Folio: hosted a CEO roundtable recently, the main subject of which was, as reported here, the “sacred, age-old barrier that once separated media companies’ editorial and sales teams.” We can argue over whether in the magazine industry that barrier was ever sacred (I would win that argument, taking the position of, “You’re kidding, right?”) But what was noteworthy in Greg Dool’s fine coverage of the event was the room’s general consensus: The firewall between church and state, he summarizes, “has all but disappeared in the age of branded content and marketing services—and that isn’t necessarily a bad thing.” Well, yeah. Native advertising. Pay-for-play events. Custom edit packages. These have obviously changed the terms of engagement across the industry, and you’d be a fool to say otherwise. Some people want to build a wall and some want to demolish one—and they both have their reasons. But, hey, can we just focus on the second part for a moment? Isn’t necessarily a bad thing? The sense of the room, Dool reports, was that “today’s business climate requires editors to work side-by-side with ad sales teams (and their clients) in order to meet new and evolving demands from marketers and offset declines in traditional advertising.” Or, as one CEO put it, “The only way to truly protect editorial integrity is to have editors involved in the process.” Hmm. I’m pretty sure the opposite is true. The only way to truly protect editorial integrity is to have editors nowhere near the... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-08-01 19:01:02 UTC ]
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Now Pearson is moving to digital-only, new generations will miss the memories bound up with the sight and smell of booksThe world’s largest publisher of textbooks is preparing to throw in the towel on print and paper: Pearson has announced a digital-first strategy for its US market. New books... Continue reading at The Guardian
[ The Guardian | 2019-07-16 15:56:37 UTC ]
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Bloomsbury imprint Absolute will publish Lose Weight & Get Fit by Tom Kerridge, featuring 100 high-flavour recipes for dieting and fitness in December. Continue reading at The Bookseller
[ The Bookseller | 2019-07-15 01:27:43 UTC ]
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Business is good at Nickel City Graphics, the Buffalo-based digital content studio founded by Neil Carroll in 2008. Carroll ran a solo enterprise focusing on video content for a long time. But he recently started to consciously grow his business, with four employees now and plans to add more.... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-07-13 11:55:00 UTC ]
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#video content
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Semicolon—a vibrant new bookstore, community space, and gallery for Chicago’s street art scene—opened its doors on Tuesday with a party and mural unveiling. The store is just one of a handful of woman-owned bookstores in Chicago and its only bookstore owned by a black woman. An author... Continue reading at Literrary Hub
[ Literrary Hub | 2019-07-12 15:33:15 UTC ]
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Arundhati Roy, whose books include the Booker Prize-winning The God of Small Things along with The Ministry of Utmost Happiness and My Seditious Heart, spoke with writer Siddhartha Deb in May at Harlem’s Apollo Theater as part of PEN America’s World Voices Festival. The following is adapted from... Continue reading at Literrary Hub
[ Literrary Hub | 2019-07-10 08:49:18 UTC ]
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Billionaire sued over play about two wealthy Britons who live in a castle in the Channel IslandsThe reclusive billionaire owner of the Daily Telegraph and the Ritz hotel has been ordered to pay damages to an obscure French playwright who wrote a play that satirised the lives of him and his twin... Continue reading at The Guardian
[ The Guardian | 2019-07-03 13:42:44 UTC ]
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Penguin Random House UK has launched a new business, Penguin Connect, connecting companies and authors to “inspire personal and professional growth” through bespoke events such as workshops and keynote speeches. Continue reading at The Bookseller
[ The Bookseller | 2019-07-03 05:50:45 UTC ]
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The business news publisher has laid off 11 commercial-side employees over two stints in 2019. Some of those roles remain unfilled, as Quartz pours more resources into its nascent membership program. The post Quartz lays off business-side employees for second time this year appeared first on... Continue reading at Digiday
[ Digiday | 2019-06-28 04:01:26 UTC ]
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#year appeared
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Salesforce Senior Vice President Stan Sugarman sits down with Ad Age Associate Publisher Heidi Waldusky to inform why internal collaboration is the foundation for the best customer experience. This custom video series is made possible by Salesforce. Continue reading at Advertising Age
[ Advertising Age | 2019-06-25 19:25:00 UTC ]
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#customer experience
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Local businesses will be able to beef up their profile in Search and Maps with photos, offers, and more. 150 million businesses have taken advantage of Google’s My Business, which lets retailers, restaurants, and other local businesses enter information about themselves that shows up in Search... Continue reading at Fast Company
[ Fast Company | 2019-06-20 12:00:45 UTC ]
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Advantage Business Marketing—the Rockaway, N.J.-based B2B media company formerly known as Advantage Business Media until rebranding in a last-ditch pivot to marketing services a year ago—abruptly shut its doors this week, notifying its more than 50 employees that they were out of a job,... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-19 21:06:21 UTC ]
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WPP is hooking up with IHeartMedia on a new partnership aimed at luring more audio business from marketers. The venture, called “Project Listen,” will offer creative consulting and media planning covering multiple platforms, including broadcast radio, digital streaming, podcasts, smart speakers... Continue reading at Advertising Age
[ Advertising Age | 2019-06-17 10:00:00 UTC ]
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general counsel blamed internet platforms for hurting the news business by siphoning off profits and promoting less reliable news for readers in his prepared remarks for a congressional panel... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2019-06-11 20:09:08 UTC ]
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#news business
Doug Stambaugh has been promoted to the newly created position of v-p and director of strategic operations and business development at Simon & Schuster. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-06 04:00:00 UTC ]
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Yeah, I was in the magazine business before you were. Probably. This was from 1973 to 1977, a gentler time when baseball uniforms were double-knit and Nazis had the decency to cower in South America and Good & Plenty was a household name. It was a time, dear reader, before Photoshop. Before... Continue reading at Folio Magazine
[ Folio Magazine | 2019-05-30 14:46:31 UTC ]
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Comedian Pete Holmes brings his serious/funny funny/serious take to the publishing world with 'Comedy Sex God' (Harper Wave, May), a book that is part autobiography, part philosophical inquiry, and part spiritual quest. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-30 04:00:00 UTC ]
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#publishing world
#harper wave
[caption id="attachment_159239" align="alignright" width="300"] Tara Kraft (left) and Carolyn Hsu[/caption] RealSelf, the Seattle-based website that provides reviews and information about cosmetic procedures, has recruited former Shape editor-in-chief Tara Kraft and Carolyn Hsu, NewBeauty’s... Continue reading at Folio Magazine
[ Folio Magazine | 2019-05-29 12:20:00 UTC ]
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Editorial director for Weidenfeld & Nicolson (W&N), Paul Murphy, is leaving his role after more than eight years with Orion, following a “review" of the imprint's non-fiction commissioning team. Continue reading at The Bookseller
[ The Bookseller | 2019-05-27 22:34:20 UTC ]
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Social media cannot ensure they only publish truths. But what about deliberate falsehoods designed to damage?Are social media companies responsible for the lies their users tell? Both the obvious answers, “yes” and “no”, are clearly wrong. Complete responsibility is a bad idea, and impossible in... Continue reading at The Guardian
[ The Guardian | 2019-05-27 17:25:07 UTC ]
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#conspiracy theories
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Rihanna revealed her first Fenty collection in Paris on Wednesday evening. She arrived wearing a blazer as a dress—the white canvas number had exaggerated shoulders and was cinched in at the middle with a built-in corset—paired with strappy going-out heels in gold leather, all from her new... Continue reading at Advertising Age
[ Advertising Age | 2019-05-23 16:56:09 UTC ]
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#—bloomberg news