasy romance, and more of the best book deals of the day Continue reading at Book Riot
[ Book Riot | 2025-04-13 11:30:00 UTC ]
More news stories like this
Author Art Bell shares a quick exchange with Walter Mosley and how he went about writing his memoir as a thriller and vice versa. The post How to Write Your Memoir as a Thriller and Your Thriller as a Memoir appeared first on Writer's Digest. Continue reading at Writer's Digest
[ Writer's Digest | 2025-04-10 20:00:00 UTC ]
More news stories like this
Published in November, it will cover everything from Smith’s childhood to her rise as a punk rock star and later retreat from public lifePatti Smith has written a memoir that her publishers are describing as her “most intimate and visionary work” yet, which is due out this autumn.Bread of Angels... Continue reading at The Guardian
[ The Guardian | 2025-04-09 14:51:02 UTC ]
More news stories like this
Plus, the new memoir from Gisèle Pelicot's daughter, a puzzle book series, another season of Watson, and more. Continue reading at Book Riot
[ Book Riot | 2025-04-09 12:30:00 UTC ]
More news stories like this
In his memoir the former Vanity Fair editor and man-about-town recalls the golden age of glossy magazines, when sales were in the millions and ‘the budget had no ceiling’I can’t pretend to be impartial. When I look at the artworks in my house I say “thank you, Graydon” from the bottom of my... Continue reading at The Guardian
[ The Guardian | 2025-04-06 06:00:42 UTC ]
More news stories like this
From a memoir by chef Kristin Kish to an essay collection by Viet Thanh Nguyen, there's something in this list for every nonfiction lover. Continue reading at Book Riot
[ Book Riot | 2025-04-02 10:30:00 UTC ]
More news stories like this
Helen Garner’s How to End a Story, Graydon Carter’s When the Going Was Good, and David Sheff’s Yoko all feature among the best reviewed nonfiction titles of the month. Brought to you by Book Marks, Lit Hub’s home for book reviews. * 1. Raising Hare: A Memoir by Chloe Dalton (Pantheon) 9 Rave • 1... Continue reading at Literrary Hub
[ Literrary Hub | 2025-03-30 14:00:37 UTC ]
More news stories like this
“Somewhere beneath the bugle blast, the beer bloat, the crush of bodies, I was part of something.” Kyle Seibel on attending the Gathering of the Kyles (in Kyle, Texas). | Lit Hub Memoir “I am talking, of course, about #Scandoval, a word that I, a lowly lifestyle journalist and nascent author,... Continue reading at Literrary Hub
[ Literrary Hub | 2025-03-26 10:30:02 UTC ]
More news stories like this
“Crucially, The Living Mountain needs to be understood as a parochial work in the most expansive sense.” Robert Macfarlane on Nan Shepherd’s uniquely poetic memoir of life in the Cairngorm Mountains. | Lit Hub Criticism “I went home and obeyed those directions for some three months, and came so... Continue reading at Literrary Hub
[ Literrary Hub | 2025-03-19 10:30:35 UTC ]
More news stories like this
This week, the hosts discuss Black Bag, Deli Boys, and the enduring legacy of Dave Eggers’ memoir A Heartbreaking Work of Staggering Genius. Continue reading at Slate
[ Slate | 2025-03-19 07:20:00 UTC ]
More news stories like this
In the memoir “Firstborn,” Lauren Christensen writes about losing the daughter she was expecting. Continue reading at The New York Times
[ The New York Times | 2025-03-17 16:00:04 UTC ]
More news stories like this
Sam Altman, the OpenAI boss, has declared its new model ‘good at creative writing’. We asked writers including Tracy Chevalier, Kamila Shamsie and David Baddiel if they agreeThis week has seen writers divided over a story written by an AI model that is “good at creative writing” – at least... Continue reading at The Guardian
[ The Guardian | 2025-03-14 16:00:23 UTC ]
More news stories like this
SOIL will make you reconsider everything you think you know about nature (including your own connection to it). Continue reading at Book Riot
[ Book Riot | 2025-03-14 13:00:00 UTC ]
More news stories like this
Whether the Meta boss and his ex-lieutenant Sheryl Sandberg are truly beyond awful is neither here nor there. I thought he was done with factcheckingI am as shocked as I am confused that Mark Zuckerberg is going all-out to block a memoir by Facebook’s former director of global public policy,... Continue reading at The Guardian
[ The Guardian | 2025-03-14 12:37:30 UTC ]
More news stories like this
‘Careless People,’ which contains unflattering portrayals of Meta executives, is getting a sales boost despite attempts to stop its promotion. A new memoir that paints Facebook’s parent company and its executives in a negative light is rising on Amazon’s Best Sellers rankings faster than you... Continue reading at Fast Company
[ Fast Company | 2025-03-13 19:40:00 UTC ]
More news stories like this
His memoir “Growing Up” depicted her hometown “like a shining city on a hill.” Other authors who mean a lot to the musician (and now childrens’ book writer): Kevyn Aucoin and Hilary Mantel. Continue reading at The New York Times
[ The New York Times | 2025-03-13 09:00:09 UTC ]
More news stories like this