When I took to Slack a couple weeks back and asked Ad Age Executive Editor Nat Ives the question posed in this column's headline, he started typing without missing a beat: "Lemme see ... social (media) climbers ... VYPs (very young professionals) ... bowl cuts ... glue sniffers ... Benjamin Buttons ... loopers ... Is any of this right?"Excellent start! And sure, yeah, maybe all of it is right. Or at least it can be made right, in that, given an hour or two, I bet Nator you or Icould come up with thoughtful-ish justifications for those subdivisional labels, and another 21 to boot, do a quick Google image search for public-domain photos, fire up PowerPoint and, voil, Nat would be a Gen Z "expert" ready to hit the conference circuitcable news appearances and a book deal to follow. (Note to Nat: If you do this, I want 10 percent of your take.)If there's one thing I hope you get from the Jan. 22 Gen Z-focused issue of Ad Age, it's that while it's entirely natural to make generational generalizationsand, yes, such generalizations are often useful and even necessary for marketers and content makers and other parties invested in reaching discrete audiencesthere's also a lot of nonsense baked into the hype. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2018-01-24 00:00:00 UTC ]
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Take a look at 9 of the classic types of science fiction plots, including dystopia, space travel, alien invaders, and more. Continue reading at Book Riot
[ Book Riot | 2022-11-22 11:32:00 UTC ]
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Hearst wants to find a way to shorten the time between discovering a product, learning more about it and ultimately buying it. Continue reading at Digiday
[ Digiday | 2022-10-31 04:01:00 UTC ]
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“Love and writing are the only two things in the world that I can bear, the rest is darkness.” Read from Annie Ernaux’s lovelorn 1988 diary. | Lit Hub Memoir Why do we overuse (ecstatic!! hyperbolic!!!) language? Emily McCrary-Ruiz-Esparza investigates. | Lit Hub The slow decline of glory:... Continue reading at Literrary Hub
[ Literrary Hub | 2022-09-27 10:30:29 UTC ]
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The best YA book deals of the day, sponsored by A Venom Dark and Sweet by Judy I. Lin, with Fierce Reads.`A Venom Dark and Sweet by Judy I. Lin, with Fierce... Continue reading at Book Riot
[ Book Riot | 2022-08-27 10:30:00 UTC ]
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Robin Jones Gunn brings a new trilogy to Revell; Katie Davis Majors lands a triple book deal at Multnomah, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-27 04:00:00 UTC ]
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Astra buys a book on the unionization of a Starbucks staff in Buffalo, N.Y.; Scribner takes Sanam Mahloudji’s debut novel; and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-06-24 04:00:00 UTC ]
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“It is a fact that if you are looking to raise llamas with another person, you are seriously considering a lifelong commitment to each other.” Aileen Weintraub on finding love in upstate New York. | Lit Hub Memoir When everyone in London was trying to learn Marilyn Monroe’s signature, sultry... Continue reading at Literrary Hub
[ Literrary Hub | 2022-05-27 10:30:44 UTC ]
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The new study from France's publishers indicates that French audiobook fans are moving from CDs and tape to digital audio. The post France’s ‘Digital Barometer’: 27 Percent Trying Audiobooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-05-05 01:45:20 UTC ]
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Singer Cindy Morgan turns to fiction for Tyndale; two sisters bring three-picture-book deal to WaterBrook Multnomah. and St. Martin’s takes a book on ‘toxic theology;’ and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-27 04:00:00 UTC ]
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Fifty-two years ago, the American Book Publishers Council and the American Educational Publishers Institute announced plans for the merger that created the Association of American Publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-22 04:00:00 UTC ]
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A number of gadgets remain on sale as we head into the holiday weekend. Apple's latest AirPods remain $30 off and down to $150, and you can pick up the AirPods Pro for $175. Certain colors of the Apple Watch Series 7 are on sale for as low as $313, plus you can save on a bunch of Surface devices... Continue reading at Engadget
[ Engadget | 2022-04-15 15:45:19 UTC ]
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Bookstore sales were $583 million in February up from $459 million a year ago, according to preliminary estimates from the U.S. Census Bureau. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-14 04:00:00 UTC ]
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This edition of Daily Deals is sponsored by Macmillan eDeals.`Macmillan eDeals`https://bookriot.com/giveaways/win-a-kindle-oasis-3`https://bookriot.com/wp-content/uploads/2022/03/KindleOasisEAC_300x250_OPT-1-3.jpg.optimal.jpg` Continue reading at Book Riot
[ Book Riot | 2022-03-27 15:31:37 UTC ]
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Butler earned fame and respect fighting America's imperialist wars -- and came to regret his role, Jonathan M. Katz writes. Continue reading at The Washington Post
[ The Washington Post | 2022-01-21 13:23:44 UTC ]
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If you're still on the hunt for good tech gifts to give this year, you still have time to grab some that will arrive before the holidays. Apple's second-generation AirPods are on sale again for $100, while the Fitbit Charge 5 fitness tracker is back down to $130. Both Amazon's Kindle and a few... Continue reading at Engadget
[ Engadget | 2021-12-10 16:45:43 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot Continue reading at Book Riot
[ Book Riot | 2021-09-27 12:35:52 UTC ]
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Bestsellers Jennifer Boylan and Jodi Picoult team up on a novel for Ballantine, Susan Cain sells a new book to Crown, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-24 04:00:00 UTC ]
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'An Unapologetic Cookbook' by Joshua Weissman is the #1 book in the country while Liane Moriarty continues to rise with 'Apples Never Fall' gripping the #2 spot in competition with Pulitzer Prize-winning novelist Colson Whitehead's 'Harlem Shuffle.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-24 04:00:00 UTC ]
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“By the time I was born, the city had been conquered thrice, by the British, the Japanese, and the military junta. Three enemies to symbolize the three torments of the mind.” Thirii Myo Kyaw Myint on war, reincarnation, and the changing names of Myanmar. | Lit Hub Memoir Jeffrey Webb revisits... Continue reading at Literrary Hub
[ Literrary Hub | 2021-08-27 10:30:19 UTC ]
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Second-quarter revenue increased by 27% at Amazon over last year's second period, as business began to return to more normal buying trends following months of pandemic-fueled shopping. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-30 04:00:00 UTC ]
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