Facebook will reduce “click-bait” posts of outside links that try to lure users with eye-catching headlines.Headlines such as “You’ll never believe why ...” or “This is the craziest thing ever,” are common on the Internet. Publishers, including marketers, post the links on social sites like Facebook and Twitter, hoping to drive traffic to their own sites with the bold headlines.Facebook said Monday that it would “weed out” such posts after gathering feedback from users who prefer headlines that give them more information up front.The goal is to provide a better canvas for things people actually want to see. “Over time, stories with ‘click-bait’ headlines can drown out content from friends and Pages that people really care about,” the company said.To read this article in full or to leave a comment, please click here Continue reading at 'PC World'
[ PC World | 2014-08-26 00:00:00 UTC ]
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#craziest thing
#drive traffic
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Hachette UK has reported on its gender pay gap for 2019, revealing it has made some progress in closing the gender data gap in its core publishing divisions after increasing the number of higher paid women in its upper echelons. Continue reading at The Bookseller
[ The Bookseller | 2019-11-28 05:24:24 UTC ]
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Eighty-eight-year-old Irish author Edna O’Brien has won the £40,000 David Cohen Prize for Literature for having “broken down social and sexual barriers for women in Ireland and beyond and moved mountains both politically and lyrically through her writing”. Continue reading at The Bookseller
[ The Bookseller | 2019-11-26 18:17:47 UTC ]
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Penguin Random House has confirmed it will begin a staggered move to Embassy Gardens from April 2020. Continue reading at The Bookseller
[ The Bookseller | 2019-11-21 17:46:33 UTC ]
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#prh staff
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[caption id="attachment_162357" align="alignright" width="150"] Catherine Levene[/caption] On Monday, Meredith Corp. announced a series of expanded leadership roles within its national media division. The president of Meredith Digital, Catherine Levene, who succeeded Stan Pavolvsky in that... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-21 17:20:43 UTC ]
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Mitch Johnson—who last year won the Branford Boase Award for his debut Kick published by Usborne—is moving to Hachette Children's Group for his second title. Continue reading at The Bookseller
[ The Bookseller | 2019-11-19 02:16:56 UTC ]
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[caption id="attachment_175123" align="alignright" width="150"] Roula Khalaf[/caption] The Financial Times announced Roula Khalaf as its next editor, making her the first female top editor at the FT in its 131-year history. A 24-year veteran of the FT, Khalaf most recently served as deputy... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-14 20:49:51 UTC ]
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Sophy Henn has moved to Simon & Schuster Children’s UK from HarperCollins in a six-book deal spanning both picture books and fiction. Continue reading at The Bookseller
[ The Bookseller | 2019-11-12 04:18:54 UTC ]
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[caption id="attachment_174829" align="alignright" width="150"] Rachel Kay[/caption] On Wednesday, Hearst announced the hiring of Rachel Kay as vice president of talent, a newly created role that will advance talent recruiting programs across the company. Reporting directly to Hearst COO Mark... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-07 21:17:21 UTC ]
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At a brief conference on Monday, B&N attorneys said the company will move for summary judgment on the most contentious and potentially costly claims in the wrongful termination suit filed against the retailer by former CEO Demos Parneros. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-05 05:00:00 UTC ]
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The Department of Justice has warned Hachette Book Group that its planned publication of 'A Warning' by an anonymous Trump administration official may violate a non-disclosure agreement. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-04 05:00:00 UTC ]
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On Tuesday the business information company Questex announced Patrick Nohilly as its new chief financial officer, to work out of its New York headquarters. Nohilly succeeds Debra Mason, who left in September to take on the CFO role at SourceMedia. Nohilly most recently served as president and... Continue reading at Folio Magazine
[ Folio Magazine | 2019-10-31 22:05:02 UTC ]
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Lifestyle entertainment company Kin unveiled a slate of five shows for video destination Facebook Watch. The partnership is part of the social network's efforts to pair publishers with creators and public figures. The first five shows are currently in production: Tia Mowry's Quick Fix Presents... Continue reading at AdWeek
[ AdWeek | 2019-10-30 18:10:00 UTC ]
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The book doesn’t offer a clear-eyed view of who the singer really was — he would have hated that. Continue reading at The Washington Post
[ The Washington Post | 2019-10-30 14:42:51 UTC ]
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Independent bookshop Telling Tales has moved aboard a purpose-built canal boat to roam through London's canals and beyond. Continue reading at The Bookseller
[ The Bookseller | 2019-10-30 00:02:15 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age
[ Advertising Age | 2019-10-25 10:25:54 UTC ]
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Facebook opened a news hub today, where it pays publishers to host their headlines and drive visitors to their websites as a way to make amends with the industry that has been battered by the rise of the social network and other platforms. CEO Mark Zuckerberg is due to host media partners at an... Continue reading at Advertising Age
[ Advertising Age | 2019-10-25 10:00:00 UTC ]
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Canongate has acquired Tola Rotimi Abraham's "assured and lyrical" debut novel. Continue reading at The Bookseller
[ The Bookseller | 2019-10-25 08:27:43 UTC ]
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[caption id="attachment_127941" align="alignright" width="150"] Gabrielle Korn[/caption] Refinery29 hired Gabrielle Korn as fashion and culture director, responsible for building the young women's brand’s voice in style, culture, identity, and world events, while also growing its digital... Continue reading at Folio Magazine
[ Folio Magazine | 2019-10-24 20:12:19 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age
[ Advertising Age | 2019-10-24 10:29:51 UTC ]
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In 2013, I moved to New York City alone. I had just divorced and graduated from the Iowa Writers Workshop. My first novel had been released—waiting for it had been my only remaining tether to a former life. With its release, my last connection to the functional adult world was severed and I was... Continue reading at Literrary Hub
[ Literrary Hub | 2019-10-23 08:48:27 UTC ]
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#first novel