The Paris Commercial Court has authorised a plan to allow the France Loisirs book club, with its 200 retail outlets and 1,300 employees across France, to remain in business, according to press reports. Continue reading at 'The Bookseller'
[ The Bookseller | 2017-12-07 00:00:00 UTC ]
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Confusing licensing rules, walled gardens, limited bundling, subscriptions, and library borrowing, buggy platforms. Why do we put up with this ebook nonsense? Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-10-31 00:00:00 UTC ]
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When Chevrolet launches its 2014 Corvette Stingray this fall, it will rely as much on data as a big creative idea to reach its target audience of affluent sports-car owners.Instead of widely blanketing the country with expensive national TV and print ads, Chevy is microtargeting owners of the... Continue reading at Advertising Age
[ Advertising Age | 2013-10-30 00:00:00 UTC ]
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Instagram's cautious roll-out of its in-stream ads is now underway.U.S. users who open the app in the coming week will see an "educational ad" from Instagram itself, according to a blog post. Confirmed advertisers to follow it are Adidas, Ben & Jerry's, Burberry, General Electric, Levi's,... Continue reading at Advertising Age
[ Advertising Age | 2013-10-25 00:00:00 UTC ]
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The Mainstreet Trading Company has won a competition to feature in a new book in the Busy Books... Continue reading at The Bookseller
[ The Bookseller | 2013-10-21 00:00:00 UTC ]
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Right-sized and re-made, the Frankfurt Book Fair retains its pre-eminent position in the global publishing industry, digital revolution and all. Click here to listen. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-10-18 00:00:00 UTC ]
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Judging by the number of TED talks or books bouncing up and down the bestseller lists offering to help us bottle that elusive djinn, we should be living in the Age Of Creativity. If that's true, though, why are so many books and talks about creativity filled with so many clichés? How can books... Continue reading at Fast Company
[ Fast Company | 2013-10-16 00:00:00 UTC ]
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The 2013 Frankfurt Book Fair was a busy one, despite another modest decline in trade visitors Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-10-15 00:00:00 UTC ]
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Sainsbury’s, Tesco’s and Blackwell’s new ebook divisions will make their first... Continue reading at The Bookseller
[ The Bookseller | 2013-10-09 00:00:00 UTC ]
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Four months after introducing video, Instagram took the natural next step today, telling its over 150 million users their streams would soon include ads too.The company, acquired by Facebook for $736 million in 2012, announced the development in a short blog post it published Thursday afternoon.... Continue reading at Advertising Age
[ Advertising Age | 2013-10-04 00:00:00 UTC ]
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Paper making a Book? That would follow logic. But the Paper we're referring to here is actually an iPad sketchbook app and the book? Why, that'd be a product of Moleskine. An update released today to Paper's popular app adds a new 'Make a Book' service which allows users to self-publish their... Continue reading at Engadget
[ Engadget | 2013-10-02 00:00:00 UTC ]
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Next Issue Media, the publishing industry's attempt to create a Hulu-style joint venture for digital magazines, is expanding to Canada and taking on a new investor. The JV, whose members include Time Inc., Hearst and Conde Nast, will add Rogers Communications' Roger Media unit as an equity... Continue reading at AllThingsD
[ AllThingsD | 2013-09-27 00:00:00 UTC ]
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Joe Ripp started his new job as CEO of Time Inc. only three weeks ago, but he's already caught the attention of staffers by saying the executive suite had for too long been a place "where ideas go to die." He'll need their imagination and commitment going forward as parent company Time Warner... Continue reading at Advertising Age
[ Advertising Age | 2013-09-25 00:00:00 UTC ]
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Word-of-mouth has long been a driver of small business success (and failure), and these days it takes the form of online customer reviews. But the relative anonymity provided by the Web has added a new wrinkle: review fraud. In fact, fake reviews have been a real problem on Yelp. Last fall the... Continue reading at PC World
[ PC World | 2013-09-20 00:00:00 UTC ]
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Facebook marketing specialists Qwaya offer tips on making the most of marketing and advertising for publishers on the ubiquitous social media platform. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-09-11 00:00:00 UTC ]
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#media businesses
Rep. Anna Eshoo (D-Calif.), ranking member of the House subcommittee on communications and technology, just made Wednesday's upcoming hearing interesting by publishing a discussion draft of a bill intended to eliminate TV blackouts caused by retransmission consent disputes. The bill, nicknamed... Continue reading at AdWeek
[ AdWeek | 2013-09-10 00:00:00 UTC ]
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Macmillan Children's Books pre-school imprint Campbell Books wants to feature the UK's... Continue reading at The Bookseller
[ The Bookseller | 2013-09-09 00:00:00 UTC ]
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Alexie, author of books including 'The Absolutely True Diary of a Part-Time Indian,' wrote a letter urging his fellow writers to handsell their books on the Saturday after Thanksgiving. 'The most important thing is that we’ll all be helping Independent bookstores, and God knows they’ve helped us... Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-09-06 00:00:00 UTC ]
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Offering unlimited television shows and music for a flat monthly fee has worked for Netflix Inc. and Spotify AB. Will it work in the book industry? Continue reading at AllThingsD
[ AllThingsD | 2013-09-03 00:00:00 UTC ]
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#book industry