A chance encounter in the National Library of Australia’s digital archive holds clues about an 1843 cookbook published in Parramatta. Continue reading at 'The Conversation'
[ The Conversation | 2022-04-26 19:56:33 UTC ]
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Publishers still aren't sure how to measure the effectiveness of native ads. Some say pageviews are the answer. Others say the proof is in engagement. At the Digiday Publishing Summit this week, we asked several publishers how they quantify the success of native ads at their publications. Here’s... Continue reading at Digiday
[ Digiday | 2013-10-23 00:00:00 UTC ]
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Michael Anthony, executive chef at Gramercy Tavern, discusses how writing the Gramercy Tavern Cookbook changed his life. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-10-22 00:00:00 UTC ]
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Could native advertising be hitting a wall? Marketers and publishers continue to fall all over themselves to create messaging that doesn’t look like advertising and that doesn’t annoy the reader. But the format is facing growing pains. “Agencies aren’t ready to turn on a dime and do this,” Rey... Continue reading at AdWeek
[ AdWeek | 2013-10-21 00:00:00 UTC ]
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Oxmoor House, MyRecipes.com, and Digimarc Discover has collaborated to created new interactive cookbooks that let cooks save recipes and automate shopping lists on smartphones. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-10-15 00:00:00 UTC ]
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Advertising Age's new eBook collection is informative, practical and easy to read. These guides, available on Amazon's Kindle, expertly cover current marketing topics and are designed to be a resource for marketers at every level, in any business.In "Winning with Facebook Advertising," readers... Continue reading at Advertising Age
[ Advertising Age | 2013-10-03 00:00:00 UTC ]
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Michael Symmons Roberts has won the Forward Prize for Best Collection (£10,000) for his... Continue reading at The Bookseller
[ The Bookseller | 2013-10-02 00:00:00 UTC ]
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Faber is to release a new edition of Seamus Heaney's poetry collection Opened Ground: Poems... Continue reading at The Bookseller
[ The Bookseller | 2013-10-01 00:00:00 UTC ]
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Faber is to publish a book of lyrics and notebooks from Joy Division frontman Ian Curtis. So... Continue reading at The Bookseller
[ The Bookseller | 2013-09-17 00:00:00 UTC ]
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Orion is to publish a collection of new fiction by the late author Maeve Binchy. Chestnut... Continue reading at The Bookseller
[ The Bookseller | 2013-09-16 00:00:00 UTC ]
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A free copy of Jamie Oliver's latest cookbook, Save With Jamie, is being donated to every... Continue reading at The Bookseller
[ The Bookseller | 2013-08-28 00:00:00 UTC ]
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The Web publishing services firm Livefyre has started turning social media content into native advertising for a handful of publishers. Livefyre—which offers publishers social tools like commenting, live blogs and live chats—built Playstation-sponsored social hubs for IGN and AOL's Joystiq... Continue reading at AdWeek
[ AdWeek | 2013-08-15 00:00:00 UTC ]
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Serpent's Tail has bought Australian novel The Dressmaker, soon to be filmed with Kate... Continue reading at The Bookseller
[ The Bookseller | 2013-08-13 00:00:00 UTC ]
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Who could resist Exploring Space With a Camera? Or Rockets and People, the autobiography of rocket designer Boris Chertok? Continue reading at The Atlantic
[ The Atlantic | 2013-08-08 00:00:00 UTC ]
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Edouard Cointreau, founder of the Gourmand World Cookbook Awards, has donated his vast library to Paris-Rungis, which has been designated a City of Gastronomy. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-07-31 00:00:00 UTC ]
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A book published during the presidency of Chester A. Arthur has a greater chance of being in print today than one published during the time of Reagan. Continue reading at The Atlantic
[ The Atlantic | 2013-07-30 00:00:00 UTC ]
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#book published
Random House and the Chorleywood Bookshop in Hertfordshire are to run a cookery book festival for... Continue reading at The Bookseller
[ The Bookseller | 2013-07-25 00:00:00 UTC ]
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Nine out of 10 publishers will be offering at least some form of native advertising formats by the end of this year, according to hot-off-the-presses research being presented by Online Publishers Association chief Pam Horan at OMMA Premium Display in ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-07-24 00:00:00 UTC ]
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#online publishers
Pearson Australia has announced up to 75 potential redundancies as it looks to make changes... Continue reading at The Bookseller
[ The Bookseller | 2013-07-16 00:00:00 UTC ]
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Panelists will discuss how they are publishing cookbooks in today's marketplace. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-07-15 00:00:00 UTC ]
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#cookbook webcast