Guinness World Records is launching its first digital-only title next week, Totally Bonkers... Continue reading at 'The Bookseller'
[ The Bookseller | 2012-06-28 00:00:00 UTC ]
With advertising trending down for most print publications, publishers are eyeing paywalls with renewed interest. This whitepaper explores five successful methods of engaging your reader base with a compelling value proposition to convince them to pay for access. Continue reading at Publishing Executive
[ Publishing Executive | 2019-06-21 20:38:36 UTC ]
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A bipartisan group of political publishers including Daily Caller, Mediaite, Raw Story, Alternet, Law&Crime, and the Washington Free Beacon have launched Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-21 15:26:03 UTC ]
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The creators of mobile gaming phenomenon Pokemon Go unleashed a new game on Thursday that features Harry Potter and other characters from the wizarding world made famous in best-selling books and blockbuster movies. Continue reading at CBC
[ CBC | 2019-06-21 12:31:30 UTC ]
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An astonishing 91% of right-leaning Americans have lost faith in the media, according to a study from the Reuters Institute of Digital News and the University of Oxford. Rasmus Kleis Nielsen from the Reuters Institute for the Study of Journalism explained some of the key findings of the report,... Continue reading at AdWeek
[ AdWeek | 2019-06-20 11:00:53 UTC ]
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The growing popularity of ebooks in Russia is prompting some publishers to look at online serialization as an option for distribution and sales, both as an offer to consumers and to writers of works in progress. The post Russian Book Market Players Explore Digital Serialization appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-06-20 05:30:42 UTC ]
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By this point, the phrase “fake news” has become as ubiquitous in newsrooms as “election night pizza.” It’s a term Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-19 07:00:42 UTC ]
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The site’s journalists took part in an IRL protest after a series of tweets criticized the company’s refusal to recognize their affiliation with the News Guild. Continue reading at The New York Times
[ The New York Times | 2019-06-18 22:31:39 UTC ]
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Bud Light’s “Real Men of Genius” campaign--which set a new standard for funny radio ads--is being resurrected for the social media age. The brew is rebranding the campaign “Internet Heroes of Genius” and running them exclusively on digital, including on streaming audio services Spotify and... Continue reading at Advertising Age
[ Advertising Age | 2019-06-18 10:00:00 UTC ]
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A 40-year-old independent bookshop in London has undergone a digital transformation after its owner signed up to a Google project which pairs young people with businesses. Continue reading at The Bookseller
[ The Bookseller | 2019-06-17 12:35:21 UTC ]
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As digital media penetration reaches near-universal status, digital advertising revenues around the world, including in the U.S., are anticipated to slow by several percentage points compared to years past, according to Magna Global's newest advertising forecast. The report from IPG Mediabrands'... Continue reading at AdWeek
[ AdWeek | 2019-06-17 01:00:56 UTC ]
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Sainsbury's-owned retailer's digital media account moves from retail-specialist agency Summit. Continue reading at Media Week
[ Media Week | 2019-06-14 08:24:52 UTC ]
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Simon & Schuster Children’s has acquired three more books by picture book duo Sue Hendra and Paul Linnet. Continue reading at The Bookseller
[ The Bookseller | 2019-06-14 03:41:36 UTC ]
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In order to succeed, traditional media companies must repurpose content and make it work even harder across digital channels. Here’s an inside look at using tools to reinvent the way traditional media companies master digital publishing. The post Reinventing the way traditional media... Continue reading at Digiday
[ Digiday | 2019-06-13 04:03:22 UTC ]
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Hanover, PA — Akadémiai Kiadó is relaunching their AKJournals publishing program―60+ peer-reviewed STM titles―on Sheridan PubFactory’s online hosting platform. Balázs Réffy, CEO, Akadémiai Kiadó said: “As the most prestigious STM publishing organization in Central and Eastern Europe, we are... Continue reading at Publishing Executive
[ Publishing Executive | 2019-06-05 13:54:55 UTC ]
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Blondie lead singer Debbie Harry will tell the story of her career as a musician and actress in a new memoir set for release this fall. Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-05-30 16:44:35 UTC ]
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Blondie lead singer Debbie Harry will tell the story of her career as a musician and actress in a new memoir set for release this fall. HarperCollins imprint Dey Street Books plans to release "Face It," which the publisher describes as "a multilayered memoir from a multifaceted artist," in... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-05-30 16:40:00 UTC ]
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The insurance industry is facing its most profound disruption in decades. It is partnering with 'insurtech' startups to digitally transform, says RGAX CEO Dennis Barnes. Continue reading at Knowledge@Wharton
[ Knowledge@Wharton | 2019-05-29 20:03:55 UTC ]
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Pop sensations the Jonas Brothers will tell the story of their lives in the music world in a new memoir. Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-05-29 17:59:56 UTC ]
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Pop sensations the Jonas Brothers will tell the story of their lives in the music world in a new memoir. Macmillan imprint Feiwel & Friends will publish “Blood,” written by the pop trio and author Neil Strauss, this fall. The memoir will cap a busy year for Kevin, Joe and Nick Jonas, who... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-05-29 17:55:00 UTC ]
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Facebook, Instagram and Google are still the most powerful customer acquisition channels for online brands, but maturing means building a more diversified marketing mix. The post ‘Digital has its limitations’: DTC brands are testing direct mail appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-24 04:01:40 UTC ]
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