From Facebook to Go90 to Nielsen, video publishers have a lot on their minds. The post ‘Facebook views are a vanity metric’: Overheard at the Digiday Video Anywhere Summit appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-11-06 00:00:00 UTC ]
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Publishers have been exploiting a Facebook loophole with their native ads, making them alluring ad buys in light of decreased Facebook reach for brands. The post When an ad is not an ad on Facebook appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-07-24 00:00:00 UTC ]
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SimpleReach, a company that provides publishers like The New York Times and Forbes with measurement and distribution tools for their native ad programs, has raised $9 million in its first big round of financing, the company said Tuesday. With the new series A funds, SimpleReach plans to invest... Continue reading at Advertising Age
[ Advertising Age | 2014-07-22 00:00:00 UTC ]
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SimpleReach, a company that provides publishers like The New York Times and Forbes with measurement and distribution tools for their native ad programs, has raised $9 million in its first big round of financing, the company said Tuesday. With the new series A funds, SimpleReach plans to invest... Continue reading at Advertising Age
[ Advertising Age | 2014-07-22 00:00:00 UTC ]
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One of the most famous characters in comic book history is set to bid a sad farewell. Continue reading at BBC World
[ BBC World | 2014-07-16 00:00:00 UTC ]
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When Secret first launched earlier this year, the only subscribers who could see your anonymous missives on the app were folks who were somehow connected to your phone's address book -- they were either your friends, friends of friends or friends of... Continue reading at Engadget
[ Engadget | 2014-07-15 00:00:00 UTC ]
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Facebook has helped catapult sites like BuzzFeed and Upworthy into social stardom, boosting the visibility of media content on the News Feeds of millions of users and generating a deluge of traffic. But in this rising tide, some publishers have seen ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-07-14 00:00:00 UTC ]
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Hearst Magazines, the publisher of Cosmopolitan and Elle, has sold a big Revlon campaign including a 10-episode digital-video series called "#GoBold."A spokeswoman for Hearst said the campaign's price tag is a "healthy seven figures" and includes not only the video series but also print pages,... Continue reading at Advertising Age
[ Advertising Age | 2014-07-14 00:00:00 UTC ]
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J.K. Rowling recently released a short story about the futures of such characters as Harry Potter, Ron Weasley, and Hermione Granger, while the new section of Universal Studios titled The Wizarding World of Harry Potter – Diagon Alley just opened to the public. J.K. Rowling also recently... Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-07-09 00:00:00 UTC ]
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A Thai magazine editor has been arrested for posting comments critical of the military on his Facebook page, reports Human Rights Watch (HRW).Thanapol Eawsakul, the editor of Fah Diew Khan (Same Sky) magazine, was detained on Saturday (5 July) and is expected to remain police custody for another... Continue reading at The Guardian
[ The Guardian | 2014-07-09 00:00:00 UTC ]
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Some 'old guard' authors are joining forces in a letter criticizing Amazon, even as a cluster of self-published authors is rallying around Amazon, charging that traditional publishers like Hachette mistreat authors and readers. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-07-08 00:00:00 UTC ]
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Recommended Reading highlights the best long-form writing on technology and more in print and on the web. Some weeks, you'll also find short reviews of books that we think are worth your time. We hope you enjoy the read. Colombia's High-Tech... Continue reading at Engadget
[ Engadget | 2014-07-06 00:00:00 UTC ]
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The publisher, which has seen its Facebook traffic grow more than 500 percent in the past year, shares the secrets to its success. The post How Hearst learned to play with emotions to drive Facebook traffic game appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-07-03 00:00:00 UTC ]
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Kraft, Nike, Target and Walmart are trialing new video technology that makes ads interactive. In the case of Kraft, a 15-second clip comes with pop-up information on the brand and its products. As the video runs, a click over one of the frames pulls up a pastry recipe or product details for... Continue reading at AdWeek
[ AdWeek | 2014-07-03 00:00:00 UTC ]
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Facebook’s most recently published study is not unique. This is a call to action. We should work together to demand that companies promise not to make us involuntary accomplices in corporate activities that compromise other people’s autonomy and trust. Continue reading at Wired
[ Wired | 2014-07-01 00:00:00 UTC ]
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A Facebook researcher apologized after conducting an experiment that temporarily influenced what almost 700,000 readers saw on their news feeds, reviving some customers' concerns about privacy issues.The number of positive and negative comments that users saw on their feeds of articles and... Continue reading at Advertising Age
[ Advertising Age | 2014-06-30 00:00:00 UTC ]
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Protests over secret study involving 689,000 users in which friends' postings were moved to influence moodsIt already knows whether you are single or dating, the first school you went to and whether you like or loathe Justin Bieber. But now Facebook, the world's biggest social networking site,... Continue reading at The Guardian
[ The Guardian | 2014-06-30 00:00:00 UTC ]
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Facebook and two outside social scientists recently published a scientific paper in which they revealed that they had manipulated users’ news feeds to tweak their emotions. Since then, there has been a growing debate over the ethics and practice of Facebook experimenting on its users, as... Continue reading at Slate
[ Slate | 2014-06-30 00:00:00 UTC ]
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If you use Facebook and found yourself momentarily feeling either better or worse in early 2012, an algorithm may have caused your shift in mood. And that's what has some social media users upset today. A controversial research study published by the Proceedings of the National Academy of... Continue reading at AdWeek
[ AdWeek | 2014-06-30 00:00:00 UTC ]
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Facebook has gotten plenty of flack for its privacy practices, but here’s a new way to distrust the social media service: It may be playing with your emotions. As reported by The A.V. Club, in January 2012, Facebook adjusted its newsfeed algorithm for several hundred thousand users to see how... Continue reading at PC World
[ PC World | 2014-06-29 00:00:00 UTC ]
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Digital chief on rethinking the rules of journalism, shaking off the magazine group tag, and developing innovationM Scott Havens, senior vice president of digital at newly independent Time Inc is not a man to pussyfoot around journalistic conventions. We have to rethink the old church and state... Continue reading at The Guardian
[ The Guardian | 2014-06-29 00:00:00 UTC ]
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