Fox hires Nielsen exec to lead new data-driven sales strategy

Mainak Mazumdar joins Fox as its first executive VP, chief advertising research and analytics officer. Continue reading at 'Advertising Age'

[ Advertising Age | 2023-03-07 17:55:42 UTC ]
News tagged with: #executive vp #nielsen

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Prince Harry’s ‘Spare’ Memoir Breaks Sales Records

The steady drumbeat of revelations that preceded the book’s release helped push early orders and initial sales, making “Spare,” on its first day, one of the best-selling hardcover books in recent memory. Continue reading at The New York Times

[ The New York Times | 2023-01-11 22:07:48 UTC ]
More news stories like this | News stories tagged with: #prince harry #recent memory #memoir


Media Agencies Call on Marketers to Change Their Digital Strategies

Most senior media agency professionals want their clients to invest in emerging media and explore new digital channels this year. With global advertising spend forecast to slow this year from record levels of spend and the rising cost of digital media spend, marketers will be scrutinizing where... Continue reading at AdWeek

[ AdWeek | 2023-01-11 13:54:14 UTC ]
More news stories like this | News stories tagged with: #digital strategies #emerging media #digital channels #record levels #digital media


US Bestsellers and Book Sales in 2022: Second-Highest at NPD

NPD Bookscan reports US print book sales rose 12 percent and has published a list of the top print bestsellers in 2022. The post US Bestsellers and Book Sales in 2022: Second-Highest at NPD appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-10 16:25:54 UTC ]
More news stories like this | News stories tagged with: #book sales #print book #bookscan


Hachette CEO Michael Pietsch on Book Sales, Copyright, and More

In a letter to agents and authors, HBG CEO Michael Pietsch touched on a number of topics, including the sales outlook for trade books, the lawsuit against the Internet Archive, and increasing direct-to-consumer marketing and sales efforts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book sales #trade books #internet archive


Amazon's Kindle Scribe is on sale for the first time, plus the rest of the week's best tech deals

When we weren't distracted by all the cool stuff at CES, we found some pretty great deals on tech that you can buy right now. Amazon's just-released Kindle Scribe, with both reading and writing capabilities, saw its first-ever discount and Razer discounted many of their 2022 Blade 15 gaming... Continue reading at Engadget

[ Engadget | 2023-01-06 19:05:41 UTC ]
More news stories like this | News stories tagged with: #all-time low #buying advice #follow @engadgetdeals #kindle


Print Book Sales Fell 6.5% in 2022

After two years of surprisingly strong sales during the pandemic, unit sales of print books fell 6.5% in 2022 compared to 2021 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
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The 2023 Digiday Publishing Summit Preview: How publisher needs and programmatic trends are shaping revenue, data and media

Presented by Rise Join a panel led by editor-in-chief Jim Cooper as Digiday and Rise kick off 2023 with a special preview of the upcoming Digiday Publishing Summit. As our editors prepare to put a lens on revenue, data and editorial strategies at the Vail summit this March, RSVP to save your... Continue reading at Digiday

[ Digiday | 2023-01-05 15:47:27 UTC ]
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German Book Market in 2022: Sales Down 2.1 Percent

The Börsenverein reports on book sales and bestsellers in German book market in 2022 and depicts 'a major economic challenge.' The post German Book Market in 2022: Sales Down 2.1 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-05 14:26:20 UTC ]
More news stories like this | News stories tagged with: #book sales #german book #book market


Nielsen brings next-gen measurement to market—but isn't using it for deals yet

Long-awaited Nielsen One is ready to use, but not ready for trading as VAB call it a 'work in progress.' Continue reading at Advertising Age

[ Advertising Age | 2023-01-04 12:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


Hachette Announces New Carbon Emissions Reduction Strategy

By 2030, the company’s “30/30 Strategy” aims to cut 30% of its global emissions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-04 05:00:00 UTC ]
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Print Book Sales Rose 10% in Last Week Before Christmas

Helped by an extra Saturday of sales compared to 2021, unit sales of print books rose 10% last week over the week ended December 25, 2021, at outlets that report to NPD BookScan. All six major categories posted increases in the week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-28 05:00:00 UTC ]
More news stories like this | News stories tagged with: #sales compared


Barnes & Noble Opening 30 Stores in 2023, Leading Big Real Estate Wave

Competition from Amazon seems to have ended as Barnes & Noble plans to open more stores in 2023 as part of a real estate expansion wave. Continue reading at Book Riot

[ Book Riot | 2022-12-22 16:50:46 UTC ]
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October Was a Rough Month for Publishing Industry Sales

With sales in the adult books and children’s/young adult categories falling 16.4% and 9.9%, respectively, total industry sales dropped 9.3% in October from a year ago for the 1,370 publishers that report results to AAP’s StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-22 05:00:00 UTC ]
More news stories like this | News stories tagged with: #adult books #report results #publishing industry


Print Book Sales Dropped 6.4% Last Week

Unit sales of print books rose 15.5% last week over the previous week, but were still down 6.4% from the comparable week last year at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-22 05:00:00 UTC ]
More news stories like this | News stories tagged with: #previous week


Print Sales Dipped 4.1% in Early December

Unit sales of print books fell 4.1% in the week ended Dec. 10, 2022, from the comparable week in 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-16 05:00:00 UTC ]
More news stories like this | News stories tagged with: #early december


Scholastic Posts Second-Quarter Double-Digit Gains in Sales and Earnings

A 19% increase in Scholastic's children's book publishing and distribution segment drove total sales up 12% in the second quarter, while operating income rose 20%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-16 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishing #children's book


Print Sales Show Improvement, But Still Fell Last Week

Unit sales of print books had one of their best weeks of the year last week, but it wasn’t quite enough to top sales from a year ago. As a result, unit sales fell 4.1%, marking one of the smallest declines this fall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #print books


Bookstore Sales Slipped in October

Bookstore sales fell 2.9% in October compared to 2021, falling to $636 million from $655 million last year, according to preliminary estimates from the U.S. Census Bureau. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #october compared #preliminary estimates #census bureau #bookstore sales


November Religion Bestsellers: Fox’s Faulkner Tops; Christmas Novels Dominate

‘Faith Still Moves Mountains’ by Fox News anchor Harris Faulkner takes the number-one spot on PW’s Religion Nonfiction bestsellers list; holiday-themed romances and mysteries take over the PW Religion Fiction list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-14 05:00:00 UTC ]
More news stories like this | News stories tagged with: #moves mountains


Holiday Book Sales Trail 2021

Unit sales or print books fell 17.3% in the week ended December 3, 2022, from the week ended December 4, 2021, at outlets that report to NPD BookScan. The sales total represented an increase over the previous week in 2021, but it is becoming clear that the holidays will not give a significant... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-12 05:00:00 UTC ]
More news stories like this | News stories tagged with: #previous week #significant boost #6% compared