Facebook Live video service sees company paying news publishers

Payments to BuzzFeed and others reflects Facebook’s desire to ensure Live has sufficient engaging contentFacebook is paying news publishers and broadcasters, including the New York Times, BuzzFeed and Sky, to provide content on its live video service.Video has become a priority for Facebook and Live is a core part of its push into the area. The payments to newspapers and digital publishers reflect Facebook’s desire to ensure Live has enough content on it to persuade people to use it. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2016-04-06 00:00:00 UTC ]
News tagged with: #provide content #core part

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Facebook’s working with publishers on paid subscriptions

The social network has resisted subscriptions on its app, but has evolved its stance as publishers grow more vocal about needing more financial support. The post Facebook’s working with publishers on paid subscriptions appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-16 00:00:00 UTC ]
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Best of the week: Publishers press Facebook to drive paid subscriptions

This week's top stories covered Facebook’s moves to benefit content creators, publishers’ distributed media endeavors and more. The post Best of the week: Publishers press Facebook to drive paid subscriptions appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-16 00:00:00 UTC ]
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Greenpeace Wars with Paper Company, Sticking Publishers In the Middle

The Big Five have found themselves in the middle of a long-running battle between Greenpeace and Resolute Forest Products over logging practices in Canada’s Boreal Forest. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-16 00:00:00 UTC ]
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Video View Metrics for Facebook and Instagram Are Being Added to CrowdTangle

Video publishers on Facebook and Instagram now have a new measurement option, as the social network announced that video view metrics for those two platforms will be added to CrowdTangle starting Thursday. Facebook said in a release that publishers will now have another way to track emerging... Continue reading at AdWeek

[ AdWeek | 2017-06-15 00:00:00 UTC ]
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Facebook Lets Brands Blacklist Publishers

Facebook is giving advertisers more control over where their ads run, allowing them to opt out of appearing near content from specific publishers, according to new policies announced on Wednesday."We will show you all the publishers or pages on which your ad could theoretically run," said Michel... Continue reading at Advertising Age

[ Advertising Age | 2017-06-14 00:00:00 UTC ]
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Digiday Research: YouTube and Facebook are where the action is in video

At the Digiday Video Anywhere Summit, video publishers assess the challenges and opportunities in video. The post Digiday Research: YouTube and Facebook are where the action is in video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-12 00:00:00 UTC ]
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‘In reality, we are a content company’: Football clubs embrace the role of digital publisher

Some teams' marketers are already back on the training field in a bid to monetize an uptick in digital consumption they have so far struggled to understand. The post ‘In reality, we are a content company’: Football clubs embrace the role of digital publisher appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-12 00:00:00 UTC ]
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How publishers use emotion to promote content on Facebook

Now that Facebook has tamped down on clickbait, publishers are putting an emotional spin on content shared on the platform whenever they can. The post How publishers use emotion to promote content on Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-09 00:00:00 UTC ]
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Facebook: Before E3, 2K, Bethesda Are Among the Top Trending Publishers

The Electronic Entertainment Expo (E3) takes place in Los Angeles June 13 through 15, and as the excitement builds, Facebook revealed the top trending video games and publishers on its platform leading into the show. The top trending publishers and video games were those that experienced the... Continue reading at AdWeek

[ AdWeek | 2017-06-09 00:00:00 UTC ]
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All Publishers Can Now Test Ads in the Related Articles Section of Facebook’s Instant Articles

Facebook began testing ads in the related articles section of its Instant Articles in late March, and the results for publishers in the test group promoted the social network to expand the test to all publishers Thursday. Facebook introduced Instant Articles in May 2015 as a way to enable... Continue reading at AdWeek

[ AdWeek | 2017-06-08 00:00:00 UTC ]
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Facebook star Bruce the cat fundraising to publish a book

Kiwi internet sensation Bruce the cat hopes to release his own book to help teach children to be kind to animals. Bruce's owner Kathryn van Beek has started a Kickstarter page to help publish the book. Currently $11,954 has been pledged towards their goal of $20,000. The picture... Continue reading at Stuff

[ Stuff | 2017-05-30 00:00:00 UTC ]
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Stephen Fry: Facebook and other platforms should be classed as publishers

Speaking at Hay festival, writer accuses ‘aggregating news agencies’ of not taking responsibility for their contentStephen Fry has called for Facebook and other “aggregating news agencies” to be reclassified as publishers in order to stop fake news and online abuse spreading by making social... Continue reading at The Guardian

[ The Guardian | 2017-05-29 00:00:00 UTC ]
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Facebook Just Lost a Big Battle to Google for Publishers

Facebook hasn't lost the war against Google for publishers' content, but it looks like it's losing one fight.The company said Thursday that it's created a software extension that lets publishers easily transfer content formatted for its Instant Articles to the No. 1 competition for mobile... Continue reading at Advertising Age

[ Advertising Age | 2017-05-26 00:00:00 UTC ]
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Industry Notes: A Milestone at the Netherlands’ Sweek; Facebook Live at BookExpo and Bookcon

In the Netherlands, a reading and writing platform, Sweek, gains traction. In the States, BookExpo and Bookcon plan Facebook Live streams of interviews. The post Industry Notes: A Milestone at the Netherlands’ Sweek; Facebook Live at BookExpo and Bookcon appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-05-26 00:00:00 UTC ]
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Facebook recruits its top publishers for exclusive shows

BuzzFeed, Vox Media, Attn, Mashable and Refinery29 are among the publishers getting paid by Facebook to make shows for its video tab. The post Facebook recruits its top publishers for exclusive shows appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-05-25 00:00:00 UTC ]
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Publishers Can Now Use Video Ads Through Google’s AMP Pages

In its bid to make the mobile web faster--and more profitable--Google is adding more capabilities to its accelerated mobile pages to help publishers make more money and users waste less battery power. At its annual I/O developer conference this week, Google unveiled several updates for its AMP... Continue reading at AdWeek

[ AdWeek | 2017-05-20 00:00:00 UTC ]
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Best of the week: Local publishers warm up to the duopoly as Facebook errs again

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[ Digiday | 2017-05-19 00:00:00 UTC ]
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Facebook promised to tackle fake news. But the evidence shows it's not working

Following pressure from users, the social network introduced tools to stem the spread of false information. But the rollout has been rocky at bestWhen Facebook’s new fact-checking system labeled a Newport Buzz article as possible “fake news”, warning users against sharing it, something... Continue reading at The Guardian

[ The Guardian | 2017-05-16 00:00:00 UTC ]
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New fake news dilemma: sites publish real scoops amid mess of false reports

Louise Mensch is among a number of bloggers offering a mix of true and inaccurate stories, forcing readers to discern for truth for themselvesThe need for vigilance in distinguishing real journalism from “fake news” has become well established since Donald Trump was elected with help from bogus... Continue reading at The Guardian

[ The Guardian | 2017-05-16 00:00:00 UTC ]
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Fake news or not, the future belongs to Facebook

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[ The Guardian | 2017-05-14 00:00:00 UTC ]
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