Financial Times Says Paid Posts Up 400% Following Acquisition of Alpha Grid

For the first time in its 129-year history, the Financial Times said digital advertising revenue has surpassed print. The company credits a chunk of its success to content marketing studio Alpha Grid, which it acquired a controlling stake in last June.The Alpha Grid acquisition was part of a larger trend among premium publishers last year, as many looked to bolster their bottom line by acquiring digital agencies who specialize in areas like branded content, targeting or creative.Gannett, for example, purchased ReachLocal for $158 million and the New York Times paid $21 million for HelloSociety and another $11 million for Fake Love, according to global marketing consultancy R3. Time Inc. and Vice also made similar acquisitions totaling $50 million. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-04-20 00:00:00 UTC ]
News tagged with: #controlling stake #larger trend #premium publishers #bottom line #branded content #$11 million

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Financial Times Sees 100,000 Downloads In Week After HTML Launch

Financial Times has decided to go another way for their digital subscription offering, opting out of the Apple sub model and creating an app through HTML 5, allowing users to get the app experience through their Web browser. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-17 00:00:00 UTC ]
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Financial Times Thumbs Nose at Apple with Web App

Just as mainstream publishers are hitching their digital futures to Apple with a deal to sell subscriptions through the company's new Newsstand, one major publisher is saying, in effect, who needs it? On Tuesday, the Financial Times launched FT Web App, a browser-based app for tablets, which is... Continue reading at AdWeek

[ AdWeek | 2011-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stronger position #follow suit #digital business


Cambodia's pioneering post-Khmer Rouge era Phnom Penh Post newspaper will stop print publication

The Phnom Penh Post, a newspaper founded in 1992 as Cambodia sought to re-establish stability and democracy after decades of war and unrest, says it will stop publishing a print edition this month, the latest blow to the country’s dwindling independent... Continue reading at ABC News

[ ABC News | 2024-03-01 11:58:31 UTC ]
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Transit time is learning time with Headway, now an extra $10 off

Travel is all about broadening your horizons. But when you’re at the airport, stuck in a cab, or on a train, it can feel pretty restricting. Transit time is a great time to catch up on your reading, though, and when you have Headway, you can access a world of learning right from your... Continue reading at PC World

[ PC World | 2023-09-22 08:00:00 UTC ]
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Time Hires Mark Howard as Its New Chief Operating Officer, Ushering in ‘Time 3.0’

The general news publisher Time has hired media executive Mark Howard as its new chief operating officer, according to a memo shared by chief executive officer Jessica Sibley. Howard, who will relocate to New York for the position, begins Monday. In the role, Howard will oversee operations... Continue reading at AdWeek

[ AdWeek | 2023-06-12 11:31:44 UTC ]
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The New York Post says racist and sexist posts came from rogue employee (updated)

Fast Company isn't the only news outlet to suffer a recent, high-profile security breach. As CNBCreports, The New York Post has confirmed a rogue employee was behind racist and sexist posts on the newspaper's website and Twitter account. The perpetrator lashed out at various targets as part of... Continue reading at Engadget

[ Engadget | 2022-10-27 15:22:26 UTC ]
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Time’s up for Time Out as London print edition of magazine to be axed

Final copies of erstwhile listings and entertainment bible to be printed in June after 54-year run in capitalTime Out will stop publishing its London print edition after 54 years, becoming the latest in a long line of media outlets to abandon their physical presence and go online... Continue reading at The Guardian

[ The Guardian | 2022-04-12 19:02:26 UTC ]
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Times of India, New York Times, News Corp Share Content-to-Commerce Case Studies

Leaders of content-to-commerce initiatives at three global news media companies shared in-depth looks at how those projects started and how they are Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-05-18 19:00:36 UTC ]
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BookExpo 2018: Authors Tell Booksellers, It's Best of Times, It's Worst of Times

BookExpo kicked off with the traditional adult book breakfast featuring three comedians, two novelists, and one history professor drawing laughs even while explaining how political and social upheavals inspire their writing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-31 00:00:00 UTC ]
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Portraits from the L.A. Times Studio at the 2018 Los Angeles Times Festival of Books

Portraits from the L.A. Times Studio at the 2018 Los Angeles Times Festival of Books Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-04-22 00:00:00 UTC ]
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How Conde Nast, New York Times, Hearst Are Adapting for Real-Time Bidding

When Matt Prohaska joined The New York Times as its first-ever programmatic advertising director, he claims to have begun meetings by drawing blood from his arm. "I wanted to show everyone I was human," he said.There was no actual bloodshed. Mr. Prohaska, hired in April after running his own... Continue reading at Advertising Age

[ Advertising Age | 2013-11-18 00:00:00 UTC ]
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Time Inc.'s Joe Ripp: After Time Warner Split, Our Cash Will Stay Ours

Joe Ripp started his new job as CEO of Time Inc. only three weeks ago, but he's already caught the attention of staffers by saying the executive suite had for too long been a place "where ideas go to die." He'll need their imagination and commitment going forward as parent company Time Warner... Continue reading at Advertising Age

[ Advertising Age | 2013-09-25 00:00:00 UTC ]
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Time Warner names Joseph Ripp CEO of Time Inc.

Time Warner Inc. has named Joseph Ripp the next CEO of Time Inc., resolving one big question as the publishing unit prepares to strike out on its own but surprising observers who had bet on another candidate.Mr. Ripp is CEO of OneSource Information Services, a business information provider. He... Continue reading at Crains New York

[ Crains New York | 2013-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$737 million #newspaper operations #similar move


Time Warner Names Joe Ripp CEO of Time Inc.

Ripp is a Time Inc. veteran, working at the magazine company from 1985 until 1999, serving as CFO from 1993. In 1999 he became CFO of Time Warner Inc. until its merger with America Online. Continue reading at AllThingsD

[ AllThingsD | 2013-07-22 00:00:00 UTC ]
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Time Warner spinning off Time Inc. magazine biz this year

Time Warner Inc. will spin off its magazine business later this year, turning the nine-decade-old publisher of Time, People and Sports Illustrated into a separate publicly held company.The board authorized management to proceed with the plan after a review of options, the New York-based media... Continue reading at Crains New York

[ Crains New York | 2013-03-07 00:00:00 UTC ]
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Time Warner Dumps Time Inc., and Wall Street Loves It

Even if the Meredith deal doesn't go through - and it should - Jeff Bewkes is out of the magazine business. Investors are partying like it's 2007. Continue reading at AllThingsD

[ AllThingsD | 2013-02-15 00:00:00 UTC ]
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Time Warner in talks to sell part of Time Inc.

Time Warner is in talks to sell a large portion of its Time Inc. magazine division, including People, InStyle and Real Simple, according to a report Wednesday afternoon by Fortune.Headed for Meredith, Berkshire Hathaway or nowhere new after all?Fortune is itself a Time Inc. magazine but reported... Continue reading at Crains New York

[ Crains New York | 2013-02-14 00:00:00 UTC ]
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Time Warner Put the "For Sale" Sign on Time Inc. Last Fall

Jeff Bewkes and company used to insist they wanted to hang on to their magazine business. They stopped saying that in September. Continue reading at AllThingsD

[ AllThingsD | 2013-02-14 00:00:00 UTC ]
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Media Decoder Blog: Time Warner Picks New Head for Time Inc. Magazine Unit

The selection of Laura Lang, the head of the digital ad agency Digitas, would add online expertise to the country’s largest magazine publisher. Continue reading at The New York Times

[ The New York Times | 2011-11-30 00:00:00 UTC ]
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BlogHer Looks At A 'Post-Oprah, Post-Martha' World

BlogHer co-founder and CEO Lisa Stone sounded triumphant today in San Diego, where her women-focused blog and advertising network was hosting its seventh annual BlogHer conference. More than 3,500 bloggers were in attendance, and the company announced some new partnerships like the "Live Well... Continue reading at AdWeek

[ AdWeek | 2011-08-06 00:00:00 UTC ]
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