Egmont spots gap in the market...

Egmont is to publish the first picture book iteration of Dodie Smith’s children’s tale The Hundred and One Dalmatians. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-04-04 00:00:00 UTC ]

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BookExpo 2019: Karin Slaughter Is Killing the Crime Market

With her singular surname, it’s no surprise that bestselling crime writer Karin Slaughter ('The Last Widow', Morrow, Aug.) was destined to write about crime. Slaughter laughs and says, “It was either that or become a serial killer.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-30 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #serial killer #karin slaughter


Bonnier voluntarily reveals gender pay gap

Bonnier Books UK has voluntarily revealed its gender pay gap of 8.2%, as c.e.o. Perminder Mann says equality is "crucial" if the business is to stay relevant.  Continue reading at The Bookseller

[ The Bookseller | 2019-05-27 22:20:22 UTC ]
More news stories like this | All news stories tagged with: #stay relevant #perminder mann


Twitter co-founder says more diverse team might've spotted abuse

Twitter co-founder Ev Williams said Wednesday that the social network might have been quicker to recognize and address the potential for abuse and harassment on its platform if the company’s leadership had been more diverse. When Twitter went public in 2013, it came under fire for having only... Continue reading at Advertising Age

[ Advertising Age | 2019-05-23 19:28:23 UTC ]
More news stories like this | All news stories tagged with: #—bloomberg news #current efforts #fixing problems #executive team


Conde Nast launches new ad program for performance marketers

The new ad units, which are both video and interactive, require a minimum spend of $20,000. The post Conde Nast launches new ad program for performance marketers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-23 04:01:28 UTC ]
More news stories like this | All news stories tagged with: #ad units


The new Normal: Rooney grabs first Mass Market number one as Pinch of Nom rolls on

A day after winning two British Book Awards for Novel of the Year and the overall Book of the Year, Sally Rooney has claimed her first Mass Market Fiction number one.  Continue reading at The Bookseller

[ The Bookseller | 2019-05-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sally rooney


A primer for using music in marketing

Indoor cycling company Peloton pedaled into some legal trouble in March—to the tune of $150 million—when the brand was sued for trademark infringement by a group of music publishers representing the likes of Lady Gaga and Bruno Mars. For Peloton, which has made a name for itself by selling a... Continue reading at Advertising Age

[ Advertising Age | 2019-05-15 00:00:00 UTC ]
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BookExpo's Librarians' Lounge 2019: Sweet Summer Reads, Courtesy of Penguin Random House Adult Library Marketing

On Thursday, May 30, from 3:30 to 4:30 p.m., join Penguin Random House in the Librarians' Lounge (Booth 557) for a meet and greet with some of the publishers' hottest authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-14 04:00:00 UTC ]
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Inside Open Road Integrated Media's Data Driven E-Book Marketing Success Story

Open Road has evolved into a leading marketing platform, boosting sales and discoverability for its publishing partners. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-10 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing partners #boosting sales #open road


Go West: Publisher services operation looks to UK market to fuel growth

After tasking former History Press m.d. Tim Davies to lead its expansion in the UK, Westchester Publishing Services has signed up a number of clients from this side of the Atlantic.   Continue reading at The Bookseller

[ The Bookseller | 2019-05-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #history press #fuel growth #uk market


Pinch of Nom whips E L James from the number one spot

Pinch of Nom (Bluebird) has boomeranged back into the UK Official Top 50 number one spot, with Kay Featherstone and Kate Allinson’s record-breaking slimming cookbook selling 45,198 copies through Nielsen BookScan’s Total Consumer Market to defeat E L James’ The Mister (Arrow) after just one week.  Continue reading at The Bookseller

[ The Bookseller | 2019-05-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #nielsen bookscan #kate allinson #kay featherstone


Forget what you think you know about content marketing: B-to-B CMO Spotlight

There’s an old truism in the ad business that you can get people to remember an ad by showing something outrageous. David Ogilvy likened it to showing a gorilla in a jock strap. But these days, unless you’re selling jock straps for gorillas, it is unlikely that people will remember your brand.... Continue reading at Advertising Age

[ Advertising Age | 2019-05-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #important part #sales reps #dive deeper #trojan horse #email marketing


Nonfiction Sales Growth in the Russian Book Market Expected to Continue This Year

Credited by some to a growing post-Soviet interest in authoritative information, the Russian book business reportedly sees substantial gains for nonfiction. The post Nonfiction Sales Growth in the Russian Book Market Expected to Continue This Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-05-01 00:00:00 UTC ]
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Sharjah Is Announced London Book Fair’s Market Focus 2020

In an announcement made at Sharjah Publishing City this morning (April 25), Sharjah has been named the 2020 London Book Fair Market Focus. The post Sharjah Is Announced London Book Fair’s Market Focus 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-04-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #post sharjah


Sharjah to be LBF 2020 market focus

Sharjah in the United Arab Emirates (UAE) will be the market focus for The London Book Fair 2020 (LBF), organisers have revealed.  Continue reading at The Bookseller

[ The Bookseller | 2019-04-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #market focus


Can Indies Fill the Christian Retail Gap?

LifeWay's decision to close all 170 of its bricks-and-mortar stores by the end of the year comes two years after Family Christian closed all 240 of its outlets and could lead to potential sales for surrounding independent bookstores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-24 00:00:00 UTC ]
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Hachette publishes Ethnicity Pay Gap report

Hachette has published an Ethnicity Pay Gap report, one of only a handful of UK companies to do so.   Continue reading at The Bookseller

[ The Bookseller | 2019-04-18 00:00:00 UTC ]
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Mrs Hinch dusts off a second week in the top spot

Cleaning Instagrammer Sophie “Mrs Hinch” Hinchliffe’s Hinch Yourself Happy (Michael Joseph) has once again polished the UK Official Top 50 number one up to a shine, with 61,210 copies sold in its first full week on sale. Continue reading at The Bookseller

[ The Bookseller | 2019-04-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #full week


Books Heard ‘Round the World: A New Survey of International Audiobook Markets

The Audio Publishers Association, Bookrepublic, and Bologna Children's Book Fair have begun surveying various audiobook markets. The post Books Heard ‘Round the World: A New Survey of International Audiobook Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-04-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book fair #bologna children


Publishing figures express frustration at gender pay gap results

Figures in the publishing industry have expressed frustration at the latest round of gender pay gap reports, which showed little progress had been made since 2017. Continue reading at The Bookseller

[ The Bookseller | 2019-04-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #latest round #expressed frustration #publishing industry


Interview: Leonid Palko of the Russian Book Union on ‘Distinctive Market Trends’

Talking with the Russian Book Union's Leonid Palko, we learn that the three-point shape of the national book market appears to be shifting, and publishers are looking to adapt. The post Interview: Leonid Palko of the Russian Book Union on ‘Distinctive Market Trends’ appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-04-10 00:00:00 UTC ]
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