Folio: hosted a CEO roundtable recently, the main subject of which was, as reported here, the “sacred, age-old barrier that once separated media companies’ editorial and sales teams.” We can argue over whether in the magazine industry that barrier was ever sacred (I would win that argument, taking the position of, “You’re kidding, right?”) But what was noteworthy in Greg Dool’s fine coverage of the event was the room’s general consensus: The firewall between church and state, he summarizes, “has all but disappeared in the age of branded content and marketing services—and that isn’t necessarily a bad thing.” Well, yeah. Native advertising. Pay-for-play events. Custom edit packages. These have obviously changed the terms of engagement across the industry, and you’d be a fool to say otherwise. Some people want to build a wall and some want to demolish one—and they both have their reasons. But, hey, can we just focus on the second part for a moment? Isn’t necessarily a bad thing? The sense of the room, Dool reports, was that “today’s business climate requires editors to work side-by-side with ad sales teams (and their clients) in order to meet new and evolving demands from marketers and offset declines in traditional advertising.” Or, as one CEO put it, “The only way to truly protect editorial integrity is to have editors involved in the process.” Hmm. I’m pretty sure the opposite is true. The only way to truly protect editorial integrity is to have editors nowhere near the... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-08-01 19:01:02 UTC ]
News tagged with:
#high horse
#long term
#entire ecosystem
#connection point
Transworld has unveiled a number of promotions across the editorial team including Lizzy Goudsmit stepping up to senior commissioning editor. Continue reading at The Bookseller
[ The Bookseller | 2019-12-17 07:56:23 UTC ]
More news stories like this | News stories tagged with:
#editorial team
The Scottish Parliament is considering plans to give local authorities more control over business rates, sparking "extreme concern" from the Booksellers Association. Continue reading at The Bookseller
[ The Bookseller | 2019-12-16 03:18:34 UTC ]
More news stories like this | News stories tagged with:
#business rates
#booksellers association
This year’s Booker and Turner prizes tell us artists and even judges are repudiating the winner-takes-all award. It may be time to find new ways to celebrate the artsThe past year has been a curious one for cultural prizes. The Booker, when the judges failed to agree on a single winner, ended up... Continue reading at The Guardian
[ The Guardian | 2019-12-15 18:25:01 UTC ]
More news stories like this | News stories tagged with:
#guardian view
#put forward
#dating back
Hectic holiday shop afternoons make us wonder when it’s going look as busy to customers as we feel. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-12-09 13:00:33 UTC ]
More news stories like this |
HQ senior commissioning editor Kate Fox has been promoted to editorial director for non-fiction. Continue reading at The Bookseller
[ The Bookseller | 2019-12-04 09:17:16 UTC ]
More news stories like this |
Caroline Criado Perez has triumphed to win the Financial Times and McKinsey & Company Business Book of the Year Award 2019 with her gender data gap book, Invisible Women (Chatto & Windus). Continue reading at The Bookseller
[ The Bookseller | 2019-12-04 02:51:49 UTC ]
More news stories like this | News stories tagged with:
#book of the year
The US experience of watching sport online should ring alarm bells for those who prize the Premier League’s ability to bring people togetherIn the late 1960s, the American author and tech seer Richard Brautigan wrote lyrically of “a cybernetic meadow / where mammals and computers / live together... Continue reading at The Guardian
[ The Guardian | 2019-12-02 18:49:42 UTC ]
More news stories like this | News stories tagged with:
#premier league
#late 1960s
#prime service
#american author
Forthcoming narratives about businesses new and old offer a window onto each company’s history as well as the social and economic contexts out of which they arose and which they in turn have influenced. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-29 05:00:00 UTC ]
More news stories like this |
For many, the experience of feeling marginalized or underestimated in the workplace is a daily reality. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-29 05:00:00 UTC ]
More news stories like this |
A back-end upgrade of its systems has seen Manchester University Press nominated for a UX award in esteemed company—its c.e.o. explains the logic behind it. Continue reading at The Bookseller
[ The Bookseller | 2019-11-28 01:42:18 UTC ]
More news stories like this |
To improve the efficiency of digital tools, technologists and users need to collaborate, writes Bill Trippe. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-15 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital tools
At Endeavor Business Media—the Nashville-based company founded by former SouthComm CEO Chris Ferrell just two years ago—2019 is ending the same way it began: with a significant, acquisition-fueled expansion. Nine months after doubling its portfolio by acquiring more than 20 former PennWell... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-11 18:34:39 UTC ]
More news stories like this | News stories tagged with:
#full list
#early august
#chris ferrell
#informa plc
#digital media
A librarian explains the decision to draw the line over Macmillan's decision to embargo new release e-books in public libraries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-08 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#release e-books
#public libraries
#macmillan
Packaged-goods focus of the Connect business Nielsen is spinning off meant less attention for the other 91 percent of the market. Continue reading at Advertising Age
[ Advertising Age | 2019-11-07 23:07:47 UTC ]
More news stories like this | News stories tagged with:
#nielsen
NEW YORK—Magazine and digital media professionals from all over the country gathered Wednesday evening to celebrate honorees for excellence in editorial and design. B2B, consumer and regional brands competed for Folio:’s 2019 Eddie and Ozzie Awards, the largest and most comprehensive such... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-01 14:44:10 UTC ]
More news stories like this | News stories tagged with:
#full list
#trade magazine
#digital media
Nicholas Lemann traces the effects as corporations changed from paternalistic to ruthless. Continue reading at The Washington Post
[ The Washington Post | 2019-10-31 21:46:02 UTC ]
More news stories like this | News stories tagged with:
#american dream
Michael Korda shares the strain of caring for a woman used to being in control — who no longer can be. Continue reading at The Washington Post
[ The Washington Post | 2019-10-31 21:29:37 UTC ]
More news stories like this | News stories tagged with:
#losing battle
Embattled ad tech company Criteo has tapped 15-year Nielsen veteran Megan Clarken as its new CEO -- described a smart operator who 'gets stuff done.' The post ‘She gets stuff done’: Why Criteo tapped a Nielsen vet to turn around its business appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-10-31 04:00:58 UTC ]
More news stories like this | News stories tagged with:
#business appeared
#nielsen
The New Atlantic Independent Booksellers Association’s fall conference demonstrated a deepening commitment by indie booksellers to professionalizing their trade. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-20 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#indie booksellers
In “Indulge Your Senses,” the Knitting Factory mastermind talks about cracking the code on catering to serious music fans. Continue reading at The Washington Post
[ The Washington Post | 2019-10-18 15:49:40 UTC ]
More news stories like this | News stories tagged with:
#music business
#music fans