Facebook rolls out more ‘playful’ ad formats: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Facebook’s new ad offers Facebook wants its ads to be more interactive and basically just more fun. It’s rolling out ad formats that use polls, games and augmented reality, and it says in a blog post that the goal is to “encourage a playful experience between people and businesses." As an example of what Facebook is doing with AR, it showed an ad from makeup brand WeMakeUp that lets customers hold up their phones like a mirror and virtually “try on” different shades of lipstick. Customers spent an average of 38 seconds playing with the lipstick ad, which boosted sales, Facebook says.    Facebook says digital ads are moving away from the old-school model of brands pushing information at passive users. Game-like ads are good for brands, but they’re also good for Facebook, which competes against platforms that arguably have more amusements built in, like TikTok and Snapchat. Speaking of Snapchat, it's getting a new 3D camera mode. So now your bunny-face Snapchat selfies will look a little fancier. More on Facebook  Facebook CEO Mark Zuckerberg met with President Donald Trump (who is more of a Twitter guy) at the White House. A Facebook spokesman called Thursday’s meeting “productive,” Bloomberg... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-20 10:00:00 UTC ]
News tagged with: #simon dumenco #chicago bulls #cut deals #anonymous tip #publishing news

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The best early Black Friday tech deals for 2022

Black Friday may still be a few hours away, but we're already seeing a bunch of great deals on our favorite tech. This comes after a slow trickle of deals popping up across the web ever since the start of November. While we don't have the supply chain issues we did last year, it's still a good... Continue reading at Engadget

[ Engadget | 2022-11-24 17:30:45 UTC ]
More news stories like this | News stories tagged with: #standard paperwhite #8-inch display #single charge #good option #hbo max #dolby atmos #outdoor cameras #exercise bike #bootcamp routines #latest gadgets #peloton guide #@engadgetdeals #yahoo life #car experts #kindle


Amazon's new Kindle drops to $85 for Black Friday

Amazon's latest entry-level Kindle has received its first discount in time for Black Friday. The company is selling the 2022 ad-supported Kindle for $85, or $15 below the official price. That makes it tempting if you're planning a gift for the bookworm in your life, or have just been waiting for... Continue reading at Engadget

[ Engadget | 2022-11-24 13:30:55 UTC ]
More news stories like this | News stories tagged with: #black friday #previous model #pay extra #kindle paperwhite #8-inch display #base kindle #buying advice #kindle


Best Buy’s best Black Friday deals: Laptops, TVs, Apple gear, and more

Black Friday is just one day away, but the deals have already begun reaching their peak. You don’t need to wait to make your purchases—in fact, if you do, you run the risk of missing out on fantastic discounts. Stock can run out early, as Best Buy warns in its Black Friday FAQ. Many of... Continue reading at PC World

[ PC World | 2022-11-24 09:59:00 UTC ]
More news stories like this | News stories tagged with: #deep discount #oled set #full range #tricky part #solid products #product category #specific periods #product categories #physical locations #consumer electronics #trust deliveries #arrive safely #order online #strictly speaking #started earlier #kindle


Score a year of Hulu for just $2 a month for Black Friday

Streaming services are getting more expensive, and it doesn’t help that it seems like all the good stuff is spreading out a lot more. If you’re feeling the cable-style pinch of increasing prices and ever-expanding subscriptions, you should check out this deal on Hulu. You can get access to the... Continue reading at PC World

[ PC World | 2022-11-23 11:00:00 UTC ]
More news stories like this | News stories tagged with: #streaming services #good stuff #entire library #corporate consolidation #ad breaks #tv shows #libraries


Apple's 10.2-inch iPad drops to $270, plus the best early Black Friday deals so far

Though Black Friday is technically a week away, we're already seeing a barrage of sales that we expect to carry over into the shopping holiday. Several of Apple's iPads, Apple Watches and MacBooks are available at their lowest prices to date, for instance, as are a plethora of devices from... Continue reading at Engadget

[ Engadget | 2022-11-18 17:15:53 UTC ]
More news stories like this | News stories tagged with: #$100 savings #extra $10 #@engadgetdeals #kindle


Amazon's Black Friday sale brings Kindle e-readers back to all-time lows

Amazon's Black Friday deals have started going live, and its Echo Show displays, Fire tablets and Fire TV devices are already being sold at a discount. Also on sale? Its Kindle e-readers, some of which are now listed for the lowest prices we've seen for them on the website. The Kindle Paperwhite... Continue reading at Engadget

[ Engadget | 2022-11-18 13:13:24 UTC ]
More news stories like this | News stories tagged with: #all-time low #previous generation #signature edition #ebook collection #automatically adjust #kindle oasis #great time #kindle lineup #download books #worth noting #buying advice #follow @engadgetdeals #kindle


Best Buy’s best Black Friday deals: TVs, laptops, Apple gear, and more

As per modern tradition, Black Friday deals are already here, well before Thanksgiving. You don’t have to wait to save money—in fact, if you do, you run the risk of missing out. Not everything will remain in stock, as Best Buy warns in its Black Friday FAQ. Many of today’s best-known tech... Continue reading at PC World

[ PC World | 2022-11-17 19:44:06 UTC ]
More news stories like this | News stories tagged with: #web browsing #apple watch #music control #black friday #deep discount #great start #kindle


Would you let a real-life vendor stalk you like an Instagram ad?

And other questions asked in ‘Algorithmic Reality,’ a new graphic novel by WeTransfer’s cofounder, Damian Bradfield. You’re in a shoe store, trying on a pair of Nikes. The vendor is going on about how great the shoes are, but you’re not convinced, so you walk out empty handed. Sometime later,... Continue reading at Fast Company

[ Fast Company | 2022-11-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #questions asked #algorithmic reality #damian bradfield #coming back #graphic novel


Publishing professionals are calling for PRH to reconsider Amy Coney Barrett’s book.

The Big Five publishers have a history of both publishing and distributing books by people who not only hold abhorrent beliefs, but who wield those beliefs to destroy the rights of people across the world—so it’s no surprise that Sentinel, the conservative Penguin Random House imprint, is... Continue reading at Literrary Hub

[ Literrary Hub | 2022-10-25 14:43:59 UTC ]
More news stories like this | News stories tagged with: #publishing professionals #distributing books #penguin random house


Amazon Prime Video will stream NFL Black Friday games starting in 2023

Amazon doesn't want to limit itself to streaming football games on Thursday nights. The internet giant has struck a deal with the NFL for Prime Video to livestream a yearly match on Black Friday, the day after American Thanksgiving. The first game airs November 24th, 2023 at about 3PM Eastern,... Continue reading at Engadget

[ Engadget | 2022-10-19 21:10:50 UTC ]
More news stories like this | News stories tagged with: #internet giant #black friday #large audience #nielsen ratings #nielsen


Forbes’ Event Revenue Rises 60% as It Embraces Hybrid Formats

The business news publisher Forbes has seen revenue from its events division rise significantly this year after it transitioned most of its portfolio from a virtual to a hybrid model, according to the publisher. The privately held property, which in July scuttled its plan to go public via a... Continue reading at AdWeek

[ AdWeek | 2022-10-17 11:14:16 UTC ]
More news stories like this | News stories tagged with: #hybrid model #news publisher


Scottish actor Robbie Coltrane, who played Hagrid in Harry Potter films, dies at 72

Scottish actor Robbie Coltrane, who played a forensic psychologist on the TV series Cracker and Hagrid in the Harry Potter movies, has died. Continue reading at CBC

[ CBC | 2022-10-14 17:36:32 UTC ]
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Netflix with ads will be available November 3rd for $7 per month

Netflix's ad-supported tier finally has a release date, and it's now clear just what sacrifices you'll have to make to get a lower price. The new "Basic with Ads" plan will be available November 3rd at 12PM Eastern for $7 per month. It will initially be available to viewers in 12 countries,... Continue reading at Engadget

[ Engadget | 2022-10-13 17:45:26 UTC ]
More news stories like this | News stories tagged with: #premium plan #november 3rd #release date #lower price #12pm eastern #south korea #wider audience #nielsen


Storytel Rolls Out Its Audiobook Service in France

The Stockholm-based audiobook corporation Storytel, in association with some of French publishing's biggest players, goes live in France. The post Storytel Rolls Out Its Audiobook Service in France appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-09-27 10:14:35 UTC ]
More news stories like this | News stories tagged with: #france appeared #audiobook service #french publishing #biggest players #audiobook


The Radical Flexibility of Girl Friday Productions

The publisher offers traditional-quality end-to-end editorial, design, production, and marketing services, while also tailoring its services to meet the specific needs of its many authors. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-11 04:00:00 UTC ]
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Josh Hawley, the man who fled from danger of his own making, wrote a book called Manhood.

It was announced yesterday that Josh Hawley, the senator from Missouri who will always be remembered for fleeing the very crowd he’d recently egged on with a fist, has written a book called Manhood.* The book, to be published by Regnery, purports to call on “American men to stand up and embrace... Continue reading at Literrary Hub

[ Literrary Hub | 2022-09-09 14:22:03 UTC ]
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Area man named Bob Jablonski returns library book called Hitler 77 years overdue.

A New Jersey man named Bob Jablonski has finally returned Hitler to the local library. No, this is not The Onion. Bob Jablonski checked out the 1936 biography of Adolph Hitler in 1947, for a school book report, and presumably kept it all these years just to make sure the Allies had truly won... Continue reading at Literrary Hub

[ Literrary Hub | 2022-09-02 14:55:57 UTC ]
More news stories like this | News stories tagged with: #local library #adolph hitler


Best of 2000 AD Proves Why the Comics Are Classic

A new anthology of the beloved British series actually manages to collect the work that makes it great. Continue reading at Wired

[ Wired | 2022-09-02 11:00:00 UTC ]
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Movie Alert: 'Catherine Called Birdy'

Medieval mishaps and smarmy suitors are afoot in the upcoming film adaptation of 'Catherine Called Birdy,' based on the 1994 Newbery Honor-winning novel by Karen Cushman. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-25 04:00:00 UTC ]
More news stories like this | News stories tagged with: #movie alert #karen cushman


Poison pens: leading writers call for overhaul of UK’s Society of Authors

Literary world riven by conflict as trade union is accused of inappropriately taking sides in culture warIt is a literary row that threatens to consume the very organisation set up to protect authors’ rights. And, in spite of the involvement of three prominent names in children’s books, it has... Continue reading at The Guardian

[ The Guardian | 2022-08-21 09:00:05 UTC ]
More news stories like this | News stories tagged with: #protect authors #trade union #jk rowling #philip pullman #dark materials #cast members #management committee #literary world