Facebook will reduce “click-bait” posts of outside links that try to lure users with eye-catching headlines.Headlines such as “You’ll never believe why ...” or “This is the craziest thing ever,” are common on the Internet. Publishers, including marketers, post the links on social sites like Facebook and Twitter, hoping to drive traffic to their own sites with the bold headlines.Facebook said Monday that it would “weed out” such posts after gathering feedback from users who prefer headlines that give them more information up front.The goal is to provide a better canvas for things people actually want to see. “Over time, stories with ‘click-bait’ headlines can drown out content from friends and Pages that people really care about,” the company said.To read this article in full or to leave a comment, please click here Continue reading at 'PC World'
[ PC World | 2014-08-26 00:00:00 UTC ]
News tagged with:
#social sites
#craziest thing
#drive traffic
#gathering feedback
As the clergy sex abuse scandal continues to rock the Catholic Church, denominational publishers are putting a tighter focus on mission-driven titles while also delving into mainstream trends, politics, and books aimed at younger readers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-07-24 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#moving forward
#catholic church
#books aimed
#younger readers
Bookouture has hired Sphere’s Lucy Dauman and HQ’s Cara Chimirri ahead of a move to the Bloomsbury Building. Continue reading at The Bookseller
[ The Bookseller | 2019-07-22 11:24:49 UTC ]
More news stories like this | News stories tagged with:
#office move
#bloomsbury
[caption id="attachment_81710" align="alignright" width="150"] Keith Grossman[/caption] Time appointed Keith Grossman as its new president in an effort to build out its leadership team, following the sale of the magazine to Marc and Lynne Benioff from Meredith Corp. last September. Starting... Continue reading at Folio Magazine
[ Folio Magazine | 2019-07-18 16:48:42 UTC ]
More news stories like this | News stories tagged with:
#audience development
#senior director
#bonnier corp
#government executive
#national journal
#mcgraw-hill
#associate publisher
Orion has hired Francesca Pearce as senior publicity manager and moved Leanne Oliver up to publicity director in a string of promotions for its team. Continue reading at The Bookseller
[ The Bookseller | 2019-07-17 16:28:04 UTC ]
More news stories like this | News stories tagged with:
#publicity director
MPA — The Association of Magazine Media, the nonprofit trade group that represents around 75 of the largest consumer magazine publishers in the U.S., as well as suppliers and other industry stakeholders, is leaving New York after 100 years and relocating its headquarters to Washington, D.C.,... Continue reading at Folio Magazine
[ Folio Magazine | 2019-07-15 20:07:43 UTC ]
More news stories like this | News stories tagged with:
#american society
#remain based
#in-person events
#meredith corp
#tom harty
[caption id="attachment_161791" align="alignright" width="150"] Carol Smith[/caption] Carol Smith was promoted to SVP and publishing director of Harper’s Bazaar, Elle and Marie Claire, succeeding SVP, publishing director and CRO Kevin O’Malley, who is retiring. Smith most recently served as the... Continue reading at Folio Magazine
[ Folio Magazine | 2019-07-11 16:33:55 UTC ]
More news stories like this | News stories tagged with:
#thomson reuters
#books editor
#business operations
#copy editor
#associate publisher
#marie claire
#lagardère
#publishing director
#hearst
Walker has signed former editor Jonathan Stroud in a six-figure two-book deal. Continue reading at The Bookseller
[ The Bookseller | 2019-07-11 03:23:16 UTC ]
More news stories like this |
Los Angeles-based Hey Baby has added Polish-born filmmaker Stash Capar to its roster, his first representation in the United States. Capar worked between the U.K., Scandinavia and Dubai on assignments as an editor and promo producer for a decade before filming his own indie project, which was... Continue reading at Advertising Age
[ Advertising Age | 2019-07-10 14:04:36 UTC ]
More news stories like this | News stories tagged with:
#special projects
#feature film
#facebook watch
#launch campaign
#katy perry
#clients including
#digital content
B&N issued a final tender offer to its shareholders for an acquisition bid from Elliott Capital Advisors in documents filed with the SEC that also offered a detailed look at the acquisition process. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-07-10 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#documents filed
#acquisition process
Anyone who has been paying attention over the past year is probably well aware that Facebook has a problem with misinformation. But a number of recent events have highlighted an issue that could be even more problematic for the company and its users: namely, harassment and various forms of... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2019-07-03 11:45:26 UTC ]
More news stories like this | News stories tagged with:
#daily newsletter
#print version
#digital publishing
[caption id="attachment_161551" align="alignright" width="150"] Jimi Li[/caption] ALM Media, the New York-based B2B media and intelligence firm serving the legal and financial services industries, announced the addition of Jimi Li to its executive ranks as chief technology officer. Li arrives... Continue reading at Folio Magazine
[ Folio Magazine | 2019-07-02 16:04:59 UTC ]
More news stories like this | News stories tagged with:
#politics editor
#full-time writer
#remain based
#hong kong
#popular science
Macmillan Children’s Books (MCB) has acquired two novels by Padraig Kenny at auction. Continue reading at The Bookseller
[ The Bookseller | 2019-07-01 11:47:38 UTC ]
More news stories like this | News stories tagged with:
#books mcb
#macmillan children
#macmillan
[caption id="attachment_160867" align="alignright" width="150"] Josh London[/caption] Reuters named Josh London as its new chief marketing officer, effective immediately. Most recently the CMO at IDG Communications, London will now be responsible for all aspects of marketing at the company,... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-26 15:38:09 UTC ]
More news stories like this | News stories tagged with:
#assistant editor
#associate editor
#huffington post
#politics editor
#deputy editor
#staff writer
#pacific standard
#digital media
#marie claire
#hearst
Holly Seddon has moved to Trapeze after signing a two-book deal with the Orion imprint. Continue reading at The Bookseller
[ The Bookseller | 2019-06-25 02:03:06 UTC ]
More news stories like this | News stories tagged with:
#orion imprint
#book deal
At the Cannes Lions International Festival of Creativity, Ad Age sat down with some of the brightest minds in advertising and marketing to discuss some of the bravest and most talked about ideas of this year, some of which also scored big Lions last week. One of the most celebrated campaigns... Continue reading at Advertising Age
[ Advertising Age | 2019-06-24 17:00:00 UTC ]
More news stories like this | News stories tagged with:
#wieden kennedy
#love letter
#sit alongside
#star wars
#harry potter
The News Corp tabloid newspaper the Herald Sun is offering journalists a financial bonus of between $10 and $50 for Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-24 15:22:05 UTC ]
More news stories like this | News stories tagged with:
#herald sun
#offering journalists
#financial bonus
#news corp
Reporters to be financially rewarded if readers subscribe to site and reach certain number of page views The News Corp tabloid newspaper the Herald Sun is offering journalists a financial bonus of between $10 and $50 for driving digital subscriptions and traffic through their own stories.If... Continue reading at The Guardian
[ The Guardian | 2019-06-24 06:04:56 UTC ]
More news stories like this | News stories tagged with:
#page views
#herald sun
#offering journalists
#financial bonus
#news corp
As she celebrates a series of career milestones—which coincide with the 20th anniversary of her publisher, Dafina Books—the author starts a new chapter by revisiting classic characters in the long-awaited sequel to her first novel, My Brother’s Keeper. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-24 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#moving forward
#20th anniversary
#long-awaited sequel
#first novel
Egmont rights director Tracy Phillips is moving to Hachette Children's Group (HCG) to replace Andrew Sharp, who is leaving publishing to train as a teacher. Continue reading at The Bookseller
[ The Bookseller | 2019-06-23 16:42:05 UTC ]
More news stories like this | News stories tagged with:
#group hcg
#hachette children
#hachette
#egmont
Yeah, that situation with the Parkland graduate was appalling. Here’s another Harvard kid who should have been sent packing: Mark Zuckerberg. Fifteen years ago, the entrepreneurial undergrad was emailing a friend about the harvest of his proto social network, “The Face Book.” As revealed a few... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-21 14:07:05 UTC ]
More news stories like this | News stories tagged with:
#ad sales
#antitrust action
#book app