'Gossip Girl' Would Be a Digital-Video Series Today, Former CW Exec Says

If "Gossip Girl" premiered today, it would be a digital-video series, according to Dawn Ostroff, former president of entertainment at The CW Television Network, which aired the teenage melodrama for six seasons starting in 2007.Speaking at the Interactive Advertising Bureau's annual conference Monday, Ms. Ostroff, now president of Conde Nast Entertainment, said digital video would allow the show's creators to dive deeper into the show's many characters with short videos that accompany the episodes. She even likened it to a video game, where viewers have control over their experience.Ms. Ostroff helped introduce and lead the CW network in 2006. Lately, however, digital video has become a far more urgent topic for her. As president of Conde Nast Entertainment since 2011, she oversees the video content for many of the magazines Conde Nast publishes, including Vogue, Vanity Fair, Glamour, GQ and Wired. This year alone, she said, Conde Nast Entertainment has introduced more than 100 digital-video series. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-09-30 00:00:00 UTC ]
News tagged with: #digital video #dive deeper #short videos #video game #cw network #video content #vanity fair

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The FT Has “Crossed Over” to Become a Digital Business — but Can Anyone Else Replicate that Feat?

A new profile of the Financial Times is the latest piece to hold up the company as a model for traditional publishers that want to create a digital-era business. It sounds great, but it’s not very realistic. Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-03-19 00:00:00 UTC ]
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Wiley announces 'Digital Classroom'

John Wiley has launched subscription e-learning resource www.digitalclassroom.com, combining... Continue reading at The Bookseller

[ The Bookseller | 2013-03-19 00:00:00 UTC ]
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VIDEO: 'N-word' sparks censorship debate

A publisher in Germany is to remove the offensive 'n-word' from one of its children's books, following a complaint from a parent. Continue reading at BBC World

[ BBC World | 2013-03-16 00:00:00 UTC ]
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Conde Nast to launch Glamour and GQ video networks

Publisher Conde Nast is creating video networks based on its Glamour and GQ magazines. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-03-12 00:00:00 UTC ]
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RH US alters controversial terms for digital lists

Random House US has adjusted its proposed terms for authors with Random House's new digital... Continue reading at The Bookseller

[ The Bookseller | 2013-03-12 00:00:00 UTC ]
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Literary Magazines Adapt to the Digital Age

There are 866 publications in Poets & Writers’ database of literary magazines, 14 of which were added in early 2013. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital age #literary magazines


How Bookshop Windows Can Support Digital Promotion Campaigns

Dressing bookshop windows is a dying art, but if done with a sense of theatre, it can be a stepping stone to a digital campaign – one that the public unknowingly runs for you. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-08 00:00:00 UTC ]
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Hearst hires Microsoft's Stephen Edwards for digital role

Hearst Magazines UK has appointed Microsoft ad executive Stephen Edwards to the new role of group digital sales director. Continue reading at Media Week

[ Media Week | 2013-03-05 00:00:00 UTC ]
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Forget Digital-First, How About Technology-First?

Cygnus Business Media CEO John French, who was brought on three years ago just as the b-to-b media company came out of bankruptcy protection, has spent that time making some dramatic moves in an effort to turn the company around. Continue reading at Folio Magazine

[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
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Lewis Lapham: The Digital Age Will Produce “a Montaigne and a Shakespeare”

Lewis Lapham, editor of Lapham's Quarterly, believes we are still in the experimental phase of digital media, waiting for the next online Shakespeare to emerge. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-27 00:00:00 UTC ]
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Lagardère Active Launches Unified Digital Platform for the Elle International Network

Editor's Note: This story originally appears on FOLIO: sister site, minonline.com Continue reading at Folio Magazine

[ Folio Magazine | 2013-02-26 00:00:00 UTC ]
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Usborne acquires Tamsyn Murray series

Usborne has acquired a new girls' series by author Tamsyn Murray, with plans to publish the... Continue reading at The Bookseller

[ The Bookseller | 2013-02-21 00:00:00 UTC ]
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Digital raunch on top in Japan

Homoerotic “Boy Love” manga aimed at young women and raunchy teen literature made up... Continue reading at The Bookseller

[ The Bookseller | 2013-02-18 00:00:00 UTC ]
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Faster Digital Growth Key At MegaConference

Digital revenue will be foremost on the minds of newspaper publishers as three of their trade organizations converge on New Orleans next week. “It’s really important that we just keep pushing forward on how to maximize the digita ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-15 00:00:00 UTC ]
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RHUK releases author video

Random House UK has released a video on YouTube showing some of its biggest authors, including E... Continue reading at The Bookseller

[ The Bookseller | 2013-02-14 00:00:00 UTC ]
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Digital writing bursary launched

The Literary Platform and Bath Spa University have partnered on a new bursary for partnering... Continue reading at The Bookseller

[ The Bookseller | 2013-02-14 00:00:00 UTC ]
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Hearst president David Carey: Apple taught people 'how to buy digital content'

David Carey, president of Hearst Magazines, sat down with AllThingsD's Peter Kafka to kick off Day 2 of D:Dive Into Media here in Dana Point, California, with the interview centering on Carey's take on how digital magazines are working out in a world that seems less and less intrigued by... Continue reading at Engadget

[ Engadget | 2013-02-12 00:00:00 UTC ]
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The Growing Interest in Digital Backlist

Whether they call themselves publishers or distributors, whether they promise elaborate marketing plans, or the basic production tasks necessary to get an ebook up for sale, there are a growing number of companies selling (and acquiring) backlist books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-02-08 00:00:00 UTC ]
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Video chat with Pulitzer Prize-winning humorist Dave Barry

The very funny Dave Barry joined us for a video chat from his home in Florida. During our conversation, he turned his laptop so that we could see his pool and his writing desk, where he once found a snake sitting on his can of Diet Coke. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-02-07 00:00:00 UTC ]
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Google backs French digital publishing innovation initiative with €60 million incentive

Google's long had a contentious relationship with France. But it seems the Mountain View-based company has come up with a way to squash that problem: by throwing money at it. Taking to the company's official blog today, Chairman Eric Schmidt announced the creation of a €60 million Digital... Continue reading at Engadget

[ Engadget | 2013-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #contentious relationship #increase revenues #publishing houses #digital offerings #search giant #cultural center #bottom line