Facebook Joins Initial Lineup at IAB’s NewFronts West

The Interactive Advertising Bureau is putting together the lineup for its second annual Digital Content NewFronts West, the L.A. version of its one-week event held in New York in the spring. So far, the list includes tech giant Facebook, which will make its case for ad dollars for the first time on the NewFronts stage... Continue reading at 'AdWeek'

[ AdWeek | 2019-08-08 15:34:45 UTC ]
News tagged with: #ad dollars #digital content

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If Facebook is like a disease, I don't mind getting infected

Facebook has been in the news over the past few days after a report suggested that the social network is spreading in a similar way to a virus. Like all epidemics, the report suggests, the rate of infection will ultimately drop off, leading to the suggestion that by 2017 the social network will... Continue reading at Betanews

[ Betanews | 2014-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #report suggested #paper published


Facebook Tries a Mobile Ad Network

A Facebook spokesperson told Digiday that the program will not port Facebook-style ad units to other apps, however. Instead, it will simply use its data to target whatever formats those app publishers currently sell. The post Facebook Tries a Mobile Ad Network appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook #app publishers


Facebook to Brands: Post More Images

Brands have spent the past couple of years complaining the content they publish is rarely actually seen by users that like their pages. That's party because Facebook wants those brands to pay for ads, but also because it doesn't want them alienating users with annoying updates asking people to... Continue reading at Digiday

[ Digiday | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #images appeared #past couple


Facebook Testing Mobile Ad Network

Facebook is testing mobile ads that appear on apps other than its own, the company said. In a post today, Facebook says the test is for a mobile ad network it is creating. It marks an important step for the social network, showing its sponsored content outside its own properties is key to... Continue reading at AdWeek

[ AdWeek | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post today #important step #sponsored content #working directly #small number #coming months


Dinaw Mengestu joins Sceptre

Dinaw Mengestu, who won the Guardian First Book Award in 2007 for his novel Children of the... Continue reading at The Bookseller

[ The Bookseller | 2014-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dinaw mengestu #book award


Philip Gwyn Jones joins Scribe UK

Philip Gwyn Jones is to join Scribe UK this month in the newly-created part-time role of editor-... Continue reading at The Bookseller

[ The Bookseller | 2014-01-15 00:00:00 UTC ]
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Richard Nash Joins Byliner Staff

Richard Nash, former Small Demons v-p, content and community, is joining Byliner, the digital subscription reading service, as v-p, partnerships. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #richard nash


Helen Mackenzie Smith joins Bell Lomax Moreton

The Bell Lomax Moreton Agency has appointed Helen Mackenzie Smith as a literary agent to find new... Continue reading at The Bookseller

[ The Bookseller | 2014-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agent


Uncle the elephant joins brave march of children's classics back into print

JP Martin's much-loved but unavailable stories have been recovered for the rest of us by one courageous readerLet joy be unconfined! Almost seven years ago, I bewailed the loss of Uncle, the wealthy, purple-clad elephant with the BA whose surreal adventures, superbly illustrated by Quentin... Continue reading at The Guardian

[ The Guardian | 2014-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long haul #pippi longstocking


Facebook Is Testing A News Feed That Looks More Like A Newspaper

The change is subtle, but its message is clear: Facebook has entered the news business.It's no secret that Facebook is changing what appears in your feed dramatically. Whereas memes used to rule supreme--making basically anything shared by George Takei go viral--Facebook has reweighted its... Continue reading at Fast Company

[ Fast Company | 2014-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook referrals #news business #george takei


Times editor and former PCC member join Ipso's appointment panel

Newspaper publishers have announced the latest stage in their creation of their new regulator, the Independent Press Standards Organisation (Ipso).The former judge who chairs the "foundation group", Lord Phillips of Worth Matravers, and the former civil servant, Sir Hayden Phillips, who was... Continue reading at The Guardian

[ The Guardian | 2014-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great care #recent interview #newspaper industry #royal charter


Even our grunts could be monetised by Facebook

Online hysteria about Facebook reading text that is deleted before it is posted might not be entirely unfoundedAs Mark Twain observed: "A lie can travel halfway around the world while the truth is putting on its shoes." And that was a long time before the web. Which brings us to a meme that was... Continue reading at The Guardian

[ The Guardian | 2013-12-22 00:00:00 UTC ]
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Boot up: Facebook self-censorship, Tufte in brief, developer intention, and more

Plus TV arbitrage, Canada investigates Google over antitrust, ARM server maker shuts, and moreA burst of 8 links for you to chew over, as picked by the Technology teamFacebook self-censorship: what happens to the posts you don't publish? >> SlateWe spend a lot of time thinking about what... Continue reading at The Guardian

[ The Guardian | 2013-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pinboardto suggest #@gdntech #microsoftapplegooglecharles arthurtheguardian


Like This if You Like Pandas! Facebook Says Publishers Shouldn't Fret About News Feed Changes.

The guy who runs Facebook's most valuable real estate explains why the company just changed its rules. Continue reading at AllThingsD

[ AllThingsD | 2013-12-06 00:00:00 UTC ]
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Facebook Admits Organic Reach Is Falling Short, Urges Marketers to Buy Ads

Facebook is being more blunt about the fact that marketers are going to have to pay for reach.If they haven't already, many marketers will soon see the organic reach of their posts on the social network drop off, and this time Facebook is acknowledging it. In a sales deck obtained by Ad Age that... Continue reading at Advertising Age

[ Advertising Age | 2013-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #falling short #buy ads #big shift


Palgrave joins OASPA

Palgrave Macmillan has become a member of the Open Access Scholarly Publishers Association (OASPA... Continue reading at The Bookseller

[ The Bookseller | 2013-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #palgrave macmillan


Why Facebook Is Wooing Publishers

Facebook says it wants to continue sending traffic to publishers, citing how news stories perform well in the News Feed. Facebook said it would start showing more links to news stories in particular to mobile users. And it would begin resurfacing articles in News Feeds that have attracted... Continue reading at Digiday

[ Digiday | 2013-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news stories #mobile users #news feeds


IAB Sorts Out Native Ahead of FTC Workshop

Timed to coincide with the Federal Trade Commission's workshop this week on native advertising, the Interactive Advertising Bureau plans to release a prospectus on the industry's hottest ad format. The report is the digital community's first pass at defining best practices for a $3 billion... Continue reading at AdWeek

[ AdWeek | 2013-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer experience #american society #magazine editors


A Facebook Tweak Gives Publishers a Traffic Boost

Facebook has altered its newsfeed algorithm, which is turning out to be great news for online publishers. Major sites say the social network has driven more referrals in the past month than ever before.The post A Facebook Tweak Gives Publishers a Traffic Boost appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2013-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers #traffic boost #great news #past month


Burns joins Bloomsbury as children’s sales director

Bloomsbury Publishing has appointed Elise Burns as children’s sales director. She will... Continue reading at The Bookseller

[ The Bookseller | 2013-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales director #bloomsbury publishing