Friday Wake-Up Call: Trump's 2016 ad strategy reportedly impressed Facebook

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: Chance the Rapper is also a publisher now. He just bought the assets of Chicagoist, the local online news and culture publication, and he released a song to announce it. "The song kicks off with 'Fuck you, fuh-uh-uh-uh fuck you,' so if you're listening at work you might want to use headphones," Ad Age's Simon Dumenco writes. The line that contains his big reveal is: "I bought the Chicagoist just to run you racist bitches outta business." For those offended by profanity, there is also a news release in which Chance describes his intentions into staid PR-speak: "I look forward to re-launching [Chicagoist] and bringing the people of Chicago an independent media outlet focused on amplifying diverse voices and content."A valued customerFacebook's Mark Zuckerberg secretly called the U.S president-elect after the 2016 election and "congratulated the Trump team on its victory and successful campaign, which spent millions of dollars on advertising with Facebook," BuzzFeed News reports. (Facebook declined to comment.) The report adds that BuzzFeed Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-07-20 00:00:00 UTC ]
News tagged with: #alexa app #news release #report adds

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Netherlands, Flanders to be Guests of Honor at Frankfurt 2016

The Netherlands and Flanders will join together in a collective presentation as Guests of Honor at the Frankfurt Book Fair in 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-17 00:00:00 UTC ]
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Facebook takes hands-off approach to sponsor posts

Facebook has a clear policy prohibiting brands from publishing advertising on their pages, but things get murkier when ads take the form of sponsor content. The post Facebook takes hands-off approach to sponsor posts appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsor content


More authors added to YALC lineup

Sally Green and Charlie Higson have joined the line-up for the UK's first YA literature... Continue reading at The Bookseller

[ The Bookseller | 2014-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sally green #charlie higson #ya literature


Rising above the listicle: What makes a good native ad

The upcoming Digiday Content Marketing Awards include a category for best publishing native advertising program. We asked presenters from our upcoming Digiday Publishing Summit to offer their insights on what makes effective native ads.The post Rising above the listicle: What makes a good native... Continue reading at Digiday

[ Digiday | 2014-03-12 00:00:00 UTC ]
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Retailers Call for Action on E-Fairness

In advance of today’s hearing before the U.S. House Committee on the Judiciary, RILA and NRF urge lawmakers to level the playing field. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #playing field


Mindy Kaling will reportedly write follow-up to her bestselling book 'Is Everyone Hanging Out Without Me?'

During a panel at Austin's South by Southwest conference, Kaling said she is writing another book. Kaling's show 'The Mindy Project' was recently renewed for a third season. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mindy kaling #bestselling book


UK mobile advertising set to overtake newspaper ad revenue in 2014

New eMarketer research forecasts mobile ad spend to top £2bn this year, and for total digital media to reach £9bn by 2017UK mobile advertising spend is forecast to top £2bn and overtake newspaper ad revenue for the first time in 2014, according to new research.Total digital media advertising... Continue reading at The Guardian

[ The Guardian | 2014-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising spend #steepest drop #market share


Pastor reportedly buys his way onto New York Times bestseller list

Mark Driscoll reportedly paid the firm ResultSource Inc. hundreds of thousands of dollars to secure a place on the NYT bestseller list for his book. It's only the latest story of companies who will work to ensure a book makes it onto a bestseller list. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest story #bestseller list


Can A Startup Help Publishers Cut Out Twitter, Facebook, And Flipboard?

Connecting content creators and consumers would be an enormous coup for news sites, magazines, TV networks, and other media. We look at three startups that could help.At magazines like Fast Company, we rely on distribution networks to get our articles to our readers. In print, the primary... Continue reading at Fast Company

[ Fast Company | 2014-03-07 00:00:00 UTC ]
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Digital Ad Growth About to Offset Print Decline

News websites and online publishers saw advertising soar 18 per cent in Britain last year, fuelling hopes that digital growth has reached a long-awaited tipping point where it will offset print decline. Figures from the Association of Online Publi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news websites #online publishers #digital growth


UK Independent Publishers Call for Bolder Experiments

Signs from the UK Independent Publishers Guild conference signal a move toward bolder experiments with with content, DRM, and engagement to foster a brighter future. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-03 00:00:00 UTC ]
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Facebook rewards brands for tagging

Facebook is allowing to Pages to tag one another, but brands and publishers need to judicious in how they use the new feature.The post Facebook rewards brands for tagging appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-02-26 00:00:00 UTC ]
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Quarto Reports $176M in 2013 Revenues

U.K. illustrated book publisher the Quarto Group reported revenue of $176.3 million for 2013, a slight decline from the $180.9 million reported in 2012. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #slight decline


Reports of a second JK Rowling series has fans on alert (+video)

Reports from the UK suggest that JK Rowling has committed to a seven-book series, although her American publisher says the story is 'without foundation.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk suggest #jk rowling #seven-book series #american publisher


Reports of a second JK Rowling series has fans on alert

Reports from the UK suggest that JK Rowling has committed to a seven-book series, although her American publisher says the story is 'without foundation.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk suggest #jk rowling #seven-book series #american publisher


Neknominate needs health warnings on Twitter and Facebook, say councils

Local Government Association calls on websites to highlight dangers of drinking game linked to several deathsTwitter and Facebook should introduce warnings about the drinking game neknominate, which has been linked to several deaths, councils have said. The Local Government Association (LGA),... Continue reading at The Guardian

[ The Guardian | 2014-02-22 00:00:00 UTC ]
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Tina Fey will reportedly star in a film adaptation of 'Taliban Shuffle'

The movie will be based on the memoir by journalist Kim Barker, a darkly comic look at reporting in the Middle East. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tina fey #film adaptation #middle east


Do publishers need a WhatsApp strategy?

WhatsApp, Facebook's bold $19 billion acquisition, may be best known as a cross-platform instant messaging service for smartphones. But it could become an invaluable distribution tool for publishers.The post Do publishers need a WhatsApp strategy? appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-02-21 00:00:00 UTC ]
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2014 PubWest Design Awards Call for Entries

The prize is divided into 20 print categories, and three additional ebook categories. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-21 00:00:00 UTC ]
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The Way Publishers Cash In Twitter Referrals Now (Hint: More Ads)

Much bandwidth has been consumed discussing the effects of Facebook's recent algorithm change to favor sites offering "high quality" content. It's been said to hurt viral sites like Upworthy -- a notion the site's founders have denied -- while rewarding other publishers including Mental... Continue reading at Advertising Age

[ Advertising Age | 2014-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high quality #make money