Facebook is offering new video ad services for some publishers that were formerly clients of LiveRail, the programmatic platform it shut down last month. Facebook is offering some LiveRail refugees, premium publishers, a special partnership program where they could tap its rich data and use it to sell highly targeted ads. “Facebook is looking to come up with ad technology that allows premium publishers to monetize inventory themselves using data and targeting, and it will provide learnings and back-end success metrics,” a customer said. The post Facebook hones a new pitch to jettisoned LiveRail customers appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-06-21 00:00:00 UTC ]
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Facebook is investing heavily in a massive solar farm in Texas as it rumbles towards its goal of running entirely on renewable energy by the end of next year. Renewables company Longroad Energy has started building the Prospero Solar project in Andre... Continue reading at Engadget
[ Engadget | 2019-05-31 15:47:00 UTC ]
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#investing heavily
An investor asked Mark Zuckerberg if he would give up some of his power for the good of the company. She didn’t get an answer, but she asked the right question. At Facebook’s annual shareholder meeting, a shareholder stepped up to the microphone and asked Mark Zuckerberg if he’d be willing to... Continue reading at Fast Company
[ Fast Company | 2019-05-31 09:15:54 UTC ]
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Some shareholders wanted Facebook's chairman and chief executive to step down from one of his roles. Continue reading at BBC News
[ BBC News | 2019-05-31 08:58:17 UTC ]
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The British accent you hear on Netflix or Facebook could well be voiced by an award-winning Kiwi from Northland. Continue reading at Stuff
[ Stuff | 2019-05-31 01:14:56 UTC ]
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National Best Friend Day is coming up June 8, and BT21 and Facebook Messenger released a new sticker pack Thursday to mark the event, Best Friends Forever. Facebook/BT21/Line Friends BT21 is a set of animated characters created by South Korean K-pop boy group BTS in partnership with Line... Continue reading at AdWeek
[ AdWeek | 2019-05-30 17:00:08 UTC ]
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House speaker says ‘I can take it’ after site keeps doctored video up, but criticizes their role in spread of false informationHouse speaker Nancy Pelosi has strongly criticised Facebook for failing to tackle misinformation after the social media network refused to take down a video that had... Continue reading at The Guardian
[ The Guardian | 2019-05-30 12:31:29 UTC ]
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At the center of the TV industry’s audience targeting efforts is OpenAP, which will roll out a marketplace for advertisers to buy targeted TV and digital video ads. The post ‘Linear cannot exist by itself’: OpenAP wants to help TV ad sellers contend with Google, Facebook appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-30 04:01:33 UTC ]
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Some shareholders want Facebook's chairman and chief executive to step down from one of his roles. Continue reading at BBC News
[ BBC News | 2019-05-29 23:23:57 UTC ]
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Ms. Pelosi said the company’s decision to leave up manipulated videos of her demonstrated how the social network contributed to Russian manipulation of the 2016 election. Continue reading at The New York Times
[ The New York Times | 2019-05-29 22:22:21 UTC ]
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Platform is also introducing more transparency for advertisers on how effectively their creative is being used. Continue reading at Media Week
[ Media Week | 2019-05-29 15:49:28 UTC ]
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The platform is increasing its focus on Groups, where algorithms will have even more influence on the content users see. Continue reading at Media Week
[ Media Week | 2019-05-29 13:15:44 UTC ]
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Zuckerberg and Sandberg will be required to come before Canada's Parliament should they venture to into the country. Continue reading at Stuff
[ Stuff | 2019-05-29 06:41:19 UTC ]
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Forty-five percent of 124 publishers surveyed by Digiday said that Facebook provides the greatest reach for unpaid posted content. While few publishers see strong reach from content posted to their pages, engaging content being shared organically by users is driving significant amounts of... Continue reading at Digiday
[ Digiday | 2019-05-29 04:01:04 UTC ]
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For the social-media platform, a doctored video of Nancy Pelosi is content, not a phony. Continue reading at The Atlantic
[ The Atlantic | 2019-05-28 17:27:07 UTC ]
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A former Facebook adviser is urging governments around the world to shut down social media platforms until they can be reformed. Continue reading at CBC
[ CBC | 2019-05-28 14:17:44 UTC ]
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Adults in the U.S. will spend the same number of average minutes per day on Facebook and Snapchat this year as they did in 2018, but they will devote more time to Instagram, according to the latest figures from eMarketer. The consultancy found that U.S. adult Facebook users are spending an... Continue reading at AdWeek
[ AdWeek | 2019-05-28 10:00:50 UTC ]
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Ireland's data watchdog has launched 19 investigations since GDPR came into force. Continue reading at Media Week
[ Media Week | 2019-05-28 08:26:30 UTC ]
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Axel Springer and Funke Mediengruppe’s joint sales house Media Impact has joined forces with the joint sales house of fellow publishing juggernauts RTL Groupe and Gruner+Jahr to solidify an advertising alliance that sells the combined inventory of all four media groups. The post Germany’s... Continue reading at Digiday
[ Digiday | 2019-05-28 04:01:59 UTC ]
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Facebook will take down accounts that try to interfere with the upcoming federal election and make it public regardless of whether the government decides to advise Canadians of an attempt to interfere, says Facebook's head of public policy for... Continue reading at CBC
[ CBC | 2019-05-27 20:13:21 UTC ]
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Social media cannot ensure they only publish truths. But what about deliberate falsehoods designed to damage?Are social media companies responsible for the lies their users tell? Both the obvious answers, “yes” and “no”, are clearly wrong. Complete responsibility is a bad idea, and impossible in... Continue reading at The Guardian
[ The Guardian | 2019-05-27 17:25:07 UTC ]
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