Facebook Is Bringing Its Ad Network to Apple TV and Roku

Facebook is bringing its ad network to Apple TV and beyond.The social network is feeling for new advertising ground in Apple TV and Roku by delivering ads to apps on those streaming video platforms, according to people familiar with the plans.The test represents an expansion of Facebook Audience Network, which is a platform for web and app publishers to sell ad space through Facebook. Facebook can serve almost any ad campaign that runs inside its own News Feed to outside apps and mobile websites, and it claims to have almost the same success targeting individual consumers whether they're on its property or elsewhere. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-11-05 00:00:00 UTC ]
News tagged with: #delivering ads #people familiar #app publishers #ad campaign #mobile websites

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Facebook Opens Branded Video Program on YouTube's Anniversary

On Thursday YouTube celebrated the 10th anniversary of the first video being uploaded to what would become the preeminent online video service. And Facebook crashed the party.Facebook announced on Thursday a branded-video program called Anthology that will have publishers and digital video... Continue reading at Advertising Age

[ Advertising Age | 2015-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #10th anniversary #facebook announced #vox media #creative shop


Facebook Tweaks Cause Concern Among Marketers, but Not Necessarily Panic

Facebook today unveiled changes to the way its news feed algorithm distributes page posts, giving more credence to posts by users' friends than from publishers. For instance, news articles with many likes and comments have typically appeared high up in users' news feeds, but that is being... Continue reading at AdWeek

[ AdWeek | 2015-04-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #menlo park #advertising program #evolve media #start paying #elite daily


BBC TV adaptations for Billingham

The BBC has commissioned two TV series based on books by crime writer Mark Billingham, the author revealed on “BBC Breakfast” this morning (21st April). Continue reading at The Bookseller

[ The Bookseller | 2015-04-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #author revealed


Rickman's Merrily Watkins novels set for TV

ITV has commissioned a drama series based on the Merrily Watkins novels by Phil Rickman. Following a country vicar with a sideline in exorcism, the latest in the series of cult novels, The Magus of Hay, was published by Corvus in 2013. The next in the series, Friends of the Dusk, will be... Continue reading at The Bookseller

[ The Bookseller | 2015-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #three-part series


Is Facebook Trying to Edge Out YouTube?

On April 30, Popsugar will announce a daily show called Popsugar Rush at its Digital Content NewFronts presentation. But rather than have viewers catch the program on its women's lifestyle channel on YouTube, they'll be directed to Facebook where it will run exclusively for 24 hours. "In every... Continue reading at AdWeek

[ AdWeek | 2015-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #universal mccann #media director #starcom mediavest #autoplay feature


Apple E-book Monitor Reports 'Setbacks'

The latest report, for the six-month period ending in February, hints at the tension that has marked Apple's monitorship thus far. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest report


Smith's Mainlander optioned for TV

Mainlander by Will Smith has been optioned for television by See-Saw Films. The book, published by Fourth Estate in February, follows a British man who moves to Jersey, where he becomes involved in the case of a missing child. Smith is a writer, actor and comedian who has appeared in TV... Continue reading at The Bookseller

[ The Bookseller | 2015-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv programmes #fourth estate #previously produced


Penguin Hotline Brings Tailored Book Recs to Canada

PRH's U.S. division successfully launched the program in December 2014, and received 32,000 page views and 3,600 requests for recommendations during its first month alone. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-17 00:00:00 UTC ]
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Facebook–Times Partnership Affirmed by Magazine Editor Jake Silverstein

The New York Times has kept mum about a March 23 report in its pages that suggested that the Times, among other news organizations, was in talks with Facebook about hosting some of its journalism on the social media platform.   "The Tim ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news organizations


‘Queen of Instagram’ Gayle King Spills Her TV Guilty Pleasures

Specs Who Gayle King Age 60 Claim to fame Co-host of CBS This Morning (weekdays at 7 a.m.) and editor at large of O, The Oprah Magazine (currently celebrating its 15th anniversary) Base New York Twitter @GayleKing What's the first information you consume in the morning? I get up at 3:30, so I... Continue reading at AdWeek

[ AdWeek | 2015-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real housewives #vanity fair #kendrick lamar


Apple finally realized that audiobooks aren't music

Have you scratched your head wondering why Apple would put audiobooks in iOS' music player, rather than... y'know, a book app? So has Apple. Besides a redesigned music app, the early iOS 8.4 beta also moves audiobooks into iBooks, where they arguably... Continue reading at Engadget

[ Engadget | 2015-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book app


GroupM, Conde Nast 100% Viewability Deal Only Applies to Standard Ads

GroupM and Conde Nast caught a lot of people off-guard when the publisher agreed to only charge the media agency's clients for ads that were guaranteed to are entirely viewable by comsumers, a tougher stance than the industry was pushing. "I got emails from all of my peers in the industry... Continue reading at Advertising Age

[ Advertising Age | 2015-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #digital conference #web pages #michael sebastian


Amazon brings Kindle features to its Android app

If you don't have a Kindle to read your books on then there's no worries, as apps exist on other platforms like Android. Amazon isn't standing still on this either, now offering customers on Google's mobile platform some new features already available on the stand-alone device. Included are two... Continue reading at Betanews

[ Betanews | 2015-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #offering customers #amazon isn #amazon claims #young kids #ve heard


Apple iBooks Category Bestsellers, April 5, 2015

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended April 5, 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling ibooks


Facebook still king of social media among teens

The findings of a new survey debunks theories that Facebook is losing its “cool factor” among teenagers.Facebook is the most popular social network among teens, according to the results of the survey published Wednesday night by the Pew Research Center. The researchers found that 71 percent of... Continue reading at PC World

[ PC World | 2015-04-09 00:00:00 UTC ]
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Columbus Dispatch Captures Audience Information, Ad Revenue

The Holy Grail in the publishing world is to harness our ability to maintain a direct relationship with our customers when using various third-party data providers and applications.   Publishers such as us – The Columbus Dispatch & ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #holy grail #publishing world #direct relationship


See the First Brands to Use Instagram's Carousel Ads

Sometimes not even a single picture is enough for advertisers to convey their message.That's why Instagram added a new ad unit last month designed as a digital analog to the multi-page print magazine spread. In each so-called carousel ad, advertisers can include up to four photos that people can... Continue reading at Advertising Age

[ Advertising Age | 2015-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad unit #global head


TV review: Netflix's dark 'Daredevil' takes the superhero origin story to new heights

Daredevil can't see you, but he knows you're coming. His new show is so good, it might catch comic book fans by surprise. Continue reading at Baltimore Sun

[ Baltimore Sun | 2015-04-07 00:00:00 UTC ]
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Facebook gives children an identity

The social networking site creates a new baby book designed for children to inherit an online identity on Facebook. Continue reading at BBC World

[ BBC World | 2015-04-07 00:00:00 UTC ]
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Turkey blocks Facebook, YouTube and Twitter; Zuckerberg caves in, Google fights back

Today Turkey blocked access to a number of websites including YouTube and Twitter. The ban came after the sites published images of a prosecutor being taken hostage at a court in Istanbul earlier in the week. Google has vowed to getting things back up and running, but it's not the same story for... Continue reading at Betanews

[ Betanews | 2015-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #court ruling