Facebook Just Added Call-to-Action Units to Its Instant Articles

Facebook is adding email and page like call-to-action units to its Instant Articles format for publishers, and the social network is testing CTA units for free trials and mobile application installations. Product manager Josh Roberts introduced the calls to action in a Facebook Media blog post, saying that the goal was to drive more direct... Continue reading at 'AdWeek'

[ AdWeek | 2017-04-07 00:00:00 UTC ]

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Coming Soon: Ads on Instagram

Instagram just made it official: ads are about to hit the social photo-sharing platform. "In the next couple months, you may begin seeing an occasional ad in your Instagram feed if you’re in the United States," the company said in a blog post today. "Seeing photos and videos from brands you... Continue reading at AdWeek

[ AdWeek | 2013-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small number #provide feedback #month ago #advertiser interest #mobile media


Former Facebook employee says Dave Eggers copied her memoir in his new novel

Former Facebook employee Kate Losse says Eggers used her personal story as the narrative for his novel 'The Circle.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #personal story


BtoB Magazine Becomes Part of Ad Age

BtoB Magazine is shutting down its print product and will become part of sister publication, Advertising Age, by January 1, in a move that likely reflects sustained pressure on print advertising in the med Continue reading at Folio Magazine

[ Folio Magazine | 2013-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print product #sister publication #advertising age #print advertising


Privacy activists blocked from releasing Facebook's response to complaints

Campaign group Europe-v-Facebook received Facebook's response to complaints about the social networks' privacy policy on Tuesday, but was barred from publishing them by the Irish Data Protection Commissioner. Europe-v-Facebook wrote to the DPC over two years ago alleging that a lack of... Continue reading at PC World

[ PC World | 2013-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #final decision #facebook today #social networks #privacy policy #relevant parties


Tribune Eyes Expense Cuts in Newspaper Unit

Tribune Co., which owns the Los Angeles Times, Chicago Tribune and seven other daily newspapers, is reviewing possible cost cuts in its print publishing division. "We're trying to determine how to put our publishing businesses on the best po ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chicago tribune #newspaper unit #daily newspapers #cost cuts #publishing businesses


Concern over Facebook edit function

A feature that allows Facebook users to edit their updates after publishing could be utilised to "stitch up" friends, an expert warns. Continue reading at BBC World

[ BBC World | 2013-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users


Goodbye typos: Facebook adds 'edit post' feature for desktop, Android

Facebook users, rejoice: You can now edit posts after they've been published.     Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook adds #facebook users


Facebook finally allows you to edit your embarrassing tyops, er, typos

If you've ever written "poo" instead of "pool" or "duck" instead of, er, "suck" in your Facebook status updates, then we've got good news for you. At long last, you can finally edit your post after it's been published, a feature that was previously only reserved for the comments. As you can see... Continue reading at Engadget

[ Engadget | 2013-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook posts #android version


Facebook allows edits for typos and botched auto-corrects

Facebook’s website and its Android app now will allow users to make changes to posts after they have been published. iOS users, coming soon for you. Continue reading at PC World

[ PC World | 2013-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ios users #android app


BlackBerry cancels Q2 earnings conference call and webcast

Tomorrow was supposed to the day BlackBerry held a conference call and webcast to discuss its Q2 earnings, but the company has now cancelled this. Complete second quarter financial results will still be released tomorrow (Friday, 27 September) at 7:00am ET, but there will now be no public... Continue reading at Betanews

[ Betanews | 2013-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conference call


Responsive Websites Are Great for Users, but How Are the Ad Dollars Being Affected?

Since so many consumers hop from smartphone to desktop to tablet and back again multiple times a day, Web publishers have rushed to embrace responsive design: a technology that automatically resizes content to fit any screen. The responsive movement has been a win for users, who increasingly... Continue reading at AdWeek

[ AdWeek | 2013-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adam shlachter #full potential #robyn peterson


PA welcomes launch of IP crime unit

The City of London Police have launched an intellectual property crime unit backed by £2.5m... Continue reading at The Bookseller

[ The Bookseller | 2013-09-13 00:00:00 UTC ]
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ReaderLink Head Calls for Higher E-book Prices

Warehouse clubs, mass merchandisers, and other big-box retailers remain important to publishers because they not only sell books, they are places where books can be discovered. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sell books #mass merchandisers


Last Call for Frankfurt Book Fair Show Daily Stories and Advertising

It's the last week to pitch your stories and book advertising in our printed Frankfurt Book Fair Show Daily issues running October 8-11. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-12 00:00:00 UTC ]
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Facebook Marketing Tactics for Book and Media Businesses

Facebook marketing specialists Qwaya offer tips on making the most of marketing and advertising for publishers on the ubiquitous social media platform. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media businesses


Facebook and Yahoo join motions to disclose national security requests

Tech companies continue their push to reveal more details about how often the U.S. government collects user information for national security purposes. Yahoo and Facebook have now filed motions with the U.S. Foreign Intelligence Surveillance Court, asking for the right to publish more... Continue reading at PC World

[ PC World | 2013-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tech firms #user data #national security #court order


Twitter Acquires Mobile Ad Exchange MoPub

Google's got an ad exchange. So does Facebook. Twitter is said to be working on one too. But in the meantime, the company has just purchased MoPub, a burgeoning mobile ad exchange business.  Terms of the deal were not disclosed. MoPub has built an ad exchange through which mobile publishers... Continue reading at AdWeek

[ AdWeek | 2013-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #programmatic buying #ad business #automated fashion #native advertising


Ellen Page Could Be Your New Comic Book Action Star

Ellen Page is reportedly talking to 20th Century Fox to headline a big-screen adaptation of Greg Rucka's Queen & Country. Could she be the next big comic-book-inspired action star?     Continue reading at Wired

[ Wired | 2013-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big-screen adaptation #greg rucka


Quality vs. Quantity: Selling Ads Behind a Paywall

Premium content that attracts a highly-targeted audience can maintain its value in spite of raw volume. That’s why instituting a paywall—and likely decreasing your online readership, but increasing revenues from readers—doesn’t have to affect your display advertising sales. Continue reading at Folio Magazine

[ Folio Magazine | 2013-09-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #selling ads #premium content


Major Publishers Untroubled by Ad Blocking

According to ad-blocking data provider PageFair, more users are now making use of browser plugins such as Adblock Plus to remove ads from the sites they visit. A recent report it published claimed the trend “is threatening the business mode ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad blocking #remove ads #recent report