'Gossip Girl' Would Be a Digital-Video Series Today, Former CW Exec Says

If "Gossip Girl" premiered today, it would be a digital-video series, according to Dawn Ostroff, former president of entertainment at The CW Television Network, which aired the teenage melodrama for six seasons starting in 2007.Speaking at the Interactive Advertising Bureau's annual conference Monday, Ms. Ostroff, now president of Conde Nast Entertainment, said digital video would allow the show's creators to dive deeper into the show's many characters with short videos that accompany the episodes. She even likened it to a video game, where viewers have control over their experience.Ms. Ostroff helped introduce and lead the CW network in 2006. Lately, however, digital video has become a far more urgent topic for her. As president of Conde Nast Entertainment since 2011, she oversees the video content for many of the magazines Conde Nast publishes, including Vogue, Vanity Fair, Glamour, GQ and Wired. This year alone, she said, Conde Nast Entertainment has introduced more than 100 digital-video series. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-09-30 00:00:00 UTC ]
News tagged with: #digital video #dive deeper #short videos #video game #cw network #video content #vanity fair

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Head of Zeus has paid a six-figure sum for a new trilogy for ages 12 and over by actor John... Continue reading at The Bookseller

[ The Bookseller | 2013-05-23 00:00:00 UTC ]
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Digital Pioneer Goes Back to Print: No Ebook of Stephen King’s Latest

Despite his early support for ebooks, Stephen King latest novel, Joyland will be published in print only, with no digital version anticipated. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-22 00:00:00 UTC ]
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Argentine import laws stifling digital sales

The Argentine government’s economic protectionism is thwarting the growth of ebook sales,... Continue reading at The Bookseller

[ The Bookseller | 2013-05-20 00:00:00 UTC ]
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L,B's Blackfriars to publish crowd-sourced digital novel

Little, Brown's Blackfriars digital-only imprint will publish a novel created by authors... Continue reading at The Bookseller

[ The Bookseller | 2013-05-20 00:00:00 UTC ]
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A Peek at Hearst’s Digital Strategy

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[ Folio Magazine | 2013-05-15 00:00:00 UTC ]
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MEI Portico Version 2.5 for Adobe Digital Publishing Suite Now Available

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[ Editor & Publisher | 2013-05-15 00:00:00 UTC ]
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An App That Turns Digital Reading Into A Social Activity

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[ Fast Company | 2013-05-13 00:00:00 UTC ]
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Penguin signs A Girl Called Jack

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[ The Bookseller | 2013-05-09 00:00:00 UTC ]
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Hearst Magazines appoints president of digital media

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[ Media Week | 2013-05-09 00:00:00 UTC ]
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[ The Bookseller | 2013-05-08 00:00:00 UTC ]
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Hearst Gets its Million Digital Subscribers

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[ Editor & Publisher | 2013-05-03 00:00:00 UTC ]
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Rufoof Gives Boost to Arabic Digital Content

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[ Publishing Perspectives | 2013-04-29 00:00:00 UTC ]
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[ Publishing Perspectives | 2013-04-26 00:00:00 UTC ]
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Bloomberg Revs Up Video News Operations, Publishing 200 Clips Daily

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[ Editor & Publisher | 2013-04-24 00:00:00 UTC ]
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How Deep Has Digital Backlist Gone?

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[ Publishers Weekly | 2013-04-20 00:00:00 UTC ]
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Skateboarder Magazine Goes Digital-First

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[ Folio Magazine | 2013-04-18 00:00:00 UTC ]
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Pears’ digital novel débuted at LBF

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[ The Bookseller | 2013-04-17 00:00:00 UTC ]
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[ AdWeek | 2013-04-15 00:00:00 UTC ]
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[ Publishers Weekly | 2013-04-13 00:00:00 UTC ]
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[ Publishers Weekly | 2013-04-12 00:00:00 UTC ]
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