Fox hires Nielsen exec to lead new data-driven sales strategy

Mainak Mazumdar joins Fox as its first executive VP, chief advertising research and analytics officer. Continue reading at 'Advertising Age'

[ Advertising Age | 2023-03-07 17:55:42 UTC ]
News tagged with: #executive vp #nielsen

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Hoover Can't Stop Weekly Sales Slide

Blockbuster first-week sales of Colleen Hoover’s 'It Starts with Us' was not enough to prevent unit sales of print books from falling 9.1% last week compared to the week ended October 23, 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-27 04:00:00 UTC ]
More news stories like this | News stories tagged with: #colleen hoover #print books #week compared

Podcast ads universally boost brand metrics—and longer ads work better, Nielsen finds

Consolidated report of over 600 individual Nielsen studies is "largest ever" study of podcast ads. Continue reading at Advertising Age

[ Advertising Age | 2022-10-26 15:52:35 UTC ]
More news stories like this | News stories tagged with: #nielsen finds #nielsen

Murdoch’s succession: who wins from move to reunite Fox and News Corp?

Deal would seal legacy with favoured heirs, but markets question whether companies should merge in the first placeThis week’s 200th anniversary soiree for the Sunday Times gathered some of the biggest names in media at the headquarters of the British Academy of Film and Television Arts in... Continue reading at The Guardian

[ The Guardian | 2022-10-21 14:56:58 UTC ]
More news stories like this | News stories tagged with: #media empire #rupert murdoch #biggest names #british academy #monday night #days earlier #news corp

Print Sales Dropped 10.5% in Early October

Unit sales of print books fell 10.5% in the week ended Oct. 15, 2022, from the comparable week in 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #early october

UK Execs: When Business is Booming and So Are the Costs

As the world book industry gathers in Frankfurt, UK executives share insights on today’s top publishing concerns—chief among them is cost. The post UK Execs: When Business is Booming and So Are the Costs appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-10-20 12:25:15 UTC ]
More news stories like this | News stories tagged with: #world book

Publishing Sales Fell in July

July was a bad month for publishing, with sales falling 14.9% from a year ago for the 1,368 publishers who report to AAP’s StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bad month

Rupert Murdoch considering merging Fox and News Corp once again

Merger would combine Fox News and TMZ with newspaper and online news operations, almost a decade after they splitThe two parts of Rupert Murdoch’s media empire are discussing a merger nearly a decade after they split.The merger would combine Murdoch’s Fox News and TMZ assets with News Corp’s... Continue reading at The Guardian

[ The Guardian | 2022-10-15 01:01:11 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #media empire #fox news #york post #news corp

Print Sales Dropped 8% in Early October

Unit sales of print books fell 8% in the week ended Oct. 8, 2022, from the comparable week in 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #early october

August Bookstore Sales Rose 5.4%

Following two months of declines, bookstore sales rose 5.4% in August over August 2021, hitting $1.14 billion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-14 04:00:00 UTC ]
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Newsweek Hires Kevin Gentzel as Global Chief Commercial and Growth Officer

The legacy news publisher Newsweek has hired Kevin Gentzel as its global chief commercial and growth officer, a newly created role, where he will report to chief executive Dev Pragad, Adweek has learned. Gentzel began the role Wednesday. In the position, he will oversee all lines of revenue... Continue reading at AdWeek

[ AdWeek | 2022-10-13 11:12:10 UTC ]
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Print Book Sales Fell 9% at End of September

Deep declines in adult nonfiction and juvenile categories and only a small gain in adult fiction resulted in a 9.6% drop in print sales last week compared to a year ago. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-07 04:00:00 UTC ]
More news stories like this | News stories tagged with: #adult nonfiction #juvenile categories #small gain #6% drop #week compared #print sales

Print Book Sales Are Slipping

The decline in unit sales slowed in the third quarter as adult fiction sales soared, but sales are still down for the year so far. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-07 04:00:00 UTC ]
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Print Sales Fell 4% Last Week

Unit sales of print books declined 4.2% last week as good debuts in adult fiction were not enough to offset declines in adult nonfiction and children's fiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #adult fiction #offset declines #adult nonfiction

A Huge Sales Jump for Religion Presses

Sales in the religion category increased 21.9% in 2021, according to figures released by the AAP. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #religion presses #figures released

Print Unit Sales Fell 2.3% in Mid-September

Unit sales of print books dropped 2.3% in the week ended Sept. 17, 2022, from the comparable week in 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-23 04:00:00 UTC ]
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Indie Presses and Bookstores Discuss Strategies for Success at PNBA

New marketing approaches and sustainable publishing were two of the main topics on the final day of the PNBA fall meeting. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #indie presses #main topics #final day

Why did Putin go to war, and can Ukraine win? A leading Russia historian chimes in

Orlando Figes, whose most recent book is "The Story of Russia," on the country's love of strongmen, the fate of dissenters and how the war will end. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-09-21 13:30:12 UTC ]
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Print Book Sales Fell 2.3% Last Week

Soft sales in the adult nonfiction and juvenile categories offset a 12.1% increase in sales of adult fiction, leading to a 2.3% drop in unit sales of print books last week compared to the week ended September 18, 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #week compared #adult nonfiction #1% increase #adult fiction #3% drop #print books

Publishing Industry Sales Rose by $3 Billion in 2021

Final sales numbers for 2021 from the Association of American Publishers show a 12.3% increase in industry sales, with total sales hitting $29.33 billion, up from $26.1 billion in 2020. Easing of the pandemic in 2021 had a significant impact on industry results. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #$3 billion #3% increase #industry sales #significant impact