The growing importance of social media, coupled with the powerful wrath of Google, have shaken the once-hot world of cheap search-driven publishing. About.com recently dumped its CEO. Yahoo’s $100 million acquisition of Associated Content (now Yahoo Voices) has yielded a network of 700,000 freelancers who produce secondary content on sites like Yahoo Sports and OMG, but advertisers say they haven’t heard about it in more than a year. Meanwhile, AOL’s Seed project is essentially in limbo. In fact, visitors to Seed.com are currently greeted with the message "We are in the process of reformatting Seed.com and new assignments are currently on hold." In a statement, AOL said it has reduced the number of Seed freelancers “as we evaluate how best to integrate its strengths within [the company].” And then there’s Demand Media, which pioneered the practice of churning out thousands of articles based on Google search data. Last week, three of Demand’s founders exited, a year after its underwhelming IPO. Its signature property, eHow.com, is still massive (around 50 million unique users) but has lost about 10 million users since Google adjusted its algorithm to weed out low-quality content. Demand has very publicly pivoted to celebrity-centric content and splashier design to attract advertisers. Still, Facebook and Twitter likely have more to do with the category’s decline than Google. Wetpaint and BuzzFeed are among a new breed of publishers mastering the creation of highly... Continue reading at 'AdWeek'
[ AdWeek | 2012-02-06 00:00:00 UTC ]
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The more your board knows about your member value, the better positioned you’ll be to get, or keep, the resources you need. The post Association Publishers, Keep Your Board Close appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-04-29 00:00:00 UTC ]
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Bloomberg Media made a case to advertisers today that it could target consumers of various generations across distribution platforms at its first Digital Content NewFronts presentation. Part of the 34-year-old media company's pitch revolved around a message that suggested we're all acting like... Continue reading at AdWeek
[ AdWeek | 2015-04-28 00:00:00 UTC ]
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The second annual Self-Publishing Day in Münster, Germany, brought together authors, distributors and bestselling self-publishers like Poppy J. Anderson. The post Self-Publishing Day: German Indie Authors Unite appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-04-28 00:00:00 UTC ]
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Graphic novel and comic publisher 2000AD is making all of its titles available DRM-free. Readers will be given access to DRM-free copies of books and comics by 2000AD, even if bought through stores such as the iOS and Android app. A new ID system will link together all purchases, meaning that a... Continue reading at The Bookseller
[ The Bookseller | 2015-04-28 00:00:00 UTC ]
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Kiser succeeds Chris Navratil, who left that post in October as a part of a Perseus reorganization. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-28 00:00:00 UTC ]
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This June, Canadian ebook retailer Kobo will publish its first original ebook when it releases Kevin Donovan's 'Jian Ghomeshi: Secret Life.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-27 00:00:00 UTC ]
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High court backs Hachette against Hesperus Press, British publisher of Jonas Jonasson’s The 100-Year-Old Man, after claims of missing royalty paymentsThe high court has ordered the British publisher of Jonas Jonasson’s smash-hit novel The 100-Year-Old Man Who Climbed Out of the Window and... Continue reading at The Guardian
[ The Guardian | 2015-04-27 00:00:00 UTC ]
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BuzzFeed has built its business on publishing articles that get widely shared across various social channels, including Facebook and Twitter. Now it has a new way to better measure the relationship of those shares.On Monday at its NewFronts presentation, BuzzFeed announced an analytics tool that... Continue reading at Advertising Age
[ Advertising Age | 2015-04-27 00:00:00 UTC ]
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Poet Roger McGough has criticised the lack of submissions for the 2015 Children's Poetry Award, for which he is chair of the judges, saying "so few publishers are producing poetry books for children and young people." McGough was speaking as the shortlist for the £1,000 award, made by The... Continue reading at The Bookseller
[ The Bookseller | 2015-04-25 00:00:00 UTC ]
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Conran Octopus has signed a book covering Vogue magazine's relationship with jewellery, authored by Vogue jewellery editor Carol Woolton. Vogue the Jewellery will be published as a £75 hardback printed in a large, silk-bound format and packaged in a foil-blocked clamshell case. Continue reading at The Bookseller
[ The Bookseller | 2015-04-25 00:00:00 UTC ]
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Donald H. McGee, former president and publisher of Courage Books, an imprint of Running Press passed away in Sarasota, Fla. on April 20. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
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In this week's Digiday Podcast, Troy Young, president of digital media at Hearst Magazines, joined us to discuss how traditional media companies change -- and what will determine the winners in the fast-changing digital media market. "The whole publishing mechanism for digital is very different... Continue reading at Digiday
[ Digiday | 2015-04-24 00:00:00 UTC ]
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The Apple Watch is officially out today, but the so-called wearable has already sparked an arms race among media companies vying for attention on your wrist.(Does that make it a wrist race?)Newspapers, TV news networks, magazine publishers and radio stations have introduced apps for the Watch.... Continue reading at Advertising Age
[ Advertising Age | 2015-04-24 00:00:00 UTC ]
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The Apple Watch is now for sale and strategy leads from digital media companies the world over are bracing themselves for the question: “What’s our wearables strategy?” It’s early. It’s OK not to dive into wearable product creation yet. Things are pretty locked down on the software side anyway.... Continue reading at Digiday
[ Digiday | 2015-04-23 00:00:00 UTC ]
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Judge Orinda Evans has denied publishers’ bid to gather new evidence in the closely-watched Georgia State University e-reserves case. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-23 00:00:00 UTC ]
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Ken Michaels has been appointed chief executive officer of Macmillan Higher Education and Macmillan New Ventures. Currently the global chief operating officer of Macmillan Science and Education (MSE), Michaels will begin his new job upon the closing of the proposed merger between parts of... Continue reading at The Bookseller
[ The Bookseller | 2015-04-23 00:00:00 UTC ]
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The Union for Reform Judaism will halt its publishing program, and its backlist will be picked up by Berhman House and the Central Conference of American Rabbis. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-22 00:00:00 UTC ]
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CrossBooks, the self-publishing division of B&H Publishing Group, is closing its doors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-22 00:00:00 UTC ]
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More on the Family Christian bankruptcy; the newest awards season lists; the Dalai Lama gets a book for his 80th birthday. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-22 00:00:00 UTC ]
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Indie publisher Mountainview Books will publish the three winners of this year's Jerry Jenkins Writers Guild Operation First Novel contest. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-22 00:00:00 UTC ]
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