While most people associate Android with text-messages, Google hopes you will think of it in another "text" aspect too -- textbooks. Today, Google announces that it is bringing textbooks to the Play Store. The company has partnered with all five major textbook publishers -- Cengage, Wiley, Pearson, McGraw-Hill and Macmillan. This is a huge win for students, as they will no longer have to carry a large backpack full of books (chiropractors should be worried). Google will also be giving students' wallets some relief -- while they can buy textbooks at normal price, they can also rent them for six… [Continue Reading] Continue reading at 'Betanews'
[ Betanews | 2013-07-25 00:00:00 UTC ]
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The Publishers Association has recommended that the government makes funding for textbooks a priority. Continue reading at The Bookseller
[ The Bookseller | 2018-06-01 00:00:00 UTC ]
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'There can never be too many bookstores in America,' Barnes & Noble chief Len Riggio tells an appreciative crowd at the bookseller-oriented 2018 BookExpo in New York. The post Riggio Rallies Booksellers at BookExpo: ‘Open More Stores Than We Close’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-05-31 00:00:00 UTC ]
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The personal finance publisher has used the platform to get newsletter subscribers. The post How Kiplinger uses Facebook ads to grow its newsletters appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-05-25 00:00:00 UTC ]
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The Financial Times and New York Media suspended their paid media on Facebook over concerns about how news publishers are treated under its new ad policy. The post Publishers stop Facebook ad spending over policy that treats publishers as political advertisers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-05-25 00:00:00 UTC ]
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For Facebook and publishers of the open web alike, the feed is considered sacred ground for users, delivering a direct stream of content and in-feed ads. But just like any powerful tool placed in the wrong hands, this type of advertising can become a weapon to spread false news or influence with... Continue reading at Digiday
[ Digiday | 2018-05-22 00:00:00 UTC ]
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Publishers including the Guardian, USA Today and Salon let readers turn off mobile ads for a price. The post Publishers try to use ad annoyance as a lure to subscribers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-05-22 00:00:00 UTC ]
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The manager of Edinburgh retailer Golden Hare Books has hit out at Waterstones’ plans to open an unbranded store nearby. Continue reading at The Bookseller
[ The Bookseller | 2018-05-16 00:00:00 UTC ]
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The suit claims that Cengage "wrongfully" implemented “a unilateral change to the compensation structure for its authors” when it created a new subscription service. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-05-15 00:00:00 UTC ]
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Publishers are finding readers are willing to make small-dollar donations to support news operations. The post In a tough ad climate, small publishers are finding success in small donations appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-05-14 00:00:00 UTC ]
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If a bookstore takes the name of the city in which it resides, it had better reflect the values and character of its hometown. Boulder Book Store, PW’s 2018 Bookstore of the Year, does just that. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-05-11 00:00:00 UTC ]
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This year, BookExpo is the place for librarians to connect with the books and authors their patrons will be clamoring for. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-05-11 00:00:00 UTC ]
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Review: A large comfy leather sofa, persian rug, bland painting and shelves of books make up the set of Remuera housewife Deb's life and an updated version of Roger Hall's 1999 one-woman play The Book Club, showing at Auckland's PumpHouse Theatre. Continue reading at Stuff
[ Stuff | 2018-05-11 00:00:00 UTC ]
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Atlantic Media-owned Quartz has long eschewed programmatic advertising, arguing display ads sold through automation negatively impact user experience. But the company said Tuesday that it is changing its mind, and among other steps has begun selling ads through Concert, a digital ad marketplace... Continue reading at Advertising Age
[ Advertising Age | 2018-05-09 00:00:00 UTC ]
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Google Assistant may have debuted as a bonus feature in the company’s ho-hum Allo messaging app, but it’s been on a roll ever since. The AI helper is now embedded in more than 500 million devices worldwide, Google revealed Tuesday during its annual I/O developer conference keynote. The company... Continue reading at PC World
[ PC World | 2018-05-09 00:00:00 UTC ]
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Regulators, publishers, and privacy watchdogs say moves by the tech giants may leave European internet users no better off. Continue reading at Wired
[ Wired | 2018-05-01 00:00:00 UTC ]
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Four trade groups representing publishers such as Axel Springer, Bloomberg, Conde Nast, Hearst and the Guardian released a letter Monday addressed to Google CEO Sundar Pichai that sharply criticizes the company's approach to publishers as strict new privacy rules loom in Europe.The trade... Continue reading at Advertising Age
[ Advertising Age | 2018-04-30 00:00:00 UTC ]
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Amazon's brutal efficiency, obsession with automation and ruthless pricing tactics have helped it disrupt or conquer market after market, starting with books in 1997. Now it's bringing those tactics to bear on the company's latest target: the ad business.To shoulder its way into an industry... Continue reading at Advertising Age
[ Advertising Age | 2018-04-30 00:00:00 UTC ]
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A number of trade publishers have enjoyed success at the annual D&AD Awards, and will hope to win one of the body’s coveted Pencils at a prize ceremony this evening. Continue reading at The Bookseller
[ The Bookseller | 2018-04-27 00:00:00 UTC ]
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Martin Lewis is suing Facebook. The question is whether companies can be held responsible for the behaviour of their softwareMartin Lewis, the consumer advice and money-saving expert, is suing Facebook in a case that threatens the dominant business model of publishing on the internet. It raises... Continue reading at The Guardian
[ The Guardian | 2018-04-23 00:00:00 UTC ]
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Facebook plans to try out pre-roll ads -- that is, commercials that play before videos -- in more parts of its service. This comes after it's spent months testing the format in limited places, like the Watch section. In a blog post published today, t... Continue reading at Engadget
[ Engadget | 2018-04-21 00:00:00 UTC ]
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