If Google's research is correct, more than half of all smartphone users give up trying to load mobile websites if it takes longer than three seconds. Because of that, Google is moving forward with several beta offerings to help publishers and advertisers make their mobile formats more efficient. Today, the search and video giant introduced native video ads for publishers, an offering through its DoubleClick platform that the company says could speed up video on publishers' mobile websites while also driving more revenue. "It is in everyone's interest to work together to deliver a faster mobile experience," Jonathan Bellack, Google's director of product management for publisher platforms, told Adweek. "We feel the data is very clear that mobile users expect speed and that they will not wait around if things are slow. And therefore, if the industry together cannot deliver speed, nobody will succeed." Google says its video ads business is growing quickly, with monthly video ad impressions served across platforms doubling since January. When the company reported it's third-quarter earnings last month, Ruth Porat, chief financial officer for Google parent company Alphabet, said mobile search and video continue to power the company's advertising business. Native ad impressions served through DoubleClick also have doubled overall since May for a group of publishers that includes The New York Times, Vogue, Slate and eBay. (For The New York Times, for example, native ads... Continue reading at 'AdWeek'
[ AdWeek | 2016-11-15 00:00:00 UTC ]
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It's common practice for musical artists to create their own labels in order to dip into that part of the industry. However, even though it's, more or less, the same thing, New York Yankees shortstop Derek Jeter is taking the uncommon step of launching his own book publishing imprint, Jeter... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2013-11-16 00:00:00 UTC ]
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After eight years of litigation—three of which had all parties stumping together for an ill-fated, controversial settlement—Judge Denny Chin last week dismissed a lawsuit filed by the Authors Guild over Google’s mass scanning of library books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-16 00:00:00 UTC ]
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The print book business in Latin America remains dominant, but digital is rising. Are there lessons to be learned from the music business? Several Argentine music pros weigh in. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-11-15 00:00:00 UTC ]
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For the past few years, newspaper publishers have prowled their buildings, asking why, and getting some amazing answers. Institutional knowledge is wonderful, but institutional resistance is intolerable. We must invoke a brilliant strategy to conquer ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-11-15 00:00:00 UTC ]
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IFC's upcoming The Spoils of Bablyon, a comedy miniseries that spoofs serious miniseries, is based on a book that seems to be sold out in Hudson News stores around the country. The problem with keeping the book in stock, though, is that there were never any printed copies. Eric Jonrosh (and the... Continue reading at AdWeek
[ AdWeek | 2013-11-15 00:00:00 UTC ]
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A judge on Thursday rejected a request to remove Robert J. Hall from his post as publisher of the company that owns the (Philadelphia) Daily News, Inquirer and Philly.com. Philadelphia Common Pleas Judge Patricia McInerney is still consideri ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-11-15 00:00:00 UTC ]
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US Circuit Judge Denny Chin says Google Books falls under fair use, while the Authors Guild calls it copyright infringement. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-11-15 00:00:00 UTC ]
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There is nothing wrong with Google scanning millions of book and making that text available as snippets in search results. This is the ruling made today by a judge in New York, bringing to an end an eight year legal battle between Google and The Authors Guild in conjunction with several specific... Continue reading at Betanews
[ Betanews | 2013-11-15 00:00:00 UTC ]
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Google's massive book-scanning project that makes complete copies of books without the authors' permission is perfectly legal under U.S. copyright law, a federal judge ruled today, deciding an 8-year-old legal battle. Continue reading at Wired
[ Wired | 2013-11-15 00:00:00 UTC ]
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A U.S. judge has thrown out a long-standing copyright infringement case brought against Google by the Authors Guild, saying the company’s book-scanning project provides significant benefits to the public. Judge Denny Chin, formerly of the U.S. District Court for the Southern District of New... Continue reading at PC World
[ PC World | 2013-11-14 00:00:00 UTC ]
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Eight years after a group of authors and publishers sued Google for scanning more than 20 million library books without the permission of rights holders, a federal judge has ruled that the web giant's sweeping book project stayed within the bounds of U.S. copyright law. Continue reading at Wired
[ Wired | 2013-11-14 00:00:00 UTC ]
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New York Yankees superstar shortstop Derek Jeter is joining with S&S to launch Jeter Publishing, an elaborate co-publishing partnership that will release picture books, middle-grade fiction, adult nonfiction, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-14 00:00:00 UTC ]
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Google's Books project, which has indexed millions of titles and made them available online, hasn't always been on completely solid legal footing. After all, Books operates without the permission of authors, which has understandably drawn some ire from copyright holders, not to mention other web ... Continue reading at Engadget
[ Engadget | 2013-11-14 00:00:00 UTC ]
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Publishers have defended their record as employers after claims that book industry employees are... Continue reading at The Bookseller
[ The Bookseller | 2013-11-14 00:00:00 UTC ]
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Simon and Schuster Children’s Books is to publish a book based on internet sensation The... Continue reading at The Bookseller
[ The Bookseller | 2013-11-14 00:00:00 UTC ]
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By using images in tweets, publications like The Atlantic, Grantland, Slate and Wired are turning tweets into the kind of story previews readers already see on Facebook, the front page of a newspaper or in the contents section of a magazine.The post Publishers Get Traffic Boost From Twitter... Continue reading at Digiday
[ Digiday | 2013-11-13 00:00:00 UTC ]
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A collection of first edition books illustrated by the Edwardian artist Arthur Rackham has sold for more than £40,000 at auction. Continue reading at BBC News
[ BBC News | 2013-11-13 00:00:00 UTC ]
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New community may come from a publisher, but it's starting with digital media rather than books. By Stuart DredgeStuart Dredge Continue reading at The Guardian
[ The Guardian | 2013-11-12 00:00:00 UTC ]
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Pan Macmillan has acquired five self-published and two unpublished novels by bestselling ebook... Continue reading at The Bookseller
[ The Bookseller | 2013-11-12 00:00:00 UTC ]
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News Corp., the publisher of newspapers such as the Wall Street Journal and New York Post, reported a 2.8% decline in first-quarter revenue, hurt by shrinking demand for print advertising.Sales fell to $2.07 billion in the period, which ended on Sept. 30, down from $2.13 billion a year earlier,... Continue reading at Crains New York
[ Crains New York | 2013-11-12 00:00:00 UTC ]
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