Last week, TechCrunch reported that Google was in talks to buy display advertising company Admeld for $400 million. Now, it looks like the deal has been closed. Google announced Monday that it had signed a deal to officially acquire Admeld. Financial terms of the acquisition weren't disclosed, according to The Wall Street Journal, but people familiar with the matter estimated that the $400 million price tag was correct. If the deal passes regulatory scrutiny, it will be Googles sixth-largest purchase to date. We often hear from major website publishers that ad management today is still mind-numbingly complicated and inefficient. Weve been investing in our publisher tools to try and improve this landscape and have made great progress, but we think we can do even better, Googles head of display advertising, Neal Mohan, said in a company blog post Monday. By combining Admelds services, expertise, and technology with Googles offerings, were investing in what we hope will be an improved era of flexible ad management tools for major publishers. Mohan added that after the acquisition, Admeld will continue to support other ad networks, demand side platforms, exchanges and ad servers, to yield the best possible results for publishers. Continue reading at 'AdWeek'
[ AdWeek | 2011-06-14 00:00:00 UTC ]
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Police and prosecutors in New Jersey are asking people to please not buy a cellphone case that looks like a gun. "It's a terrible idea, and it's very dangerous," New Jersey state police said on Facebook. "We strongly recommend that you do not use this product. "Officers do not have the luxury of... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-07-02 00:00:00 UTC ]
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If you’re a big fan of the Raspberry Pi, as we are, there’s a good chance you might have downloaded The MagPi digital magazine before. This is an official magazine packed with builds, hacks and step-by-step tutorials. It’s always been very popular (partly due to being free of course), with over... Continue reading at Betanews
[ Betanews | 2015-06-29 00:00:00 UTC ]
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Simon & Schuster has bought a "unique" debut from an Australian author. S&S ssistant fiction editor Carla Josephson bought UK, Commonwealth & ANZ rights in All These Perfect Strangers by Australian prize-winning author Aoife Clifford from Rebecca Ritchie and Clare Forster at Curtis... Continue reading at The Bookseller
[ The Bookseller | 2015-06-27 00:00:00 UTC ]
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Bonnier Publishing has acquired Lincolnshire-based commercial fiction publisher Totally Entwined Group for an undisclosed sum. Bonnier is acquiring the whole company and its imprints Totally Bound Publishing (romance), Pride Publishing (LGBTQI fiction), Finch Books (YA), Evidence Press... Continue reading at The Bookseller
[ The Bookseller | 2015-06-27 00:00:00 UTC ]
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Scribd has acquired Librify, a social e-reading platform, for an undisclosed sum. Librify was founded in 2013 and launched publicly last summer as a social e-reading site for book clubs with a retail offer. Continue reading at The Bookseller
[ The Bookseller | 2015-06-26 00:00:00 UTC ]
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Quercus has acquired a book about cycling by Olympic gold medallist and world champion Geraint Thomas after a "fierce auction". In The World of Cycling According to G, which will be published in hardback and ebook on the 29th October, Thomas talks about the world of cycling, from “grovelling... Continue reading at The Bookseller
[ The Bookseller | 2015-06-26 00:00:00 UTC ]
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Pan Macmillan has acquired a book about how the forces of Christianity destroyed the texts of the ancient Greeks and Romans. The Darkening Age, by historian and journalist Catherine Nixey, will tell the story of how all over the ancient Roman world books were burnt, temples were thrown down and... Continue reading at The Bookseller
[ The Bookseller | 2015-06-25 00:00:00 UTC ]
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Google and its lobbyists have had more meetings with European Commission officials than any other company, according to figures published by Transparency International on Wednesday.With 32 meetings logged between December and June, Google’s lobbying is topped only by that of BusinessEurope,... Continue reading at PC World
[ PC World | 2015-06-25 00:00:00 UTC ]
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Google has launched News Lab, a one-stop website that shows journalists how its tools can help them research, report and promote their stories. The intent is to "collaborate with journalists and entrepreneurs to help build the future of media." Google is joining a crowded field of websites... Continue reading at Digiday
[ Digiday | 2015-06-23 00:00:00 UTC ]
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The late April news was impressive and divisive: Google would spend €150 million on a new Digital News Initiative (DNI) partnership with European news publishers (“Google to launch $150 million partnership with publishers&rdquo ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-06-19 00:00:00 UTC ]
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Regional publisher to launch titles such as the Bristol Post and Leicester Mercury through apps that launch at 5pm dailyLocal World is to launch digital evening editions for 10 of its titles, including the Bristol Post, Leicester Mercury and Nottingham Post.The regional newspaper publisher has... Continue reading at The Guardian
[ The Guardian | 2015-06-19 00:00:00 UTC ]
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Little, Brown imprint Abacus has acquired UK rights to Jonas Jonasson’s The Hundred-Year-Old Man Who Climbed Out Of The Window And Disappeared. Independent Hesperus was ordered to stop selling or distributing the title in April after a High Court hearing brought by Hachette Book Group US, which... Continue reading at The Bookseller
[ The Bookseller | 2015-06-17 00:00:00 UTC ]
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Google is bringing a clearer picture of advertising to the mobile world with three tech advancements it announced at a company conference in the Florida Keys today. With Neal Mohan still at the helm of the display ad business, Google unveiled new services that help advertisers more effectively... Continue reading at AdWeek
[ AdWeek | 2015-06-17 00:00:00 UTC ]
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Business and personal development publisher Nicholas Brealey Publishing has been bought by Hachette UK, with the business becoming an imprint within John Murray Publishing. The deal will see founder Nick Brealey continue to manage the lists, reporting into John Murray Press m.d. Nick Davies,... Continue reading at The Bookseller
[ The Bookseller | 2015-06-17 00:00:00 UTC ]
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Hachette UK has acquired Nicholas Brealey Publishing in a deal that includes the company’s U.S. imprints Davies L. Black and Intercultural Press. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-16 00:00:00 UTC ]
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When you’re not liking your friends’ photos on Facebook, you’re likely to soon have more opportunities to buy stuff.Facebook is expanding its partnership with Shopify, which helps businesses create online storefronts. Facebook has been testing buy buttons in the News Feed and on businesses’... Continue reading at PC World
[ PC World | 2015-06-11 00:00:00 UTC ]
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#announced wednesday
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SF grand dame Ursula K Le Guin, writes, 'Every book purchase made from Amazon is a vote for a culture without content and without contentment.' The post Ursula K. Le Guin Urges Amazon Book Buying Boycott appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-05 00:00:00 UTC ]
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Manchester University Press (MUP) has acquired 58 titles in politics and sociology which had been scheduled to appear with Bloomsbury. Earlier this year, Bloomsbury Academic announced it would no longer be commissioning books in the fields of politics, international relations or sociology as it... Continue reading at The Bookseller
[ The Bookseller | 2015-06-03 00:00:00 UTC ]
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The Digital Reader reports that due to concerns over “rampant commercial piracy,” Google has closed the Google Play Books Partner Center to new users. The post Google Closes Down Play Books Publisher appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-28 00:00:00 UTC ]
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Earlier this month Google announced that video ads running on YouTube have a chance to be seen 91% of the time. That's great, and a lot better than the 46% of video ads that Google runs outside of YouTube that never have a chance to be seen. But advertisers would like to be able to check... Continue reading at Advertising Age
[ Advertising Age | 2015-05-26 00:00:00 UTC ]
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#check google
#ad viewability
#chief concern
#buying online