Get out your crayons and mobile phones. The Toys 'R Us holiday catalog drops this week. At 96 pages, "The Great Big Toys 'R Us Book of Awesome" is its biggest issue ever and includes interactive elements for the first time."The Big Book, as we call it internally, is done every year, but this is a significant revamp of the catalog. What we've done is add more pages, a lot more product authority, interactive virtual reality and lifestyle spreads," said Rich Lennox, Toys 'R Us chief marketing officer. "We felt over time, it had become a little bit too much of a sales promotional vehicle and it had lost some of its magic."The magic added back in includes interactive elements that live on the content-driven lifestyle spread pages. Consumers who download the new Geoffrey Shuffle app to iPhone or Android devices can use it to hover over one of the eight special spreads to get a 3D pop-up shuffle game. It's played like a shell game, with Geoffrey and two other toys in wrapped boxes then mixed around for the player to guess where the iconic giraffe ends up. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-10-26 00:00:00 UTC ]
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Kids can enjoy audiobooks and podcasts too thanks to the child-friendly Yoto Player and its library. Continue reading at Engadget
[ Engadget | 2021-04-23 13:00:10 UTC ]
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Activist Alejandra Domenzain says children’s books about social issues must be more empowering. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-04-23 04:00:00 UTC ]
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Blume’s novels educated — and entertained — generations of readers. In today’s culture, it’s more complicated. Continue reading at The Washington Post
[ The Washington Post | 2021-04-19 12:00:00 UTC ]
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It sounds like science fiction but the demonstration by Elon Musk’s neurotechnology company Neuralink is a brain-machine interface in action. Continue reading at Stuff
[ Stuff | 2021-04-15 02:20:13 UTC ]
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Her best-selling children’s books included “Henry Huggins” and “Ramona the Pest.” Continue reading at The Washington Post
[ The Washington Post | 2021-03-26 09:19:11 UTC ]
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Claire Thomas’s three female protagonists ponder their worries while watching Samuel Beckett’s “Happy Days.” Continue reading at The Washington Post
[ The Washington Post | 2021-03-23 16:59:08 UTC ]
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Another of King’s special powers? Slipping into the persona of a teenager with total authenticity. Continue reading at The Washington Post
[ The Washington Post | 2021-02-28 07:14:30 UTC ]
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A collection of the best biography books for kids to help them learn about history’s most fascinating people and dream a bit bigger, including Turning Pages: My Life Story by Sonya Sotomayor, illustrated by Lulu Delacre. Continue reading at Book Riot
[ Book Riot | 2021-02-26 11:34:00 UTC ]
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Peter Barnes’ monologue about a royal footman was commissioned for radio but never broadcast until now. Director Philip Franks and others unravel its mysteryThe most celebrated set of dramatic monologues for broadcasting and theatre are Alan Bennett’s Talking Heads, first performed in the 1980s.... Continue reading at The Guardian
[ The Guardian | 2021-02-12 13:00:44 UTC ]
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At the turn of the 20th century, with few children's books featuring Black characters, one young editor implored his peers to 'Let us make the world know that we are living.' Continue reading at The Conversation
[ The Conversation | 2021-02-05 13:08:13 UTC ]
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The Sun on Sunday and children's reading charity BookTrust are launching a new campaign, Books For Kids, asking readers to send in their old children’s books so they can be pulped and turned into new ones, "bringing the joy of reading to more families during lockdown". Continue reading at The Bookseller
[ The Bookseller | 2021-02-02 17:33:21 UTC ]
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Hey '90s kid. Don't know what to read next? Take this quiz to find your next perfect-for-you, nostalgic YA book. Continue reading at Book Riot
[ Book Riot | 2021-02-02 11:31:00 UTC ]
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“The Great Alone” author’s latest is a melodramatic look at one woman’s quest for independence and survival during the Great Depression. Continue reading at The Washington Post
[ The Washington Post | 2021-01-28 16:41:57 UTC ]
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Jon Yaged, head of Macmillan Children’s Publishing Group, has been promoted to president of all of Macmillan Publishers' U.S. trade group. Jen Besser has been named to succeed Yaged as head of the children’s division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-01-26 05:00:00 UTC ]
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The fast-growing children's book publisher A Kids Book About is building a podcast network to extend its reach and expand the way it tells stories and sparks conversations. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2021-01-24 19:53:47 UTC ]
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The Quarto Group's eco-imprint Ivy Kids will publish When We Went Wild, the first children's book from Isabella Tree, conservationist and author of Wilding (Picador, 2018). Continue reading at The Bookseller
[ The Bookseller | 2021-01-24 15:30:24 UTC ]
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Usborne author PG Bell, creator of the children’s book series The Train to Impossible Places, has partnered with the National Literacy Trust and The Postal Museum on a letter writing project inviting children to share their experiences of the pandemic with future generations. Continue reading at The Bookseller
[ The Bookseller | 2021-01-13 22:56:51 UTC ]
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Independent publisher Child's Play will publish two more picture books by Romani author Richard O’Neill, as part of his Romani Tales series. Continue reading at The Bookseller
[ The Bookseller | 2021-01-06 20:26:51 UTC ]
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Indie bookshops in Tiers 2 and 3—which, unlike Tier 4 shops, can still open their doors to customers—have reported a change in customer behaviour this week, with reduced footfall since the government's warnings and further restrictions at the weekend. Continue reading at The Bookseller
[ The Bookseller | 2020-12-23 07:59:52 UTC ]
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Reading books is for nerds, right? Well, that depends on your definition of "nerd," I suppose. While I must confess to not being a regular reader, I greatly admire those that are. Reading is surely a better way to spend time than mindlessly watching sports on TV -- something I am quite guilty of... Continue reading at Betanews
[ Betanews | 2020-12-09 18:41:58 UTC ]
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