As digital media penetration reaches near-universal status, digital advertising revenues around the world, including in the U.S., are anticipated to slow by several percentage points compared to years past, according to Magna Global's newest advertising forecast. The report from IPG Mediabrands' intelligence arm, which forecasts advertising spend and trends across different platforms and sectors, predicted... Continue reading at 'AdWeek'
[ AdWeek | 2019-06-17 01:00:56 UTC ]
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The magazine company has run over 200 global campaign over the last year from its centralized team of 26 people, based in London. The post 1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-08-14 04:01:54 UTC ]
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Lotta Edling is proud of her company’s journalistic excellence, as well as its growth in reach and digital subscription numbers Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-07-12 18:30:41 UTC ]
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Hearst is continuing its moves to find digital subscription revenue in offshoot products with a new streaming video service offering Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-07-11 18:30:41 UTC ]
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A 20-person team at Hearst Magazines has brought four different consumer products to market since last October. It sees a mandate to serve the needs of its existing audience. The post Hearst’s latest digital subs foray is $100 per year exercise videos appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-07-11 04:01:02 UTC ]
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IVP has increased its sales over 16% from last year with a mix of old and new bestsellers, a new distribution partnership, and Amazon’s marketing services. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-07-09 04:00:00 UTC ]
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At the Cannes Lions International Festival of Creativity, Ad Age sat down with some of the brightest minds in advertising and marketing to discuss some of the bravest and most talked about ideas of this year, some of which also scored big Lions last week. One of the most celebrated campaigns... Continue reading at Advertising Age
[ Advertising Age | 2019-06-24 17:00:00 UTC ]
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A bipartisan group of political publishers including Daily Caller, Mediaite, Raw Story, Alternet, Law&Crime, and the Washington Free Beacon have launched Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-21 15:26:03 UTC ]
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An astonishing 91% of right-leaning Americans have lost faith in the media, according to a study from the Reuters Institute of Digital News and the University of Oxford. Rasmus Kleis Nielsen from the Reuters Institute for the Study of Journalism explained some of the key findings of the report,... Continue reading at AdWeek
[ AdWeek | 2019-06-20 11:00:53 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today It’s Cannes Lions time. If you’re on the French Riviera for the ad... Continue reading at Advertising Age
[ Advertising Age | 2019-06-17 10:00:00 UTC ]
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Credited by some to a growing post-Soviet interest in authoritative information, the Russian book business reportedly sees substantial gains for nonfiction. The post Nonfiction Sales Growth in the Russian Book Market Expected to Continue This Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-05-01 00:00:00 UTC ]
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As ebook sales continue to grow in Spanish-language markets, the new report from the Dosdoce and Bookwire.es shows digital subscription services are also gaining consumer traction. The post Report: Spanish-Language Subscription Digital Sales Gain in Revenues appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-03-26 00:00:00 UTC ]
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Scandinavian media company Egmont, which owns children’s book specialist Egmont Publishing, has reported “record” revenue and profit growth for 2018. Continue reading at The Bookseller
[ The Bookseller | 2019-03-16 00:00:00 UTC ]
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Hachette UK has reported "strong" sales growth in 2018, although parent company Lagardère saw profits fall 9.6%. Continue reading at The Bookseller
[ The Bookseller | 2019-03-15 00:00:00 UTC ]
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For a second year in a row, the rapid growth of digital audio will be a hot topic at the London Book Fair, and that growth shows no signs of slowing down in 2019. PW recently caught up with Amanda D’Acierno, President & Publisher, Penguin Random House Audio Group to talk about audio’s rise,... Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-03-11 00:00:00 UTC ]
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In the digital media industry, there’s a big push for transparency. Publishers are demanding to know details around ad fraud, viewability and brand safety because if brand safety is in jeopardy, the agency might not pay a publisher. Sponsored by OAREX. The post Trends, predictions and pitfalls:... Continue reading at Digiday
[ Digiday | 2019-02-13 00:00:00 UTC ]
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Pearson has reported making "good financial and strategic progress in 2018", despite a small revenue fall during the year, saying in its January trading update that it expects to have halved net debt in 2018 and will deliver underlying profit growth of 8% at £540-£545m. Continue reading at The Bookseller
[ The Bookseller | 2019-01-17 00:00:00 UTC ]
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The educational charity Book Aid International cites 25 countries as destinations of its books donated by publishers last year. The post Book Aid International 2018 Reports Biggest Year Yet, in Africa and Middle East appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-01-10 00:00:00 UTC ]
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The UK print market has grown in value for a fourth year running, with 2018 showing a marginal volume increase too. Continue reading at The Bookseller
[ The Bookseller | 2019-01-03 00:00:00 UTC ]
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In a year-end holiday letter ABA CEO Oren Teicher thanked publishers for reducing the cost of goods, enabling bookstores to be more profitable. He also said sales were up 5% for the year over 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-21 00:00:00 UTC ]
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